"We've done no-cost pilots where brands discovered hidden fraud they weren't even aware of—and optimized their campaigns to boost ROI." Dr. Augustine Fou of FouAnalytics "see Fou yourself" shares how his work with leading brands has identified overlooked ad fraud patterns that impact digital performance. His 800+ articles and real-world case studies have helped countless companies improve ad effectiveness by eliminating fraud. If you're running digital ads and haven't looked at fraud attribution, you might be optimizing for the wrong metrics. 🎧 Full episode & guest link in the comments 👇 #TheMarketingVanguard #B2BInnovation #MarketingStrategy #PodcastAlert FouAnalytics "see Fou yourself"
Outward Media, Inc. (OMI)
广告服务
Los Angeles,Ca 155 位关注者
Your 1-stop destination for digital omni-channel audiences
关于我们
The mission of Outward Media is simple: we are in business to help organizations expand their reach, find new customers and enter new markets. We wrote the book on multi-channel marketing data, and our firm provides clients with fresh and accurate business contacts data to drive growth and success. Our data spans B2C and B2B markets, and we compile both domestic and international marketing data with a focus on delivering the highest levels of data quality to our customers. Compiling accurate data -- both offline (postal, firmagraphic, demographic) and email address data – is our core competency. To demonstrate our dedication to email quality, we created an email cleansing service -- OMI Clean-Send. This service helps protect our clients’ sender reputations to ensure their email messages aren’t blocked or that their email servers aren’t blacklisted. OMI is also known for executing flawless email campaigns for clients. From data to execution, when it comes to email marketing, we do all the heavy lifting for our customers. We have worked diligently to change the game in the database marketing industry. OMI was the first provider to give clients unlimited annual use of the email data they license. OMI further changed industry dynamics by providing complete email data files to our customers, allowing them to easily and cost effectively conduct email marketing campaigns without the restrictions of other data providers. ► If you'd like to talk with us to find out how we can help you grow your business this month or this year, please call us (310 274 5312).
- 网站
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http://www.outwardmedia.com
Outward Media, Inc. (OMI)的外部链接
- 所属行业
- 广告服务
- 规模
- 2-10 人
- 总部
- Los Angeles,Ca
- 类型
- 私人持股
- 创立
- 1998
- 领域
- email marketing、B2B marketing database、specialty data sources、B2C marketing database、email data cleansing、Multi-Channel Marketing Strategies和Integrated Channel Marketing Approach
地点
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主要
9229 W Sunset Blvd
410
US,Ca,Los Angeles,91602
Outward Media, Inc. (OMI)员工
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Paula Chiocchi
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Brad George, MBA
Helping CSP clients make the right company strategy, product, marketing, and sales decisions, every day..
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Chris Lelles
Proven history of successful, trackable marketing campaigns. Passionate about developing strong client relationships.
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Angel Pizano-Hernandez
Sr. Account Manager at Outward Media, Inc. (OMI)
动态
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Today's B2B marketers must go beyond clicks & impressions 👀 to prove how brand investments deliver long-term financial outcomes 💰. Check out our blog on three essential building blocks 🧱 for transforming #B2Bmarketing actions to business outcomes: #audiencebuilding #B2B2C https://zurl.co/lyKZs
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New research 📚 from #Google suggests 90% of #B2Bbuyers click through to cited sources 🔗. @SearchEngineJournal shares how this could reshape 🔄 how #marketing approaches #content visibility 👀. https://zurl.co/EHQlB
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If you're in B2B marketing, video content isn't just nice to have—it's a game-changer. In a recent episode of The Marketing Vanguard: Leading Voices in B2B Innovation Podcast, Anthony Chiaravallo, CEO of Vallo Media, explains why investing in video content is one of the most effective growth strategies. 💡 Key Takeaway: Creating 30 pieces of unique content every day may sound overwhelming, but when done strategically, it can dramatically increase brand visibility, drive engagement, and build trust. 🎧 Full episode & guest link in the comments 👇 #MarketingVanguard #B2BMarketing #B2BInnovation #DigitalAdvertising #VideoMarketing
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While AI systems perform tasks smoothly 🤖, retaining a human dimension 👥 in #B2Bmarketing is crucial to building trust & creating more meaningful & impactful marketing experiences 🌟. #Forbes shares how to humanize your marketing in an AI-driven world 🌍: #AIinMarketing https://zurl.co/Ab63P
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New research shows that data 📊 & #dataintegration 🔗 represent the most significant challenges to #marketing pros dealing with complex martech stacks 🧩Check out our 4 data moves to break down 🔨 the silos and solve 🧠 #martech challenges now. #B2Bmarketing #dataquality #audiencebuilding https://zurl.co/Z21dx
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Kneko Burney Miller, Founder & CEO of Change3, shares valuable insights on The Marketing Vanguard: Leading Voices in B2B Innovation Podcast about the challenges of digital ads in today's market. Despite the widespread use of platforms like Facebook, LinkedIn, and Google Display, the targeting often doesn't align with the audience, leading to wasted ad spend. 🔑 Is your digital advertising truly aligned with your audience? Let's talk about how targeting can make or break your ad spend in the comments! 🎧 Listen to the full episode: Check the link in the comments 🎙️ Interested in being on the show? Link in comments! #DigitalAdvertising #B2BMarketing #AdSpend #MarketingStrategy #AudienceTargeting #BusinessInnovation #MarketingTrends #SocialMediaAds
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58% of B2B marketers surveyed say video produces the best results compared to other types of content @LinkedIn shares why and how #B2B companies are recognizing the full-funnel potential of short-form video ⏱️ to reach, engage & convert their audience. #B2Bmarketing #shortformvideo https://zurl.co/eIBee
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Nice to be featured once again in #ShoutoutLA with a story on our entrepreneurial vision 🌠 as a #performancemarketing 🚀 agency and how we've made a name for ourselves as a leader 🏆 & innovator in #B2Bmarketing data 📊. #B2B2Cdata #audiencebuilding #performance https://zurl.co/6Mktb
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In the latest episode of The Marketing Vanguard Podcast, I sit down with Dave Nugent, EVP of Data & Analytics at @fusion92, to break down how connecting the dots between B2B and consumer data is helping businesses target smarter and optimize faster. 🎯 If you're a B2B marketer looking to elevate your ROI, this episode is your playbook. 🎧 Check the full link in the comment section. #MarketingVanguard #B2BInnovation #DataDrivenMarketing #MarketingStrategy #AccountBasedMarketing #Fusion92
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