Pillar VC转发了
Simbe partners with Kroger as part of a 70-store autonomous robot pilot — and new research shows shoppers significantly prefer Simbe. Conducted by?Diagnostic Measurement Group, the study surveyed 400 shoppers across the U.S. who frequent stores where Simbe’s Tally and Badger’s Marty (aka Barney) are deployed.?The results swing in Simbe’s favor: ??? Approximately 2.5X more shoppers prefer the design of Simbe’s Tally over Badger’s Marty. (57% vs 22%) ?? Shoppers of stores where Simbe’s Tally is present are more likely to shop more with their respective retailer. ?? Simbe’s Tally is over 50% more likely to positively impact shoppers’ overall retailer perception than Badger’s Marty. (65% vs 42%) ?? The majority of shoppers who see Marty would prefer to see a different robot in the future. (59%) For many across America, this is their first introduction to robots in public spaces. https://lnkd.in/gj2gPEWz
Co-CEO Omni Talk | Top 100 Retail Influencer | Senior Contributor Forbes | Podcast Host | Former VP Target Store of the Future
Big news out of Kroger yesterday! Confirmation that they are testing robotics in 70 stores. Feeling pretty good right now on my prediction that 2025 will be forever known as the "Year of the Robot" for grocers. If Kroger rolls out, we have officially crossed the chasm. Congrats to our Fast Five sponsors Simbe on the news too! #grocery #retail #robotics