Parrot Analytics

Since 2006, Dynamo has grown from its Bogotá roots to become a leading force in Ibero-American production - delivering over 42 feature films and 23 TV series, including Netflix hits like “Wild District” and “Narcos”. According to Parrot Analytics’ data, Dynamo’s titles have generated more than $20M for Prime Video & Amazon MGM Studios and $600M for Netflix, showcasing the global power of local storytelling. With Parrot Analytics’ Content Valuation, you can uncover each title’s true revenue contribution to optimize licensing and renewal decisions. Find out more: https://hubs.ly/Q03bKt1S0

Major streamers are turning to Latin America—not just for new subscribers but as a creative hub for globally appealing content. Spanish and Portuguese streaming originals have surged 266% from 2020 to 2024, outpacing other languages' growth. While Netflix led the charge, Prime Video & Amazon MGM Studios took the top spot in 2024, signaling an increasingly competitive landscape. Disney Streaming's Disney+ and Max have also strengthened their local-language efforts, with Disney+ focusing on young audiences in Brazil, Argentina, and Mexico, and Max leveraging regional partnerships for reality shows and sports documentaries. However, as Korean and Japanese content gains traction, Spanish and Portuguese originals now account for 21.7% of LatAm’s non-English streaming revenue in Q3 2024, down from 25% in Q1 2023. The challenge ahead? Balancing local storytelling with evolving viewer preferences. Explore more catalog insights with Parrot Analytics' Content Panorama - learn more here: https://hubs.ly/Q03cslrR0

50% Faster Negotiations, Double the Impact Parrot Analytics’ latest case study reveals how Touch Inflight Solutions transformed their content selection process, reduced negotiating time and delivered better outcomes for their clients. Faster decisions, smarter investments, happier clients. That’s the power of Parrot Analytics’ comprehensive entertainment analytics platform ?? ?? ?? Read the full case study: https://hubs.ly/Q03csddd0

We're excited to announce that Alejandro Rojas, our Global Head of Parrot IQ and VP of Applied Analytics at Parrot Analytics, will be speaking at the 12th Annual Penn Carey Law Entertainment & Sports Law Society (ESLS) Symposium. ??? Thursday, March 20, 2025 - 12pm EST ?? University of Pennsylvania Carey Law School Register here: https://lnkd.in/dzMHTgG8

Spy thrillers are keeping viewers on the edge of their seats—and Netflix knows it! ???♂? Shows like "The Night Agent" are driving retention with their high-stakes drama and global appeal. According to Parrot Analytics' Streaming Economics data, "The Night Agent" delivered $136.9 million in global revenue for the platform through the end of Q3 2024. Read the full analysis: https://hubs.ly/Q03bRL_p0

Parrot Analytics' Streaming Report Card uncovers the latest battle lines, analyzing the financial health, audience appetite, and strategic maneuvers of streamers like Netflix, Disney Streaming's Disney+, Hulu, Max, Paramount+, Peacock, Apple TV+, and Prime Video & Amazon MGM Studios. Download the report here: https://hubs.ly/Q03bKl9P0

Love might be unpredictable, but #streaming success doesn’t have to be. ???? We helped a leading platform transform their romance and dating reality show strategy by analyzing hundreds of reality TV shows and uncovering untapped sub-genres for innovation. Read the full case study: https://hubs.ly/Q03bRwhX0

Classic rom-coms aren’t just fan favorites—they’re financial powerhouses in #streaming. According to Parrot Analytics’ Streaming Economics data, "Love Actually" has generated over $41M in global subscriber revenue since 2020, solidifying its status as both a holiday staple and a romantic classic. ’90s & early 2000s rom-coms continue to deliver value, with "Clueless" and "10 Things I Hate About You" each bringing in $29M. Meanwhile, Netflix's "The Kissing Booth" and "You People" have driven strong initial returns, but will these newer movies have the same staying power as these timeless hits? Streaming Economics insights like these are shaping smarter content investment decisions. Let’s talk about how Parrot Analytics can help you maximize ROI: https://hubs.ly/Q039WtKP0

?? Procedural Dramas: The New Streaming Favorite? The streaming industry continues to evolve, taking cues from traditional TV models. Our latest data shows procedural series are a prime example: On platforms like Paramount+ procedurals account for over 10% of streaming subscriber revenue despite being only 4% of the catalog. Netflix lags in procedural content on platform but shows high returns when it does invest in the genre. Max is looking to catch up, recently premiering a new medical procedural series, "The Pitt". This trend highlights how streaming is blending traditional and digital models to optimize content strategies and monetization. As bundling, ad-tiers, and themed channels gain traction, procedurals could play an even bigger role going forward. ?? Read more here: https://hubs.ly/Q039WhpN0

How much are sports docs like "Full Swing" and "Drive to Survive" worth to Netflix? According to Parrot Analytics' Streaming Economics data, sports docs generated $260 million in subscriber revenue globally for Netflix in the first three quarters of 2024. ?? Read the full article here: https://hubs.ly/Q039RR0P0