we ?? Netflix!
why wait for Squid Game Season 2 when you can get bloody playing the ad game at Advertising Week? we partnered with Netflix to turn Manhattan Mall into a colorful arena for the cutthroat game we’re all getting paid to play. so if you’re schmoozing in midtown this week, snap a pic and send some love (and find me for a hug!). this OOH campaign is the 3rd project Public Display of Affection (PDA) has collab’d on with Netflix since their massively successful live upfront experience Pier59 Studios in may. Aaron Mosher and i are so proud that our partnership with Jesse Green, Meg Smith, Nicole Sabatini, Hiram R., Danielle Germain, Jacob Irwin, and Juan Carlos Luna is based on shared creative and marketing values. at PDA, our mission is passionate relationships between brands and consumers—and in service to that, between brands and wider culture. our close relationship with a culture-making powerhouse like Netflix means we can offer brands innovative & unprecedented creative (and media) opportunities that connect authentically and effectively with the world’s most loved shows, movies, sports, and live entertainment. we couldn’t be more grateful to be building bridges between advertising & culture with our wonderful Netflix clients. thank you, Marc Calamia, Shloimy Notik, Brendan Gallogly, RAN ZHENG, Abby Beaudin, Kristen Koop, Zac Sax, Clarissa Fisher, Jake Armstrong and everyone Whitehouse Post, Nice Shoes, and Hyperbolic Audio, plus Hannah Stouffer and our talented illustrators, Manuel Cetina, and Vizie for these campaigns!
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