OttonomyIO转发了
#GeopostInnovationDay / afternoon session ? After discovering some of the innovative solutions currently being implemented at Geopost, such as ProGlove’s hands-free scanner at DPD Switzerland and OttonomyIO’s autonomous locker robot under trial at DPD UK, our guests returned for an afternoon of thought leadership on innovation. ? The second fireside chat featured Plug and Play Tech Center's Zo? Chrysostom and Lacoste’s Alexandre Girault who together discussed the central role of innovation in marketing. Alexander explained how all employees at Lacoste, from top management to staff, were onboarded and trained in GenAI, particularly in marketing. He shared how this technology has helped streamline and automate processes such as text translation and localisation as well as colour changes in photos. Alexandre emphasised a key to success: “Don’t work in silos; onboard as many people as possible.” ? For the final panel, Plug and Play Tech Center’s Yoobin Jung led a discussion with Prolong’s Tanguy Frécon and Hardloop’s Julien JEREMIE on making circular models seamless and profitable. Tanguy shared how Prolong created an after-sales shoe repair platform for their shoe fashion client, highlighting the sustainability aspects and potential for acquiring key product life data while attracting new customers. Julien underscored the importance of simplifying the return process for used goods, noting that only 25% of customers who returned products requested a refund; most preferred to have the money donated to charity. ? To wrap up Innovation Day, Geopost’s Director of Innovation & Chief Data Officer Sébastien Lacombe synthesised three key takeaways:? - AI is a powerful game-changer that businesses need to prioritise.? - Brands must engage with customers on social media, where much of today's e-commerce is growing. - Circularity is no longer an optional consideration but a necessary business model that requires both technology and human skills. Ultimately, our first Innovation Day underscored the value of collaboration among diverse perspectives in tackling significant challenges. #Innovation #Technology #Entrepreneurship