At this week’s Tech Learning Series, Jason Dillon of KNOREX showed us their solution?for streamlining operations and optimizing campaigns across various channels, including social media, programmatic, and OTT. Thank you for sharing your insights! #TLS #ProhaskaConsulting #Programmatic?
关于我们
We built our reputation as the pioneers of programmatic. Today, we help the industry adapt to accelerating change and vital media and marketing challenges. Why do people work with us? Because media savvy and managing success are inherent to our DNA. We’re unique to the media industry. Unlike traditional consulting firms, we’re all about being personally immersed in the world of digital media, so we truly understand what succeeds and what fails. 98% of our global team have never worked at a consulting firm before joining Prohaska. They've worked in the same operational and management roles for which we advise clients. That's just one reason they hire us. Have a specific problem? We have specific solutions.
- 网站
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https://ProhaskaConsulting.com
Prohaska Consulting的外部链接
- 所属行业
- 广告服务
- 规模
- 51-200 人
- 总部
- New York,New York
- 类型
- 私人持股
- 创立
- 2011
- 领域
- Programmatic Advertising、Digital Sales and Operations、Organizational Change Management、Audience Data Strategy and Productization、Identity和In-housing Programmatic
地点
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主要
450 Lexington Ave
4th Floor
US,New York,New York,10017
Prohaska Consulting员工
动态
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At Prohaska Consulting, we specialise in helping European companies successfully navigate ?? , enter ?? , and thrive ?? in the U.S. market. With the U.S. AdTech industry forecasted to grow 11.4% from its 2023 valuation of $276.3BN, the opportunities are immense ?? . Through this LinkedIn thought leadership series, we’ll share key insights ?? , actionable advice ?? , and proven strategies ??? to help you claim your share of this booming market. Stay tuned to discover how to turn ambition into action—and results!
For Europeans, navigating entry to the US market can be tricky. Ask Tesco, whose DIY approach cost them $2 billion and 5 years of wasted effort. Layer in the complexities of the US ad-tech/mar-tech landscape, and you’ve got a big challenge. Click below to read our first of five articles helping you map the course of your US market entry. ?? https://lnkd.in/eMQA2rWH We’ve helped others, we can help you. #AdTech #MarTech #DigitalMarketing #TechInnovation
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For Europeans, navigating entry to the US market can be tricky. Ask Tesco, whose DIY approach cost them $2 billion and 5 years of wasted effort. Layer in the complexities of the US ad-tech/mar-tech landscape, and you’ve got a big challenge. Click below to read our first of five articles helping you map the course of your US market entry. ?? https://lnkd.in/eMQA2rWH We’ve helped others, we can help you. #AdTech #MarTech #DigitalMarketing #TechInnovation
Navigating the US AdTech & MarTech Landscape.
https://prohaskaconsulting.com
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At this week’s Tech Learning Series, Cory Treffiletti of Rembrand showed us their approach to advertising with creators. It uses AI to create seamless, non-interruptive video ads. Thank you for sharing your insights! #TLS #ProhaskaConsulting #AI #Creators
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Another very specific challenge – this time in?CTV measurement. Listen to?Erin Cole, as she explains how we assessed the problem, improved a process, and exceeded a client’s expectations to grow their business. We helped them grow. How can we help you? To learn more, go here! ? https://lnkd.in/exgaUqab #CTV #Measurement #ProhaskaConsulting
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At this week’s Tech Learning Series, Priti Ohri introduced Advertible Inc., a service that provides native advertising as a service for managing placement and design. Thank you for sharing your insights! #TLS #ProhaskaConsulting #NativeAds #DSP
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We're excited to kick off AdMonsters Publisher Forum with our Ad Tech Accelerator Master Class this Sunday in Scottsdale, AZ. We’ll cover a deeper understanding of yield optimization and ad technology troubleshooting, with our well-reviewed training program for industry?pros and executives. We can't wait to see you all! Register below ?? https://lnkd.in/eymvRnNY #PubForum?#ProhaskaConsulting AdExchanger
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We're excited to kick off AdMonsters Publisher Forum with our Ad Tech Accelerator Master Class this Sunday in Scottsdale, AZ. We’ll cover a deeper understanding of yield optimization and ad technology troubleshooting, with our well-reviewed training program for industry?pros and executives. We can't wait to see you all! Register below ?? https://lnkd.in/eymvRnNY #PubForum?#ProhaskaConsulting AdExchanger
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At this week’s Tech Learning Series, Eoin Greensmyth demonstrated how Grasp prevents media buying errors through its native browser extension, real-time alert system, and top-down governance reporting platform. Thank you for sharing your insights! #TLS #ProhaskaConsulting #MediaBuying #Agency
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We had a very special and important day yesterday and it was a privilege being in the room in Detroit celebrating News and demonstrating its positive impact for advertisers. Big cheers to our Prohaska Consulting & ProNews.co teammate & Adcraft Detroit board member Jennifer Huber, Lauren Hustek, & the Adcraft team for putting it all together in a great city, Sheryl Goldstein + Jack Koch, Erika Bradbury from IAB for their initiative and great program, Shenan Reed for her leadership and kickstarting to make this happen, and Laura Murphy & Google for hosting a packed house. Among Shenan's inspirational words of wisdom: "We can't build a business on a moral imperative, but can on achieving business outcomes...don't let Tech limit your choice...and no matter what choice you make, make a choice and set a direction for how News is included." Samantha Mellor, Mark Miller, Susan Jacobson Leland, Michelle Lynn, David Leavy, Jana Meron, Joy Robins, Sean Giancola, Jesse Waldele, Cara Lewis, Dan Slivjanovski, Norm Johnston
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