All Digital PR Awards entries are due this Friday at midnight! The coveted program recognizes the campaigns and strategies that best leverage digital PR innovation and social media. So, tell us all about your digital marketing campaigns, influencer campaigns, podcasts, social media campaigns, initiatives using AI and more. https://bit.ly/Dig2025
PRNEWS
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The PRNEWS Group is a go-to source that serves the communications and marketing community.
关于我们
PRNEWS is a daily intellectual hub that serves the communications and marketing community at corporations, agencies and nonprofits. The PRNEWS group focuses on honing and growing PR practitioners' skills in social media, crisis management, digital PR, measurement, employee relations, media training, CSR and writing through its flagship newsletter, webinars, conferences, awards programs, workshops and guidebooks. With the launch of its weekly newsletter over 70 years ago, PRNEWS has remained dedicated to supporting the growth of communicators all while keeping them abreast of the latest news affecting the industry. For more information, please visit www.prnewsonline.com.
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https://www.prnewsonline.com
PRNEWS的外部链接
- 所属行业
- 公共关系和沟通服务
- 规模
- 11-50 人
- 总部
- Rockville，MD
- 类型
- 私人持股
- 领域
- public relations、social media、media relations、crisis communications、press releases、communications和digital PR
地点
PRNEWS员工
动态
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Scenes from Advertising Week New York: Creative Minds Working Together Enhance Social Impact Communications https://ow.ly/oh0q50TI1jq
Creative Minds Working Together Enhance Social Impact Communications
prnewsonline.com
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You have the “transferable skills” everyone talks about on LinkedIn, such as project management, writing proficiency and problem-solving. You might wonder, “In what industry can I put all these skills to work?” A route that may (or may not) be on your radar? Public relations. https://ow.ly/36Lv50TGcwN
Three Ways to Know if PR is the Right Career for You
prnewsonline.com
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This week's PR Roundup looks at the difficulties journalists are facing after the devastation of Hurricane Helene and how PR folks can help, what business communicators can learn from the port strike and Memo's latest study on messaging while your organization's leadership turns over. https://ow.ly/5aTi50TCNuJ
PR Roundup: Helping Journos, Port Strike Messaging, CEO News and Readers
prnewsonline.com
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Social media was once seen as a tool for driving traffic to media outlets, but platforms such as TikTok, Instagram and Facebook are proving to be much more effective for community engagement. https://ow.ly/qyhE50TBNx8
Appealing to Media Outlets in the Ever-Changing Editorial Landscape
prnewsonline.com
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A recent Institute for Public Relations webinar, titled “Al-Powered Answer Engines: Shifts in Digital Reputation Building,” gathered expert panelists from Phyusion, InfluenceAI, Axicom and Dell Technologies to discuss the influence that AI-powered chatbots have on brands’ digital reputations. Of particular concern was the potentially detrimental effect these large language models can have on shaping brand perception and redirecting search traffic from brands. https://ow.ly/sm2Z50TBpwA
AI-Powered Answer Engines: Five Ways to Proactively Manage Reputation - PRNEWS
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Ahead of PRNEWS’ next PRNEWS PRO Online Training Workshop, Influencer Marketing for PR on Oct. 16, we spoke to presenter Alyson Buck, Senior Director, PR, Samsung Electronics America. PRNEWS got a sneak peek into her session, “Strategies for Handling Influencer-Born Crises,” including how to plan in advance for crises and how brands should respond if one occurs. https://ow.ly/sPn950TzzhV
How to Handle an Influencer-Born Crisis
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Contrary to popular belief, this surge in executive content isn't a response to declining engagement rates, despite widespread reports and discussions about this issue. Instead, it’s a deliberate strategy to maximize the reach of LinkedIn's algorithm, which downplays virality and rewards content that is educational, specific and tailored to a particular audience, message or theme, while also burying salesy or overly promotional content. https://ow.ly/z7ZP50Tz3i9
Why Finding Your Niche Is the Key to Successful Executive Linkfluence - PRNEWS
prnewsonline.com
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This week's PR Roundup looks at the backlash to Amazon's return to office rollout, how B2B agencies can profit this year and where PR pros are tightening their budgets. https://ow.ly/tjGi50TwOUJ
PR Roundup: The Amazon RTO Backlash Continues, B2B Agency Gold, PR Budget Cuts
prnewsonline.com
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PRNEWS Live Discusses Mental Health in the Workplace
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