Players 1st

?Connecting businesses in the Home of Golf with the world? We are thrilled to announce our participation in Scottish Golf Tourism Week 2025 in association with Luxe Scot! When: Tuesday 18 – Thursday 20 March 2025 Location: The Chester Hotel, 55-63 Queen’s Road, Aberdeen, AB15 4YP Scottish Golf Tourism Awards: Thursday 20 March 2025 Location: P&J Live, East Burn Road, Aberdeen, AB21 9FX

We're thrilled to announce that our CEO Morten Bisgaard will be speaking at the upcoming Golf Business Technology Conference! Check out the details below ?? Beyond Gut Feel: How Data-Driven Decisions Are Reshaping the Golf Industry Wednesday, May 14, 2025, 2:30 PM. See here for this info Agenda - Golf Business Technology Conference 2025 (LinkedIn Only) ‘To find out more and to register visit https://lnkd.in/duzDykea

At Players 1st, we do love using #data and #technology to drive the growth of #golf globally. In our latest blog post, we explore how golf federations, clubs, and technology partners like Golf Genius, Trackman, and NGF are joining forces to make golf more inclusive, competitive, and accessible to everyone. Here’s what you’ll discover: ???♂? Making Golf Accessible: How data-driven tools are helping clubs attract and engage younger players. ? Fostering Inclusivity: The role of technology in enhancing the experience for golfers with disabilities, including Handigolf. ?? Boosting Competitiveness: How platforms like Golf Genius turn tournaments into seamless successes. Clubs play a vital role in promoting the sport, and with Players 1st tools, they gain actionable insights to improve customer service, retain members, and attract new talent. You can find the full article right here ! #GolfIndustry #Players1st #GolfData #Inclusivity #GolfInnovation #CustomerExperience #Handigolf

?? We love golf. We love data. And we love Denmark for making the game more accessible! For the entire month of March, you can play for free at 21 courses across #Denmark. That means more swings, more #stats, and more ways to refine your game. ?? Ever wondered what your game would look like with: ? More real-game practice? ? More putting drills? ? More approach shot data to analyze? Well, now’s your chance. Free golf = unlimited opportunities to track, improve, and fall even deeper in love with the game. (Link in the comments) Tag your golf crew and start crunching the numbers! ??? #WeLoveGolfAndData #GrowTheGame #GolfForAll

Today, we’re celebrating the talented women at Players 1st : Kimberly Quimson , Lisbeth Wohlert , Ariadna Tagliorette, Amelia Lewis and Nina-Violette Machet. They bring strategy, creativity, and fresh perspectives to our work every day, and we’re grateful for the impact they have on our team and the clubs we support. It's their dedication, innovation, and leadership that not only drive our success every single day, but also make our workplace a funnier place. Let’s keep building a workplace where everyone can thrive and where diverse voices drive the future of golf. Although we work from different parts of the world, we are united by our shared mission. Special shoutout to Amelia, who is making an impact from England! #InternationalWomensDay #Players1st #WeLoveGolfAndData #March8th

Cheadle Golf Club didn’t just read their Players 1st survey results—they brought them to life in the most creative way possible! ???? Understanding what members want is key to a thriving golf community. Acting on it with humor and creativity? That’s next-level. ??Hats off to their team for making data fun, engaging, and impactful! This is why we love working with clubs that truly listen. Thank you Jo Taylor for going above and beyond to share this video with us. Your creation is a hole-in-one! Thank you Paul Mellor for your hilarious participation in this video! #GolfMarketing #Players1st #CreativeGolf #WeLoveGolfAndData

While Valentine's Day may have passed, our passion for helping you build stronger relationships with your guests and members is here to stay. Here's how you can attract, engage, and retain them ??Attract, don't chase: Boost customer satisfaction and let new customers come to you. ??Listen closely: Communication is key. With Players 1st, you can hear your guest and members concerns and desires. ??Build a community: Foster teamwork and a sense of belonging at your golf course facility. ??Trust is everything: Set realistic goals, keep your promises, and never overpromise. By making your guests or members feel valued and respected every day, you’ll build a lasting relationship that keeps them coming back. Happy (belated) Valentine's Day from all of us at Players 1st! #WeLoveGolfAndData #CustomerSatisfaction #ValentinesDay

? A landmark study about Golf Club Software was published last week. The result of collaborative research by leading golf industry trade bodies, has disclosed national data on the technology landscape at golf clubs in the UK and Ireland. The Golf Club Managers Association (GCMA), The Golf Club Secretary, Scottish Golf Club Managers Association (SGCMA), UK Golf Federation (UKGF), and Club Management Association of Ireland (CMAI) commissioned the study. The research, which involved the active participation of 134 golf club managers, was conducted to examine software technology use and performance at their clubs. Developed by Players 1st and Golf Genius representatives, the study focuses on enhancing member experiences through operational efficiency. The demand for better software infrastructure to support decision-makers at golf clubs is growing stronger. This study is a step towards improving technology infrastructure and enhancing the golf club experience. Want to find out more on our blog? https://lnkd.in/dKt8hN2n #ClubManagement #GolfClubs #Research #GolfTech #PlayerExperience #GolfBusiness #welovegolfanddata

??The winners are ?? We’re excited to announce the winners of GolfersVoice Awards 2025. Together with National Golf Foundation, we recognize top-notch customer satisfaction and loyalty. You already know how much we love golf and data, but we’re equally passionate about golf facilities—especially when their customers speak up with such high praise. Pronghorn (OR), Sand Creek Station (KS), Sequoyah National Golf Club (NC), @The Links at Galloway (TN), The Links at Pine Hill (TN), TPC Deere Run (IL), and @Volcano Golf Course (HI) are winners, in their category: Loyalty/Net Promoter Score Course Conditions Food & Beverage Staff/Customer Service Head over to our blog for all the details! ???♂?? https://lnkd.in/dYHSxqzW #GolfersVoice #welovegolfanddata #GolfBusiness #GolfIndustry #SportsAnalytics #PlayersExperience #Awards

?? When two passions collide: Golf + Data Join Players 1st and NGF at the PGA Show as we showcase how our powerful collaboration transforms golf course operations through data-driven insights. We're combining our love for the game with cutting-edge analytics to help you: - Enhance player experiences - Optimize course operations - Drive business growth through actionable insights ?? PGA Show 2025, Meeting Room W207A ?? Jan 23 ? 2 PM We are looking forward to sharing our innovations with fellow golf industry leaders! #welovegolfanddata #PGAShow2025 #GolfBusiness #GolfIndustry #SportsAnalytics #PlayerExperience