Ostro

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Standing room only ?? A huge thanks to our panelists Julio A. Rodriguez, MBA, Gilead Sciences, and Daniel Xavier, Johnson & Johnson, for leading such a thoughtful discussion highlighting digital-first strategies that engage HCPs in personalized and meaningful ways. Hosted by Ostro's Andrea Goudie, MPH

Next up at #PharmaCX we have Andrea Goudie, MPH from Ostro leading a discussion with Daniel Xavier from Johnson & Johnson and Julio A. Rodriguez, MBA from Gilead Sciences ! HCPs Are Digitally Savvy—Is Pharma Keeping Up? Healthcare professionals (HCPs) are already digitally savvy, yet the question remains: Are pharma marketing brands truly supporting them in meaningful ways? This fireside chat will explore: ? HCPs as Consumers: Physicians are engaging with digital tools—how can pharma meet them where they are? ? AI Integrity in Healthcare: With HCPs increasingly open to AI, how can pharma ensure relevance and trust? ? Actionable Insights: What can brands do now to enhance HCP support and control the engagement narrative? #PharmaCX

Tomorrow - see you at PanAgora Pharma bright and early ↓

Next week! Join our panel conversation at PanAgora Pharma: HCPs Are Digitally Savvy—Is Pharma Keeping Up? Hosted by Andrea Goudie, MPH There are still a few seats left - use code?OSTROGUEST?for complimentary tickets:?Register here: https://lnkd.in/dtFRmMUU

The traditional one-size-fits-all pharma brand website no longer meets the needs of doctors and patients. Arpa Garay, Stacy Singer Stone, MS, Robert Schildt, and I discuss how AI and personalization are transforming engagement in life sciences—creating more meaningful, tailored experiences. Huge thanks to Marc Iskowitz and MM+M for highlighting how Ostro is turning static interactions into dynamic, AI-driven personalized engagements. https://lnkd.in/gXqRhpPq

Day one in the books! Did you catch Kristina Kirby speaking earlier today alongside leaders from Amgen, Prognos Health, and Bristol Myers Squibb? We hope you enjoyed the discussion as much as we did! Let us know in the comments below. ?? #DigiPharmaConnect

Are you at DigiPharma Connect? Join us today at 12:50 PM for a thoughtful panel discussion alongside Amgen, Bristol Myers Squibb, and Prognos Health on the power of personalization in HCP marketing. Not one to miss ↓ #DigiPharmaConnect

Get Inspired by Pharma Marketing’s Leading Minds! ??? We’re thrilled to introduce the distinguished speaking faculty shaping the 2025 ReImagine Pharma Marketing event, happening May 20-21 at the Hyatt Regency Princeton, NJ. ? Here's a glimpse of the thought leaders you’ll meet: Noah Bryant, Neal Wolff, Lori Holland-Hancock, Juliana Shimer, MBA, John Curcio, MBA, Robert (Bob) Allen, Kimberly Coleman Clotman, Anton Yarovoy, MBA, Dawn Lacallade, Jim DeLash, Eric Ostrowski, Frank Lescas, Dan Sorine, Patricia Bradley, Mary Beth Sandin, Nadia Khatri, MBA, PMP, Donna Finale, Niraj Kapur, Aleen C. Hosdaghian, Rebecca Lamboy, Archana (Arch) Sondhi, Kristina Kirby and more! ??? Limited VIP passes available. Apply now to secure your spot! ?? https://bit.ly/3DifZ9q Thank you to our Sponsors LiveWorld, Unite, The Trade Desk, Ostro, D+R LATHIAN, Underscore Marketing, HealthLink Dimensions, Broth, CMI Media Group, Hale Advisors, Viseven

Event season kicks off next week! First stop: #DigiPharmaConnect in Savannah. We’re proud to sponsor and take the stage at this invite-only gathering of pharma and biotech leaders, where digital transformation and AI-powered engagement take center stage. ?? Join us Monday, March 10, at 12:50 PM as our own Kristina Kirby joins experts from Bristol Myers Squibb, Amgen, and Prognos Health to discuss The Power of Personalization in HCP Marketing. Who else is heading to Savannah? Let us know below! ?? #DigiPharma2025