Prismatic Strategies, LLC

In this week’s episode of The Campaign Strategist, Melissa Waage drops this gem: "The question is: What do those targets need to move in our direction and make the decision we want them to make? And that is how strategy is born. The more you can figure that out before you launch a campaign, the better." So simple, so smart — and so often overlooked. Check out this clip, then listen to the full conversation (link in the comments) for more hard-earned wisdom on campaign strategy, leadership, and keeping people engaged for the long haul. #advocacy #strategy #campaigns #leadership #TheCampaignStrategist

This week on The Campaign Strategist, I had the joy of talking with the wonderful Melissa Waage — a brilliant campaigner, long-time environmental advocate, and now VP of Advocacy & Engagement at Sandy Hook Promise. We dig into campaign strategy fundamentals, what it really takes to move decision-makers, why preparation and storytelling matter so much, and how to keep people engaged even through long, hard fights (looking at you, Inflation Reduction Act!). Plus, Melissa shares the best piece of advice she ever got and why self-care matters for campaigners. Link in the comments! #advocacy #campaignstrategy #TheCampaignStrategist #environment #socialchange #leadership

Reaching the audiences you want with compelling content is critical to expanding influence. Here are 5 ways to start adapting to the new communications environment.

New episode of The Campaign Strategist is up!

In this week's episode, George Rakis discusses reaching beyond the base to build support for the first-ever national carbon standard. Tune in to hear how he and the Climate Action Campaign found and worked with health care workers, business owners, hunters and more to win support for climate policy. Links to the episode in the comments. #ClimateChange #Coalitions #Leadership #Advocacy #Campaigns

On the next episode of The Campaign Strategist, I speak with the great George Rakis about his "3 Ms" of campaigning, our work together when he led the first successful campaign for national carbon pollution standards (the Clean Power Plan), and more. Episode drops tomorrow, February 18th - subscribe to be notified! (link in the comments) #ClimateChange #Coalitions #Leadership #Advocacy #Campaigns

On the next episode of The Campaign Strategist, I talk to my good friend George Rakis, who led the first successful campaign to put national carbon pollution standards in place. George brought an electoral campaign mindset to the world of climate advocacy as director of the campaign that was key to convincing the Obama administration to create the Clean Power Plan. I worked closely with George and his team for years and learned a hell of a lot from all of them. I'm sure others will learn from our discussion - check out the full episode when it drops on Feb 18th! Subscribe to be notified - link in the comments. #ClimateChange #Coalitions #Leadership #Advocacy #Campaigns

How do you harness collective talent to produce better campaign plans and get people to really plug in? The dynamite Danielle Droitsch covers this and more in the latest The Campaign Strategist. Link to the full episode in comments. #KXL #Keystone #Advocacy #CampaignStrategy #Climate #Organizing

Danielle Droitsch discusses the importance of knowing where to focus your advocacy campaign's efforts in the latest episode of The Campaign Strategist. Tune in for a great discussion and smart insights from a winning campaigner! Link to the full episode in the comments. #KXL #Keystone #Advocacy #CampaignStrategy #Climate #Organizing

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