Orange Logic

Looking to protect your legacy for generations? Your digital assets are only as secure as your preservation strategy. Without a strategy, critical files risk becoming inaccessible, corrupted, or obsolete. To help you safeguard your digital assets for the future, we teamed up with AVP to create a comprehensive guide on implementing digital preservation in your DAM platform. Our free guide shows you how to: ?? Integrate digital preservation into your DAM strategy ?? Identify essential DAM capabilities for long-term access ?? Prevent data loss, corruption, and format obsolescence ?? Implement proven workflows to future-proof your assets Don’t wait until it’s too late. Download the guide now and start protecting your digital future: https://hubs.li/Q03bLZ7x0

?? Looking to turn your archive into a marketing engine? Your brand’s history isn’t just the past—it’s a powerful tool for engagement, innovation, and growth. Learn how a Digital Asset Management (DAM) system can help you: ? Preserve & organize historical assets ? Strengthen brand loyalty through storytelling ? Unlock new revenue opportunities ? Inspire creativity & product innovation Don’t let your archive gather dust—turn it into a strategic advantage! ?? Learn more: https://hubs.li/Q03bkLDT0 #BrandHeritage #DigitalAssetManagement #MarketingStrategy #Innovation #DAM

Henry Stewart Events DAM LA is officially taking place this week on March 13 - 14! Will you be on-site? Let’s connect. Pre-book a meeting with our team to get a firsthand look at OrangeDAM and dive into your specific use cases: https://hubs.li/Q03bhTVk0 Who from Orange Logic will you be meeting? ?? Brian McLaughlin | CEO ?? Misti Vogt | Chief of Staff, Head of Customer Success ?? Jim Cavedo | VP Solutions ?? Phillip Gulbrandsen | Sales Manager ?? Garrett Sayre | Executive Account Executive ?? Brian Quinn | Customer Success Manager ?? Alex Harris | Account Executive ?? Mark Miller | Account Executive ?? Omed Baher | Head of Recruitment ?? Bonus: Schedule a time with us, and you'll be entered to win a JBL speaker! See you in LA ?? #DAMLA #HenryStewartEvents #DigitalAssetManagement

Big news at Orange Logic! We’re excited to welcome Rebecca Rosborough as our new Chief Marketing Officer. Rebecca is a leader who values excellence—not just in marketing strategy, but in the people she works with. “The commitment to excellence at Orange Logic is unmatched—not only in what we deliver to customers, but in how we empower our teams,” she shared. We took some time to ask her a few questions so we—and you—could get to know her better: ?? Best career advice you’ve ever received? "Create your own opportunities." No matter what stage of your career you’re in, if you stay curious, there’s no limit to what you can find. ?? Go-to pump-up songs before a big presentation? I have two! "Work It" by Missy Elliott & "Public Service Announcement" by Jay-Z. Also great to run to! ?? One thing people might be surprised to learn about you? Before a knee injury changed my path, I was hoping to become a professional tennis player. I don’t play as much anymore, but being on the court is still one of my favorite things in the world. ?? A book, podcast, or documentary that’s influenced how you think? "On Foot Through Africa" by Ffyona Campbell. She walked 10,000 miles from South Africa to Morocco, facing unimaginable challenges while experiencing the beauty of new cultures. Her sheer strength, resilience, and perseverance continue to inspire me today. As we celebrate this new chapter, we also recognize the impact of women in leadership—especially during Women’s History Month. Welcome to the team, Rebecca! ?? #OrangeLogic #CMO #Leadership #MarketingInnovation

?? Is your DAM truly built to scale? Every vendor claims scalability, yet customer reviews tell a different story—timeouts, sluggish uploads, and broken workflows when handling high-volume assets. How can you tell if a DAM can actually scale? In the final part of our DAM scalability series we view additional factors that can make or break scalability: ?? Integrations ?? APIs ?? Automated workflows ?? Short on time? Grab our TL;DR cheat sheet in the blog for a quick breakdown! https://hubs.li/Q039L8TD0 #DAM #Scalability #Integrations #APIs #Automation #DigitalAssetManagement

?? $4 MILLION SAVED. Just by getting smarter about digital rights management (DRM). That’s how much Google saved by automating DRM workflows—preventing asset misuse, avoiding costly fines, and keeping their marketing running smoothly. ?? 11,000+ automated email alerts helped their teams pull down expired assets before they became a liability. If you’re still managing rights manually (or not managing them at all), you’re leaving money on the table. Watch the full webinar on-demand to see how Google is tackling DRM at scale: https://hubs.li/Q039rNvK0 #DigitalRightsManagement #DAM #MarketingOps

?? No forms. No friction. Just instant access to DAM webinars and insights. Looking for tips on how to scale your DAM, streamline your tech stack, or take control of digital rights? Our expert-led sessions cover it all. Watch anytime—no sign-ups, no waiting, no hassle. Explore now ?? https://hubs.li/Q039dJMz0 #DAM #DRM #DigitalAssetManagement #OnDemand #Webinars #TechStack

?? Your archives hold the DNA of your brand’s story—are they working for you? Too often, archives are locked away, difficult to search, and underutilized. But they have the potential to fuel marketing, creative campaigns, and strategic initiatives—if they’re managed the right way. Join Amy Rudersdorf, Digital Asset Strategist at AVP and Emily Hughes, DAM Advisor at Orange Logic, on March 27 @ 11 AM ET to learn how leading organizations are making their archives more accessible, searchable, and valuable. ?? Register now: https://hubs.li/Q0390gsw0 What we’ll cover: ?? How to bridge the gap between archives and marketing – so creative teams can actually use historical assets instead of reinventing the wheel ?? Why metadata & rights management matter – and how to ensure your assets are searchable, compliant, and accessible across departments ?? The role of AI in modern archives – from automating workflows to making decades of content instantly findable #CorporateArchives #DAM #BrandStorytelling #MarketingInnovation #AI

Looking for your DAM to help streamline collaboration between internal and external agencies? Learn how Orange Logic can help manage workflows, approvals, and multiple agencies on one platform: ? Automate workflows to keep projects on track ? Simplify approvals ? Centralize agency collaboration with secure portals ? Scale campaigns globally while maintaining brand integrity ? Track performance with powerful reporting Get your best campaigns to market faster! Learn more: https://hubs.li/Q038DdzM0 #DAM #MarketingCollaboration #AgencyManagement #DigitalAssetManagement

A DAM that doesn’t scale with your teams leads to workarounds, silos, and lost productivity. In Part 2 of our DAM scalability series, we explore how user adoption drives success—and why a truly flexible DAM adapts to every team’s needs. Keys for increasing user adoption: ? Custom workspaces for seamless adoption ? Automated workflows to remove barriers ? Built-in DRM for compliance at scale Read the full article to learn more: https://hubs.li/Q038qf5b0 #DAM #Scalability #UserAdoption #DigitalAssetManagement #OrangeLogic