Pharmaceutical Management Science Association (PMSA)

?? PMSA 2025 Annual Conference: Call for Abstracts is OPEN! ?? ?? Dates: May 18-21, 2025 ?? Location: Diplomat Beach Resort, Hollywood, FL ?? Theme: Elevating Analytics through Human & Artificial Intelligence Pharma and biotech analytics pros, this is your chance to showcase cutting-edge research! Submit abstracts for sessions on AI, predictive analytics, RWE, storytelling, and more. Vendor-client co-presentations encouraged! Accepted presenters receive discounted registration! Don't miss the chance to elevate your expertise and connect with leaders in the field. ?? Submit now: https://lnkd.in/eF6DGmvY #PMSA2025

Register for the PMSA & OptimizeRx webinar: 5 Ways to Transform Your Approach to Data-Driven Media Planning Date: Wednesday, December 4th at 12:00pm EST Registration Link: https://lnkd.in/eQ_NS2uV As the year draws to a close, pharma brands are deep in the media planning process for 2025. But despite seemingly endless amounts of information available, most “data driven” strategies still contain assumptions and uncertainties that can undermine advertising performance and lead to wasted spend, missed patients, and competitive disadvantages. This webinar examines how integrating quantitative data on condition and market-specific, de-identified patients with their media preferences, interests, and demographics can generate insights that enhance patient engagement, inform media investments, and strengthen advertising effectiveness.

?TOMORROW? Register for the PMSA & WhizAI: Conversations with Industry Leaders at the Forefront of GenAI in Pharma Commercial Analytics Date: Wednesday, November 13th at 12:00pm EST Registration Link: https://lnkd.in/ehTC8kFw Join us for an enlightening discussion as leading experts explore how Generative AI is reshaping pharma commercial analytics. Discover how organizations are using GenAI to unlock cost savings, elevate productivity, and enhance agility in their operations. You’ll walk away with practical strategies to turn your data into actionable intelligence for sharper decision-making and optimized efficiency. Key Takeaways: 1.?The GenAI Transformation in Pharma: See how GenAI is revolutionizing commercial analytics and why modernization is crucial. 2.?Overcoming Real-World Challenges: Hear from industry leaders as they tackle the complexities and considerations when adopting GenAI. 3.?Choosing the Right Platform: Learn the key factors for selecting a GenAI platform and why it's critical for companies of all sizes, from biotech startups to large enterprises. 4.?Measurable Success: Get insights into how organizations are quantifying the impact of modernized analytics through data-driven approaches. 5.?Future of Pharma Analytics: Gain an understanding of what’s next for GenAI and the evolving role it will play in the future of commercial analytics. This webinar isn’t just about theory—it’s a chance to gain real-world insights and actionable strategies to help you stay ahead in an ever-changing landscape.

This Veterans Day, the Pharmaceutical Management Science Association extends heartfelt gratitude to all veterans who have served our country with courage, dedication, and resilience. We recognize the sacrifices made by service members and their families and are especially honored to support those who continue to serve in their communities. To our veterans, thank you for your commitment to our nation and for the freedoms we enjoy every day. Today, we celebrate you!

On Wednesday, we’re teaming up with Pharmaceutical Management Science Association (PMSA) to reveal how healthcare teams can use MapLab Enterprise to drive better decisions. Catch a live demo of MapAI and learn how it instantly unlocks powerful insights. Register to stay ahead! https://lnkd.in/gHdzbz4m

In just one week, WhizAI and Pharmaceutical Management Science Association (PMSA) brings you?"Conversations with Industry Leaders at the Forefront of GenAI Pharma Commercial Analytics"—a rare opportunity to gain insights directly from pioneers reshaping pharma through GenAI. This isn’t just a webinar; it’s a deep dive into how GenAI is unlocking new dimensions of value, agility, and precision in commercial analytics. Hear from distinguished leaders like?Rohit Vashisht,?CEO and Co-Founder at WhizAI,?Ron Richmeier,?Senior Director of Commercial Operations and Analytics at Guardant Health,?Danielle Holtschlag,?VP of Commercial Operations, Enablement and Execution at Radius Health, Inc., and?Srini Parthasarathy,?Global Lead, Commercial and Medical Affairs BIS at argenx, as they share breakthrough strategies, real-world successes, and their vision for the future of data in life sciences. Be part of this transformative discussion. Secure your spot now—this conversation is one you won’t want to miss! -?https://lnkd.in/dvBYwvmB

?? PMSA 2025 Global Summit – Call for Abstracts Now Open! Submit your abstract to present at the PMSA Global Summit in Hyderabad, India from February 4-6, 2025! The deadline is November 11, 2024. Join experts worldwide to explore "Generative AI in Analytics" and connect with leaders across pharmaceutical data, analytics, and AI. Summit Highlights: ?? Fostering Global Collaboration: Build cross-border connections. ?? Regional Insights: Dive into diverse regional markets and regulations. ?? Best Practices in Analytics: Share and learn innovative practices globally. Session Topics: Cross-Border Data, Data Visualization, Ethics, AI Applications, Predictive Analytics, Real-World Evidence, and more! Presenters receive a discounted registration rate; travel and accommodation are not included. Don’t miss your chance to lead a session in global pharmaceutical innovation! ??: https://lnkd.in/e8g2eWvn

?Don't miss out? Register for the PMSA & WhizAI: Conversations with Industry Leaders at the Forefront of GenAI in Pharma Commercial Analytics Date: Wednesday, November 13th at 12:00pm EST Registration Link: https://lnkd.in/ehTC8kFw Join us for an enlightening discussion as leading experts explore how Generative AI is reshaping pharma commercial analytics. Discover how organizations are using GenAI to unlock cost savings, elevate productivity, and enhance agility in their operations. You’ll walk away with practical strategies to turn your data into actionable intelligence for sharper decision-making and optimized efficiency. Key Takeaways: 1.?The GenAI Transformation in Pharma: See how GenAI is revolutionizing commercial analytics and why modernization is crucial. 2.?Overcoming Real-World Challenges: Hear from industry leaders as they tackle the complexities and considerations when adopting GenAI. 3.?Choosing the Right Platform: Learn the key factors for selecting a GenAI platform and why it's critical for companies of all sizes, from biotech startups to large enterprises. 4.?Measurable Success: Get insights into how organizations are quantifying the impact of modernized analytics through data-driven approaches. 5.?Future of Pharma Analytics: Gain an understanding of what’s next for GenAI and the evolving role it will play in the future of commercial analytics. This webinar isn’t just about theory—it’s a chance to gain real-world insights and actionable strategies to help you stay ahead in an ever-changing landscape.

Join us for an exclusive webinar in partnership with Pharmaceutical Management Science Association (PMSA) on November 6th, where we’ll explore how MapLab Enterprise can revolutionize the way your team handles healthcare insights. Our expert panel from Komodo Health—featuring Laurent Bride, Daniel Cohen, Lucy Bostwick, and Julia Goebel ??—will dive into how MapLab bridges the gap between data science and business strategy. Plus, watch a live demo of MapAI in action, showing how our NLP assistant instantly unlocks impactful insights—putting the power of data at your fingertips. Join us to turn data into your team’s competitive advantage -- register now! https://lnkd.in/gHdzbz4m

Register for the PMSA & Komodo Health: Accelerating Healthcare Insights: Unifying Data Science and Business Strategy with MapLab Enterprise Date: Wednesday, November 6th at 12:00pm EST Registration Link: https://lnkd.in/gHdzbz4m Summary: In today's healthcare landscape, the explosion of available data presents both opportunities and challenges. While this wealth of information can lead to better outcomes for patients, organizations are inhibited by a fragmented insights process, with teams working in silos and conflicting results emerging from different departments. Join us for an eye-opening webinar that analyzes the broken healthcare data insights workflow and introduces a game-changing solution for teams looking to realize the full value of real-world data:?MapLab. Key Challenges: * 7-month average time across the industry to obtain actionable insights * Inconsistent data sources used across teams can lead to misalignment * Burdensome workflows and "swivel chair" processes create process complexity * Complex analytics are difficult for business leaders to digest for fast decision-making * Siloed teams hinder a collaborative insight workflow Our Solution: MapLab Enterprise Discover how MapLab bridges the gap between data scientists and business leads across the enterprise, offering a unified platform for seamless collaboration. With this innovative solution, you can: *?Start with streamlined data?that is cleaned, certified, normalized, and ready for use *?Empower data scientists?to focus on high-value analytics rather than tedious data cleaning *?Access actionable insights?from day one, accelerating decision-making and enhancing your competitive edge Live Demo: Experience the power of MapAI, our NLP assistant, as we demonstrate how any user can effortlessly define a patient cohort and get instant insights. Watch as this user then seamlessly transitions the analysis to a data scientist for more complex analytics, showcasing the versatility of our platform across various user environments - from no-code to high-code. Don't miss this opportunity to transform your healthcare?data workflow and gain a competitive edge in the industry.