Phenix Real Time Solutions

One year ago, Sportico predicted sports streaming was at a tipping point: “For all the advancements in technology, the experience of watching live sports on streaming services is still riddled with latency, buffering, and inconsistency.” – Sportico, March 2024 ?? Fast forward to March 2025—same issues, no progress. ?? Latency still disrupts live sports. ?? Streaming platforms still struggle to deliver consistent viewing experiences at scale. ?? Fans still aren’t getting a truly "live" experience. The industry preaches innovation—so why is progress stuck? Fans demand instant access. Broadcasters need seamless delivery. Sportsbooks can’t afford delays. ?? Real-time streaming isn’t a goal—it’s overdue. The tech is proven. It’s time to use it. https://hubs.ly/Q03c4hR90

Thank you so much to everyone who joined us—both in person and online—for the first Midwest Video Tech Meetup last night in our Chicago office! ?? We had an incredible evening filled with insightful discussions, great networking, and deep dives into the latest in video technology. A huge shoutout to our amazing speakers: ?? Kyle Bank & Tim Gronkowski (Phenix) – Server-Side Ad Insertion in WebRTC ?? Ahmad Sandid (Crunchyroll) – Compressing Video with Neural Networks ?? Mathias Guille (Broadpeak) – mABR: State of the Art & Field Feedback Your expertise and insights made this event truly special! Events like this are only as great as the people in the room (and online!), and last night was proof of that. Thank you for bringing your energy, curiosity, and expertise to the conversation! Let’s keep it going—what was your biggest takeaway? Drop it in the comments! #VideoTech #StreamingInnovation #Networking

Join us at the 2025 Sports Video Group Digital Engagement Forum! ?? Date: Wednesday, March 19, 2025 ?? Location: 230 Fifth Penthouse, New York Phenix’s Chief Marketing & Business Development Officer, Jed Corenthal will be speaking on the future of video delivery and fan engagement—don’t miss it! Register now: https://hubs.la/Q03bPPDH0 ?? Want to connect with Jed? Email [email protected] to schedule a meeting. We look forward to seeing you there!

?? Delivering Real-Time Racing at Cheltenham ?? The Cheltenham Festival is one of the biggest challenges in live sports streaming—millions of fans, hundreds of thousands of concurrent streams, and the need for real-time precision. With Phenix’s real-time technology, Racecourse Media Group and leading sportsbooks deliver a seamless, ultra-low latency streaming experience—ensuring no delays, no spoilers, just pure live action. See how we make real-time racing possible: https://hubs.la/Q03bxyZH0 #CheltenhamFestival #LiveStreaming #UltraLowLatency

1 race down, 6 more to go today! The action is just getting started ???? Cheltenham Racecourse, Racecourse Media Group, Stats Perform #CheltenhamFestival #Horseracing #Cheltenham2025

Only a Few Spots Left! Midwest Video Tech Meetup – This Thursday in Chicago! ?? March 13th | ?? 123 N Wacker, Chicago | ?? 6:00 PM CST ?? Kyle Bank & Tim Gronkowski (Phenix) – Server-Side Ad Insertion in WebRTC ?? Ahmad Sandid (Crunchyroll) – Compressing Video with Neural Networks ?? Mathias Guille (Broadpeak) – mABR: State of the Art & Field Feedback RSVP: https://hubs.la/Q03b5wKq0 Can't wait to see you there! #VideoTech #Streaming #LiveVideo #Networking #ChicagoTech

Live Streaming is Booming—But is the Industry Ready? The live streaming market is projected to hit $247 billion by 2027, with 82% of internet users tuning in regularly. The impact is clear: ? Viewers watch live streams 10–20x longer than on-demand videos ? 89% of marketers say live video delivers the highest ROI compared to other video formats ? Live streaming events increase brand awareness by 50% Yet, challenges remain: ? 38% of businesses struggle with technical issues ? 30% of viewers abandon streams due to buffering ? Latency still disrupts high-stakes live events The demand is there and the technology exists. So why do buffering and delays continue to plague the industry? The future of live streaming isn’t years away—it’s here. Phenix is making it possible. Learn more: https://hubs.la/Q039YvmJ0

Join us in continuing to shape the future of real-time streaming! In February's newsletter: ?? Super Bowl Latency Study – How delays impacted viewing & betting experiences ?? Innovative Partnerships – Phenix x Amagi Phenix x ALT Sports Data, Inc. ?? Patent Milestone – Phenix expands its portfolio with our 23rd patent ?? Upcoming Events – Join us at NAB & Google Cloud Next 2025 ...and more! ?? Stay ahead of the curve—read the full newsletter here: https://hubs.la/Q039KXV30 #UltraLowLatency #LiveStreaming #RealTimeVideo #SuperBowlStudy

?? Live sports fans aren’t just watching—they’re engaging. ?? The days of 30-second streaming delays are over. Fans expect real-time action, and anything less disrupts engagement. ?? 85% of UK fans multitask while watching sports—27% check bets, and 32% play games. ?? Sports betting is surging—34% of U.S. connected sports viewers plan to bet in 2025 (up 28% YoY), while 63% of Canadian fans are likely to bet. The way fans consume sports has evolved and the technology exists to match their expectations. ?? The future of live sports is instant, interactive, and bet-ready. Is your platform built for it? ?? Read more on the shifting fan experience: ?? https://hubs.la/Q039qNXM0 #SportsBetting #LiveSports #FanEngagement #StreamingTech

??? “The demand for live sports streaming is skyrocketing as more high-profile events become available exclusively on streaming platforms.” – @TVTechnology But we’ve seen what happens when platforms aren’t built for scale—massive surges before kickoff, high-stakes moments overloaded with traffic, and delays that disrupt the fan experience. Just ask the millions who tried watching the Oscars on Hulu Sunday night. Streaming needs synchronized, real-time video with dynamic scaling. Phenix was built for moments like this. TV Technology explores how AI, SSAI, and cloud are shaping the future of live sports streaming. Read more ?? https://hubs.la/Q039gGPm0