Great getting a chance to reconnect with Peter and talk about the innovation we are showcasing this year at Global Pet Expo 2025!
Trusted Strategy Guru | Partner at Maia Strategy Group | Host & Founder of Petworking Podcast | Masterful Storyteller & Presenter | Encyclopedic Memory
It's been a great first few days for Petworking at Global Pet Expo 2025! From innovations around texture in freeze-dried, to new launches in air-dried and shelf-stable fresh, we've seen continued growth in the minimally-processed pet food movement. Even kibble-based launches are more continuously featuring freeze-dried inclusions. I had the pleasure of catching up with Peter Christiani, EVP at Portland Pet Food Company to talk about the shelf-stable fresh pet food category. As pioneers in the shelf-stable fresh pet food category, Portland Pet Food continues to innovate in this growing space. Peter and I talked about: - How the increasing number of manufacturers launching shelf-stable fresh options has resulted in retailers creating dedicated sections for the category (and other pouch products) - The convenience of their human-grade, gently cooked meals that can be microwaved to enhance aroma and palatability - Two exciting new product launches: a multi-pack option for rotational feeding and a new USA-sourced lamb formula For pet parents with picky eaters, or senior dogs who need extra enticement at mealtime, Portland Pet's approach to fresh, convenient nutrition offers a perfect solution between freeze-dried and frozen-fresh options. Watch the full interview to learn more about how these shelf-stable pouches are bridging a gap in the minimally processed pet food movement! #PetNutrition #FreshPetFood #PetIndustry