Pesto Media Group

Proud to present this spec ad that we created for CELSIUS Holdings, Inc.! While our team has been focused on delivering the best ad management results for our monthly clients, these big, creative projects keep our team hungry and thinking outside of the box. Get in touch if you want to take your brand to the next level. Big thanks to our Director of Photography Jon Bass and the whole team for their great work. Check out our Instagram post for full crew credits! #Celsius #CelsiusLiveFit

We are excited to share a few screenshots from an array of assets we have been working on for a company preparing to hit the market! Working with their team throughout the brand's infancy has resulted in important growth and experience for Pesto. Additionally, this company has heavily implemented #AI into their workflow, and we have been pushing ourselves to do the same and learn from their expertise to optimize processes in our products. We look forward to sharing the final versions of these projects, which include a full spectrum of digital marketing deliverables such as social media content, social ads and broadcast-ready commercials.

Another project release! Continuing our project showcase series, this ad is a prime example of how Pesto can produce broadcast-ready material, customized to your budget and business. A strong hook, powerful visuals, and a call to action are the fundamentals of video advertising for a reason. We love how this example combines humor, short storytelling, and the aesthetic quality central to the brand. Even better, we deliver this to you for less than the competitors.

We are excited to unveil our recently completed projects over the coming weeks! To begin, we want to spotlight an example of a "show, don't tell" approach as it relates to product marketing in a high-production value advertisement. In this instance, the business (our client) offered a high-quality product marketed toward an affluent demographic. In today's marketing world of hyperbolic claims and empty promises, we believe that emphasizing quality, attention to detail, and the spirit of the company itself can cut through the noise and make a meaningful impression on a potential customer. By showcasing the product formulation process and final results, you're offering a tangible demonstration of your skills and expertise. It's a form of social proof, letting your work speak for itself and building trust. Advertisement strategy is never a one-size-fits-all approach, and we suggest different angles for clients offering a different product to a different target audience. We couldn't be happier with how this ad turned out and we can't wait to show you what else has been in the works!