Production and Operations Management Society (POMS)转发了
I am excited to share my recent paper published in Production and Operations Management. Is adjusting product variety a universal strategy in response to a rival’s entry? If your answer is Yes, you need to read this paper which demonstrates that adjusting product variety may not always help. If the answer is No, you are welcome to read this paper which shows you why and when adjusting product variety help more. A suggested strategy for incumbent retail stores after a rival’s entry should incorporate store location, retail category, and pre-existing competition. #ProductVariety #competition #collocation #agglomeration #substitution Logistics at The Ohio State University Fisher College of Business The Ohio State University Fisher College of Business Production and Operations Management Society (POMS)