Pragmative Communications

https://lnkd.in/gprkmyiN

Exclusive: Startup trading platforms are seeking to capitalize on AI’s need for vast amounts of processing capacity.

Pragmative's POV: Use AI to Enhance, Not Replace AI is changing how we do our jobs, but it should be used appropriately - as a supplement not a substitute for valuable human-led thinking, critical decision-making, and personalized campaigns that brands increasingly seek from their PR partners. #CorporateCommunications #PublicRelations #AI #BuiltForPrecision #Pragmative

?? Food for Thought ?? CMOs, CCOs, and other senior decision-makers have spoken... ? When it comes to PR/Comms in 2025, the most echoed feedback that Pragmative heard in many conversations we had with companies since our launch is their intent to reevaluate how they engage with agencies, in large part due to the impact of persistent economic uncertainty and transformative technologies like Gen AI.? ? Companies are indefinitely streamlining budgets. There is a flight quality, experience, and efficiency underway. ROI is centerstage.? ? That translates to more focused programs executed with surgical precision that yield measurable results and an expectation that there must be consistent, direct daily involvement from the most seasoned counselors leading the effort. ? This means more steak, less sizzle from PR partners. ? #CorporateCommunications #PublicRelations #BuiltForPrecision #Pragmative

** A New Year’s Message to Companies, Executives, and Entrepreneurs ** Looking?out to 2025, the dialogue about how we communicate – which platforms, technologies, and tools are best – will no doubt persist and likely get noisier.? ? Here’s a tip to help keep you focused: Whether you’re leading a global company, running a growing startup, or dispensing insights, at its core??? effective communications is about connecting with people. ?? Doesn’t matter if you’re promoting a new product, hiring a new executive, or sharing thought leadership. If you want more people to listen, understand, trust, and potentially?take action?then speak to them as humans who have real thoughts, emotions and opinions.??? Some recommendations to consider:? ? 1?? Keep It Simple Whether it’s a presentation, email, or social post targeting investors, employees, or customers say what you need to say in a way people?understand. Skip the jargon and focus on what matters most. 2?? Be Real Sharing honest insights, owning challenges, and telling genuine stories?–?builds trust. In 2025, being sincere is a must and it’s how you’ll stand out. 3?? Use AI to Enhance, Not Replace?? AI is no doubt changing how many do their jobs, but it’s not a substitute for what makes us human. It’s great for speeding things up, but the heart of communications?–?creativity, empathy, and connection?–?still needs a human touch if it’s going to resonate.? ? Ultimately, communications is about saying what?matters. Everything else is just noise. ? ? #Communications #Leadership #AI #Authenticity