Project Worldwide

Thrilled to welcome creative agency mnstr into the Project alliance! This acquisition represents a significant step in our continued journey of growth and creativity. MNSTR's unique approach to storytelling and brand experiences aligns perfectly with our vision and culture, and we couldn’t be more excited about the new opportunities this partnership will unlock for both our teams and clients!

BIG NEWS - we're honored to welcome our first European integrated creative agency, Paris-based mnstr, as the newest member of the Project alliance. Founded in 2010, MNSTR is a powerhouse in integrated brand communications and digital innovation, working with top brands including Netflix, Heineken, Dior and recently, the Paris Olympics. “Modern branding and integrated creative agencies continue to outperform traditional agencies that remain slow and tied to legacy advertising mediums,” said Matt Statman, President of Project Integrated Agency Group and founder, Chief Creative Officer, and Chief Executive Officer of Motive: A Project WorldWide Agency. “We’ve seen that clients are increasingly willing, if not demanding, of fresh approaches to marketing that tap into global culture and new channels reflecting where and how consumers engage. We can’t wait for MNSTR to provide more creative ammunition to weave meaningful bonds between our brands, culture and consumers.” Join us in welcoming MNSTR to the Project alliance of creative agencies that continues to shape the future of global marketing together. https://bit.ly/3MPtLS8

Time to move these destinations off your vision board! ?? We’re very excited for Praytell’s new business wins across GoProvidence, Travel Portland, Visit Sacramento. Praytell is gearing up to sprinkle its social media magic, influencer charm, and PR prowess across these locations. Read more about their recent wins here: https://bit.ly/4ckhKhR and here: https://bit.ly/3WQWWtH

As the experts in crafting fan experiences, Spinifex Group continues to raise the standard in sports and today is no different. We’re celebrating the re-opening of the completely redesigned Intuit Dome for the LA Clippers! Spinifex has been hard at work developing the revolutionary Halo Board —?a wraparound 4K LED screen, spanning 44,000 square feet to create “the most realistic motion graphics” ever seen. This immersive experience will completely change the way fans watch and interact with live basketball games. Check out a sneak peek of the Halo Board in Fast Company to learn how “Spinifex mapped every seat and pixel, ensuring that every fan had a comprehensive view” of the screen. https://bit.ly/3X0te5s And whatever you do, don’t call it a “scoreboard”.

Our Sports, Gaming and Entertainment Collective is built to champion connectivity and meet any moment in culture — and we’ve been doing so for decades with some of the world's top brands. With the addition of two new all-stars hired at Praytell and George P Johnson Experience Marketing, we’re ramping up to change the game of this industry even further. Welcome, Sean Flynn and Jennifer Houston, we’re excited to expand our global footprint together and see what the future holds!

Sports marketing is quickly emerging as a dominant force in advertising. Thankfully, we've got the best experts in-house to navigate this space and unlock what it takes to make sports campaigns truly effective. Check out why Casey Null of Wondersauce and Edd Hood of George P Johnson Experience Marketing?ranked Adidas as the top 2024 marketer to beat (thus far!) via Ad Age: https://bit.ly/3WotdrL

The team at Motive: A Project WorldWide Agency continuously sets the standard for the most immersive and creative fan experiences and the latest activation for the upcoming Borderlands film is no exception! Check out the post-apocalyptic motel takeover they created at #ComicCon2024 ???

Our Fan Z Operating System had a lot to say about the key experiential marketing trends across gaming, sports, and entertainment. ?? Head to OS Studios - A Project Worldwide Agency's new and improved site to read all about them! While you’re there, take a peek at the site’s updated design that evokes accessibility and sustainability: https://bit.ly/3WceZsO

Wondersauce CEO John Sampogna is dishing out insights as an agency leader and we’re here for it ?? This time, John speaks with AdAge about this year’s TV upfronts. The takeaway? Brands should prioritize media channels that allow them to tell their story and reach the right audiences. Dive into the full piece here: https://bit.ly/3RcRsq2

Looking forward to witnessing a new era of creativity at Motive: A Project WorldWide Agency! With such diverse backgrounds and impressive experience with brands like NFL and Uber, this dynamic duo will surely drive innovative storytelling for Motive’s roster of clients. Welcome, Francisco Puppio and gabo curielcha!