Exciting news! Our free website audit tool is officially live, and our followers get an exclusive first look. ?? You can check your website’s health by examining important metrics like domain authority, backlinks, and site speed in under a minute! Just enter your URL and email, and you’ll receive instant results on-screen and via email. Perfect for anyone wanting to boost their online presence—business owners, marketers, or simply the curious. No strings attached, just great insights! ?? Give it a try! ?? https://pnmg.com/audit/
Paradigm New Media Group
广告服务
Saint Louis，Missouri 1,869 位关注者
We shape stories and the way people experience them.
关于我们
We are a full-service marketing firm with deep expertise in branding, digital marketing and user experience. Over the last 20 years, we've helped countless business owners clarify their brand and enter the world of digital marketing with confidence. We know we can help you, too. Let's talk business.
- 网站
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https://www.pnmg.com
Paradigm New Media Group的外部链接
- 所属行业
- 广告服务
- 规模
- 11-50 人
- 总部
- Saint Louis，Missouri
- 类型
- 私人持股
- 创立
- 1995
- 领域
- Website Design、Communications Strategy、Graphic Design、Social Media Marketing、SEO / SEM、Mobile Apps、Search Engine Marketing、Responsive Website Design & Mobile Web、Web Application Development、Logo Identity Design、Digital Marketing、Brand Strategy、Copywriting、Branding、Logo Design、Digital Marketing、Inbound Marketing和marketing automation
地点
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主要
获取路线
5017 Washington Place
Suite 100
US，Missouri，Saint Louis，63108
Paradigm New Media Group员工
动态
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Color is more than just a visual choice — it’s a strategic asset. ?? At Paradigm, color theory is at the heart of our branding process. The right colors don’t just look good; they create emotional connections, build trust, and make your brand unforgettable. Your brand’s colors should do more than follow trends — they should speak for you. What’s your brand's color telling people?
Ever think color is just a paint job? Think again. ???????????? ???????? ???????????????? ???????? ???????????? ????????????. Yes, owning a color. Tiffany's blue, Cadbury's purple, UPS's brown - they're all trademarked. Why do they invest so heavily? ?????????????? ?????????? ??????'?? ???????? ???????????? - ????'?? ??????????????????. It speaks to your audience before you say a word. Yet, many coaches pick their brand colors ? like they're choosing a new shirt. Randomly. Without strategy. But here's the reality: Your brand's colors can make or break your connection with your audience. ? They set the mood, ? spark feelings, and ? make you unforgettable. Don't underestimate the power of color. - It's not about following trends +it's about creating resonance. So next time you're thinking about your brand, ? don't treat color as an afterthought. ???????? ???? ?? ????????????????. Because color isn't just a hue - it's your brand's voice. Your brand deserves more than just a good look ? it deserves to make people feel. ? Repost if you found value
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We’ve all heard, 'Don’t reinvent the wheel'—but how about 'don’t reinvent the punchline'? ?? This exercise is a fun way to sharpen copy skills! Get inspired by the timing and structure of stand-up comedy, but of course, always make it your own. Great copy isn’t just about words; it’s about timing, wit, and knowing what makes your audience laugh (or click). ??
I make fun ads for boring products | Copywriter | D&AD and Clio awards winner | Okayish surfer ??
A great creative director once told me: “If you wanna learn copywriting, don’t read ads – watch stand-up comedy.” And he was right. Let’s try this ?? Important note: Obviously, I’d never steal other people’s work, but this exercise helps me: 1) Improve my copywriting taste. 2) Learn how to structure a punchline. 3) Develop a radar for headline-worthy phrases. (They’re everywhere: product reviews, blog posts, conversations, etc.) Enjoy :) #copywriting #advertising #brand
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We've all heard the saying, "You are your own worst critic," but that doesn’t have to be a negative thing. In fact, a little constructive criticism can be incredibly beneficial, especially for your website. ??? Take Industrial Shelving Systems (ISS) for example. While this nationwide company experienced steady growth in website traffic and sales in recent years, they started noticing stagnation in their metrics over the past year. Recognizing the need for change, they decided an audit was needed to determine the underlying causes. ?? Discover how Paradigm partnered with ISS to conduct a comprehensive audit of their website, resulting in enhanced brand visibility, improved user experiences, and a significant boost in traffic. ???? Read more from our most recent conversation with ISS President, Tom Compton! https://lnkd.in/gNrN-BSh
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Creativity at its best! As a creative agency, we love seeing innovative ads like these. They truly showcase the power of simple ideas. ???? Drop your favorite billboard in the comments below! ??
18 clever billboard ads I've collected: 1. Netflix Principle: Call Out The Elephant In The Room 2. Surreal Principle: Break The 4th Wall 3. Back Market Principle: The Double Pun 4. McDonald's - Mini Hashbrowns Principle: Hilarious Announcement > Boring Announcement There's always an advertising opportunity if you look hard enough. 5. South Western Railway - BE KIND Principle: The Hidden Scroll-Stopper You look at the ad. You stop instantly when you see the kettle. Then you go to the small print. "The thoughtless abuse given to our staff, can stay with them. Be Kind." 6. Live On NY - Organ Donation Principle: Remove One Variable The missing heart. Genius. 7. Corvette Principle: The Humble Brag 8. Kuhn & Kuhn Divorce Attorneys Principle: The Visual Expression Engagement ring, wedding ring, oops. 9. L'emouleur - Japanese Knives Principle: Break The 4th Wall Billboard chopped to advertise the Fresh Baker knives. 10. British Airways Principle: Use Their Language Stop the corporate jargon. Use the real reason. 11. Task Rabbit Principle: Lyric Hijacking Step 1 - Take songs stuck in people's heads Step 2 - Tweak to fit your brand 12. Vinterior Principle: The Subtle Dance Dunk on your competition without naming your competition. Subtle jab at Ikea. 13. Specsavers Principle: Change The Order At first you think it's "We look forward to seeing you". Until you realize. 14. Spotify Principle: Unexpected connection Step 1 - Find 2 polar extremes that share a mutual love Step 2 - Connect them for your ad 15. Air BnB Principle: Copy Forking Step 1 - Identify what you're trying to promote: New Piano Category of AirBnB's) Step 2 - Find iconic phrases: "I'll be back from Terminator" Step 3 - Fork the copy: "I'll be bach" --> After the famous piano composer, Bach. 16. Cannondale Principle: The Near-Magic Tease "Our product is so light, it's magic" 17. Table Foods Principle: Speak Like The Customer Want to stand out in the customers' minds? Use the customers' language. 18. Uber Pool Principle: The Handbrake Turn Step 1: Grab attention with a classic line Step 2: Do a complete 180 by slotting your product in PS. Need help with your ads?? If you're a company spending $50K+ on advertising per month and want to take things to the next level. Apply here --> adprofessor.com
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Feeling overwhelmed by your Q4 to-do list and the approaching new year? ?? Paradigm has created a checklist designed to help you navigate the transition smoothly and prepare for a successful 2025! Start by filling out Paradigm's quick and free website audit tool to evaluate your site's performance. With these insights, you can set clear objectives, identify necessary resources, address workflow challenges, and find the right partners for collaboration. Let’s make the most of this final quarter and lay a solid foundation for success in the year ahead! ?? Get started now at https://pnmg.com/audit/.
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From playful to spine-chilling, Halloween ads have a unique way of captivating audiences! At Paradigm, we’ve spent our Halloween ranking our favorite spooky campaigns. ?? Here are our top picks: 1. Geico Horror Movie 2. Snyder's of Hanover - Pretzelface 3. Snickers Zombie 4. Philosophy - "Movies should be scary, skincare shouldn't be" Which one was your standout this season? Let us know in the comments!
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Great partners!
At Advertisers Printing, we’re all about perfection– Behind the scenes, things don’t always go as planned... ?? From flubbed lines to big boy pants mishaps, here’s a peek at the laughs and fun we had while filming! ?? Check out these bloopers from our political print ad shoot earlier this year. ?? Expect prop mishaps, laugh-out-loud moments, and a few censored slip-ups. Dive into the lighter side of political campaigns and catch a break from all the usual serious stuff. ??? #AdvertisersPrinting #Bloopers #BehindTheScenes #PrintingPerfection #midwestprinter #directmail?
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This week, Paradigm had the pleasure of hosting Visitation Academy's Entrepreneurial Leadership Program, an opportunity made possible by funding raised in honor of one of our business partners, a Viz alum, and dear friend, Ellen Thomasson Malecek. ?? It was fantastic to welcome the students, chat over coffee and bagels, and showcase what we do. A big thank you to the future entrepreneurs for joining us—we loved connecting and sharing our passion for marketing! ?
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We’re thrilled to announce the launch of brand new social media accounts for our client, Go Raise Dough! ?? This innovative platform is revolutionizing fundraising for nonprofits with effortless online raffles, helping organizations raise over $10 million so far! ??? Join us in supporting Go Raise Dough by following them on LinkedIn, Instagram, and Facebook. Let’s elevate fundraising together and make a meaningful impact! Follow them now: ?? Go Raise Dough - Online Raffles ?? @goraisedough ?? https://lnkd.in/gx68-zsw #GoRaiseDough #Fundraising #SupportNonprofits
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