Practical Marketing Skills

?? Exciting News! ?? ? Finding Insight has been recognized as a 2025 Independent Press Award Distinguished Favorite in the category of Marketing & Public Relations! ? This honor is awarded to books that were highly competitive with the winners and deserving of recognition for their subject matter, author contributions, or unique insights ?? We’re thrilled to share this achievement with you! ? Check out our feature here: https://lnkd.in/gyKDDsaE ? Thank you to everyone who has supported our journey. Your encouragement continues to inspire us! ??? ? - Melinda and Mitch

We were excited to see Finding Insight included in Bryan Elanko's top 5 books of last year! ?? Big thanks to Bryan for the thoughtful recommendation—it means so much to know the book resonated with you. If you’re into strategic marketing or insight discovery, it is worth checking out. Thanks again, Bryan! - Melinda & Mitch

Happy Holidays from Practical Marketing Skills! ? As we wrap up an incredible year, we’re celebrating the milestones that have shaped our journey: ?? Published our book Finding Insight, which received 4 prestigious awards! ??? Launched the PodLessons podcast, sharing valuable insights and case studies. ?? Introduced a micro-learning module, empowering professionals to build deeper customer understanding. ?? Grew our business and made countless new connections, strengthening our community. To all our supporters, thank you for being part of our story! We were touched by a thoughtful gesture from our friend Karla, who sent us a beautiful custom Christmas ornament of the book. It’s a heartfelt reminder of the incredible support and kindness we’ve received throughout this journey. ?? ?? From Mitch and Melinda, we wish you a joyous holiday season and a New Year filled with success, learning, and insight. Here’s to an even brighter 2025!

Did you know? ?? A global Acast survey reveals that podcasting is growing worldwide, from the U.S. to countries like India, Brazil, and Japan. Over 95% of listeners expect to spend even more time listening to podcasts in the next six months! Join the movement by subscribing to PodLessons for insights and more. See more: https://lnkd.in/guNHqvRC Subscribe to PodLessons: https://lnkd.in/g8yRDJJk

Did you know? ??? A new Acast survey shows that podcasts have higher engagement than radio, with 40% of U.S. listeners being highly engaged while tuning in. That deep connection is what sets podcasts apart. Build your connection with PodLessons—subscribe now! Read more here: https://lnkd.in/guNHqvRC Subscribe to PodLessons: https://lnkd.in/g8yRDJJk

Did you know? ?? According to a recent survey by Acast, seven in ten podcast listeners spend 6+ hours a week listening to podcasts! With nearly 40% planning to increase their listening in the next six months, podcasting is booming. Stay ahead of the trend—subscribe to PodLessons today! Read more here: https://lnkd.in/guNHqvRC Subscribe to PodLessons: https://lnkd.in/g8yRDJJk

?????????? We are thrilled to see how our book is resonating with professionals in the insights industry! If you're looking to sharpen your skills in finding actionable insights—or to train your team with a clear, engaging framework—this is the book for you. ?? With real-world case studies and a bit of humor, we make insight discovery a teachable and replicable skill. Check out this glowing review from an industry veteran! ?? ? Want to see more reviews? Head to Amazon to read what others are saying and grab your copy today! ?? https://lnkd.in/dbavjhxF Mitch & Melinda

?? Limited-Time Offer! 31% Off Our Award-Winning Book! ?? Now's your chance to dive into the insights that have won multiple book awards! ??? Get your copy on Amazon at a 31% discount before the sale ends. Perfect for your next team meeting, marketing book club, or personal growth journey! ?? https://lnkd.in/g-zbqqwK Mitch and Melinda

Want access to an exclusive case study video from Finding Insight? Our Insight Insiders community just got early access, and you can too! ?? Sign up today to be an Insider and unlock the video + get access to future bonus content! ? Don’t miss out! ?? Sign up here: https://lnkd.in/gywW3hAY ? ?? Bonus episodes of our podcast PodLessons are now available, featuring quick overviews of the case studies that will leave you inspired. ?? https://lnkd.in/g8yRDJJk Melinda & Mitch

?? New Bonus Podlesson Episodes Alert! ?? ? Exciting news for our PodLessons listeners! We've just added bonus episodes that dive into short overviews of the compelling case studies from Finding Insight. ????? ? ? First up: APPLE’S iPHONE—“The One Device” ? Explore how the journey began as Steve Jobs and his team set out to revolutionize the world with the creation of the iPhone.?? ? ?? Tune in for a bite-sized look at this groundbreaking story, and if you’re hungry for more, the full case study is waiting for you in the book! ? Subscribe to PodLessons today and catch these insightful episodes! https://lnkd.in/g8yRDJJk ? And don’t forget to grab your copy of Finding Insight for the complete deep dive into each case. https://lnkd.in/gt-MUXqw