Patient Convert Podcast delivers healthcare marketing insights and the latest digital strategies to help providers and health systems reach new patients. Lead by co-hosts, Justin & Kelley Knott, this healthcare marketing podcast talks about everything healthcare marketing including strategies, tactics, and tips to grow your healthcare organization and have fun doing it! We also interview physicians and healthcare executives on what they are doing to grow their organizations.
Patient Convert Podcast的外部链接
US，Florida，Orlando
Medical Marketing Expert | Healthcare Marketing Agency Owner | Helping medical practices and healthcare organizations grow | Podcast Host & Speaker
On the way to American Alliance of Orthopaedic Executives (AAOE) 2024 in Chicago! Excited about the conference and look forward to networking and collaborating to advance the Ortho space. Stop by booth #726 ?? Intrepy Healthcare Marketing #healthcaremarketing #medicalmarketing #healthcare
Medical Marketing Expert | Healthcare Marketing Agency Owner | Helping medical practices and healthcare organizations grow | Podcast Host & Speaker
Looking for a writer to join our growing team and write some amazing new digital marketing-focused content for our agency website! Apply here or please share if you might know anyone.
Medical Marketing Expert | Healthcare Marketing Agency Owner | Helping medical practices and healthcare organizations grow | Podcast Host & Speaker
Discover 8 essential digital marketing strategies for doctors aiming to grow their practice and attract new patients. ?? From optimizing your website and leveraging local SEO to engaging in content marketing and utilizing Google Ads, this guide covers comprehensive tactics to enhance online visibility and patient trust. ? ?? Website Optimization ?? Local SEO ?? Social Media Engagement ?? Content Marketing ?? Online Reviews Management ?? Email Marketing ?? Google Ads ?? Video Marketing Dive into the details of each strategy to elevate your digital presence and ensure your practice stands out in a competitive healthcare market. Link to the full blog below! #healthcare #healthcaremarketing #medicalmarketing
Why do some healthcare practices consistently appear at the top of local search results? It's more than just traditional SEO; it's about leveraging your reputation to outperform competitors. In a new episode of the Patient Convert Podcast, Justin Knott is joined by the Founder and CEO of rater8, Evan Steele, to discuss the future of local SEO What is Reputation SEO? It is the natural extension of healthcare reputation management. It aims to optimize Google's algorithms to make your practice the go-to option in local "near me" searches—think "best knee replacement surgeon near me." So, what's the gold standard in this game? It's landing a spot in Google's coveted "Three Pack" — the top three recommendations Google offers when you search for healthcare providers near you. The winning formula? An excellent online reputation, bolstered by great reviews and high star ratings. In today's digital age, this is your ticket to gaining more patients over competitors relying solely on traditional SEO methods. Check out the full episode video with the link below! https://lnkd.in/guDunwZi #healthcaremarketing #medicalmarketing #reputationseo
What does the future of medical advertising look like? Programmatic ads ? In a recent Patient Convert Podcast episode I'm joined by Daniel Goldberg, the VP of Marketing and Communications at Healthcare Outcomes Performance Co. (HOPCo) and we dive into the world of programmatic ads and their potential as the future of medical advertising. Here are some key takeaways: 1?? Optimizing for conversions: Daniel reveals that Ortho Urgent Care, a service under HOPCo, has optimized its programmatic ads for clicks and targets individuals searching for knee pain treatment or knee pain doctors. This strategic approach ensures that the ads reach the right audience. 2?? Tracking conversions: By targeting specific conditions or treatment-related terms, the team at HOPCo can identify individuals ready to seek treatment. This allows for better conversion tracking and ensures that their ads reach those most likely to convert. 3?? The power of video ads: Daniel explains how video ads play a vital role in programmatic advertising for medical practices. While they may not be clickable, videos plant a seed in the viewer's mind, prompting them to search and convert later. He also highlights CaptureMD, which allows physicians to create impactful videos in just 90 seconds using smartphones or computers. 4?? The importance of local presence: Daniel emphasizes the value of local social media presence for medical practices. Engaging with the community through platforms like Instagram or Facebook can show investment in the community and help build trust with potential patients. These are just a few highlights from the episode, which is filled with insightful information! Check out the full episode with the link below ?? https://lnkd.in/gKN7tYk4 #healthcare #healthcaremarketing #programmaticads #medicalmarketing