PowerRouter

Humble brag:?Cockroach Labs’ Marketing Operations Manager,?Nicholas Lauricella,?called us “BEST IN THE INDUSTRY”??? With PowerRouter’s intelligent lead routing automation, Cockroach Labs easily implemented their complex sales process, which required? 1) Real-time?#MQL?handoff 2) Converting?#leads?into contacts? 3) Route leads based on company revenue and territory.? The result?? Improved sales efficiency and increased conversion rates.? #Sales?teams of all sizes can take note ?? Learn how Cockroach Labs is acing their?#leadrouting?with?#PowerRouter https://lnkd.in/dRdzWUxz #leadrouting?#leadsegmentation?#cockroachlabs #salesforce #leaddistribution #leadenrichment #leadscoring

Your CRM data is double trouble with identical duplicates like these. Clutter is never good - not on your work table, email inbox, or CRM. But here's the thing - the problem with messy CRM data isn't just that it makes you feel painfully disorganized (unless you can’t stand digital mess)......... It impacts your sales process in every possible aspect……… ……..from impeding your pipeline velocity to hurting your sales rep’s pipeline. In fact, companies lose 10 - 30% of their annual revenue to CRM duplicates. Because what begins as a pesky little problem with a couple of duplicates here and there (that can be managed manually) can quickly spiral out of control. So, how does it actually hurt your sales rep’s pipelines? ?Your reps may end up reaching out to the same leads repeatedly, leading to a poor customer experience and missed sales opportunities - and closing the doors for a potential future sale. ?It causes confusion, wasting time and resources on unqualified leads ?Reps struggle to keep track of interactions between leads and hashtag #customers, leading to missed follow-ups and lost deals. ?Reps must manually sift through duplicate data to enrich every contact profile in their hashtag #pipeline. No wonder sales reps spend only 28% of their time hashtag #selling ?Duplicate leads in your CRM result in inflated and unproductive pipelines for your reps, resulting in mediocre hashtag #sales performance. And let's not forget the cost of sales - when reps spend more time on unqualified leads and duplicate data, it results in a higher cost of sales But, you don’t have to put up with any of that! Check out these tips to keep your CRM spick and span (and make the Sales Ops teams’ life easier) ?Encourage collaboration among your sales reps to prevent duplication of efforts and data entry to improve the accuracy and completeness of your CRM data. ?Implement a standardized naming convention for accounts and contacts to prevent variations and duplicates ?Regularly conduct data hygiene checks to identify and remove duplicate records ?Train sales reps on how to properly search for existing records before creating new ones ?Use automated tools to identify and merge duplicate records in the CRM (like us ??) ?Implement data validation rules to prevent duplicates from being entered into the hashtag #CRM #salesforce #revops #datamanagement #dataenrichment #duplicatemanagement #leadrouting #leadmanagement #marketing #salesops #salesoperations

Account coverage can often feel like a never-ending cycle. High coverage might seem like a win, but it often leads to SDRs spreading themselves thin, barely giving each account the decent attention it deserves On the flip side, low coverage means reps are laser-focused on single accounts, possibly missing out on the big picture. What’s the perfect coverage number then? With no-size-fits-all number, finding the sweet spot between optimal coverage and SDR productivity is important to? ? Run a super-efficient sales operation ?Delivering exceptional buyer experiences. That’s exactly how dynamic account planning makes a difference. Because account coverage isn’t just about touching as many accounts as possible; It’s equally about ensuring ?A steady stream of opportunities for your SDRs ?Accounts get the attention they deserve. ?Your SDRs stay productive and always converting. And here’s a 3-step game plan to do that: ?Account scoring: Start by scoring your accounts. Sort your accounts into high-potential, ideal matches, and, well, the rest. It helps you prioritize your accounts based on revenue potential. ?Account Segmentation: Segment those accounts based on their scores, characteristics, and revenue potential. High-value accounts might have different needs than mid or low-value ones. ?Account Allocation: The final move - allocate your accounts strategically. Match SDRs with accounts that sync with their skills. Each account gets a personal touch through their buying journey.

Most organizations have 4 to 10 tools in their revtech stack. That’s a pretty standard range. But it begs an important question Do you have the RIGHT tools to reach your revenue goals? Because it's one thing to build a RevTech stack And it’s another to build it RIGHT. While it's crucial to equip your revenue teams with the best tools for success There's a fine line between being well-equipped and tool-saturated. Think about it: ? Are your tools integrated seamlessly to streamline processes ?Or are they just siloed? ?Does each tool serve a clear purpose? ?Or are some just there because they seemed like a good idea at the time? Remember, the goal isn't to collect the most tools, but to strategically select tools that drive efficiency and growth. Overloading your tech stack can actually be counterproductive, cluttering workflows and complicating tasks that should be straightforward. Focus on what truly matters and trim the fat. ?Less can indeed be more when each part of your #RevTech stack is aligned perfectly with your business objectives. Here’s a list of must-have tools in your Revtechstack. #salesforce #leadrouting #revops #sales

"Slow and steady wins the race" might be great advice for marathons But for sales? Well, that doesn't apply when it comes to responding to your leads. Think about it! ?By the time a lead fills out a form, they're not just curious—they're informed.? They know what you offer How you stand out, and Yes, who your competitors are If your team is slow to respond………….. ?Those leads aren’t just sitting around waiting. ?They’re active Reaching out to competitors Possibly even sitting through demos Building a new relationship. While your team is deciding who should take the next hot lead………… Your potential customers are moving down the funnel—just NOT yours. Every minute delayed is a minute your competitor is using to build rapport and close deals. That’s why Quick responses means quicker wins It means that you can: ? Capture the #leads at the peak of their interest. ? Quickly assess and respond to unique business needs. ? Establish connections that turn prospects into champions of your deal. Don't let slow response times be the reason you miss out on valuable opportunities. The modern #sales race is won by speed. And the prize is not just a closed deal but a satisfied customer who felt heard from the first interaction. #salesforce #leadrouting #speedtolead #revops?

Lead response times without routing automation be like ........................... #salesmemes #zootopia #salesforce #leadrouting #revops #speedtolead

Feeling overwhelmed with the complexity of lead routing? You’re not alone! With ?? Multiple acquisition channels ?Global #sales teams ?Diverse product lines, and? ?Different #GTM strategies Creating a custom routing strategy that fits all your unique rules of engagement can be overwhelming.? But guess what? It doesn’t have to be! Especially not when you have the right tools and a solid plan in hand. Here’s a quick yet comprehensive lead routing cheatsheet to make your #leadrouting strategy as efficient as it should be #salesforce #revops #speedtolead

We’re really thrilled to share what our happy customers are saying about us on G2! #G2 #salesforce #leadrouting #speedtolead

Ever feel like managing leads in Salesforce is a bit like juggling? You're not alone! But why juggle when you can automate? Since day one, our mission at PowerRouter has been clear - to automate and simplify your top-of-the-funnel processes in real-time. Real-time, robust, and reliable— are the pillars we stand on And that's what the 'R' in PowerRouter represents. Imagine setting up your lead management once and watching it run itself Segmentation, deduplication, you name it—all on autopilot. ?No more manual tweaks needed by your admins! And the best part? ?PowerRouter evolves with your team and business needs, so you never have to worry about your tech lagging behind. Check PowerRouter today!? https://powerrouter.io/?

Your marketing team has been nurturing your target accounts A lead from one of these accounts fills out a form And it gets quickly assigned to an #inbound SDR But at the same time, another SDR from your outbound team reaches out to the same lead Only to hear, “Thanks, but I’m already talking to someone at your company.” Awkward, right? It’s embarrassing for your SDR And confusing for your buyer But what if you could ensure that never happens? What if you could sync your inbound and #outbound efforts seamlessly, so every team member knows exactly who is engaging with which lead and when? An efficient lead-to-account matching system that matches the right leads to the right accounts eliminates these overlaps And here’s a quick checklist guide to set up an efficient lead-to-account matching system in #Salesforce from scratch: https://lnkd.in/gCgFr6Hy #sales #revops #leadrouting #marketing