PODEAN

You asked, we listened: The Marketplace Flash is now being released weekly!??? The quick pace of our industry means constant changes and exciting updates to stay on top of every week. We’ll be releasing the weekly edition of The Marketplace Flash every Thursday, be sure to subscribe to receive notifications for the latest updates!???? This edition features details on Prime Big Deal Days savings, how Amazon & Walmart are helping Hurricane Helene and Milton victims, and new AI advertising smart tools being released by TikTok. Read more below??? #marketplacemarketing #primebigdealdays #circleweek #amazonads Amazon Ads Partners

We’re packing our boots and heading to Austin! ?? The Podean team is so excited for #unboxed2024 next week to connect with client partners, leaders in the space, and to hear about the latest launches from Amazon.?? Are you attending? Reach out today to set up time to connect with our team about your Amazon strategy ?? #marketplacemarketing #amazon #unboxed #amazonmedia

Hot off the press! The Q3 edition of our Global Amazon Media Report is live ?? Get your free copy to learn about the media trends last quarter, compiled with findings from 13 different countries, across 100 clients and 25 different product categories. Which country led in conversion rates? Which region is lagging behind in CTR? ?? Find out: https://lnkd.in/guS3ea5C #marketplacemarketing #amazonads #amazonmedia Amazon Ads Partners

It's not always common that brands who are at the top of their Amazon game can stay that way year after year. For BISSELL Homecare, Inc., they not only held their position at the top of Marketplace Index? Vacuums & Floor Care category, they increased their overall score from last year ?? Read more below about the areas they invest in to continuously out-perform competitors ?? Wondering where your brand ranks and about methodology? Learn more: https://lnkd.in/gk4m3QGQ #marketplacemarketing #marketplaceindex #amazon #amazonads #bissell

We are nearing Amazon's Prime Big Deal Days and while most brands focus on optimizing their media strategies, as they should, content is often overlooked and leads to lost sales. Check out our content checklist prior to PBDD to make sure your PDPs, Brand Store, and A+ are ready for the uptick in traffic ?? #marketplacemarketing #amazon #primebigdealdays #amazoncontent #pdpoptimization Amazon Ads Partners

Happy October and Q4 to all those who celebrate! ?? Our latest edition of The Marketplace Flash is here and filled with trending news and marketplace updates to set you up for success this quarter and into 2025. Learn more about how Amazon has launched their AI assistant "Project Amelia," Walmart is launching Holiday Deals to compete with Amazon and Target deal days, and Amazon continues to invest in the grocery space with the launch of their private-label brand "Saver." Read more below?? Don't forget to subscribe to get notified about our latest editions! ?? #marketplacemarketing #amazon #walmart #target #marketplacemedia

Lume Deodorant has strategically invested in their Amazon strategy in the last year, rising 8 places to beat out brands like Cerave in our latest Marketplace Index? analysis. They increased their media score by an amazing 209%, and their retail score by 148%. ?? Read more below to see how they overhauled their Amazon presence to beat out top brand names?? Wondering how your brand ranks among competitors? Get your scores here: https://lnkd.in/gk4m3QGQ #themarketplaceindex #marketplacemarketing #amazon #amazonmedia

Long-term partnerships ?? Steady growth We are so proud of our work the OluKai team. We started our journey together in 2021 and through a strategic, ongoing approach, have grown their sales 46% YoY with a 37% increase in ad-attributed sales. Read more below in our latest case study to be featured by Amazon?? #marketplacemarketing #amazon #amazonmedia #marketplacemedia

The best talent doesn't always live within driving distance of a major city - this is one of the core reasons we implemented our #workfromanywhere policy on Day 1 at Podean. We strive to build teams filled with the most knowledgeable, hard-working, and kind people, and limiting a talent pool to a few select cities makes achieving that almost impossible. Scott Harned, one of our rockstar eCommerce Media Managers, helps our clients from the Midwest, working with Podean team members all across the country (and globe!) to achieve the best results ?? His #workfromanywhere coworkers also help moo-ve the needle ?? Interested in joining our team? We're hiring ?? https://lnkd.in/eu_KxMDM #marketplacemarketing

Amazon continues to make big bets on AI to enhance seller and customer experience ?? At #Accelerate2024, Amazon introduced a new AI-powered personal assistant, Project Amelia, for sellers to use for real-time business updates and advice ?? Check out the other updates on AI from this year's event below?? #marketplacemarketing #accelerate Amazon Ads Partners