OptiPub is an omni-channel marketing automation platform built by and for high-volume publishers. With our platform you can drastically optimize your marketing campaigns and directly increase ROI.
OptiPub的外部链接
US，MD，Baltimore，21202-4088
OptiPub转发了
Thrilled to announce that OptiPub has joined our B2B community here at Venture Lane | Startup Hub! ??OptiPub transforms omni-channel marketing by connecting brands with audiences through precise segmentation, real-time insights, and automation. Looking to connect with other innovative startups like OptiPub??Check out our space at Venture Lane: https://lnkd.in/dQ5XtHyM Kyle Renfrow Jason Freiert #VentureLane #B2BStartups #EmailMarketing #OmniChannel #Automation
Want to be an advocate for email success and make some cash while you’re at it? ?? We’ve got something exciting lined up for you with the new Postmaster+ Partner Program! Spread the word, help others, and earn real money. Curious? ?? https://lnkd.in/eft5uSPx ??
Hello #publishers, We're excited to bring you the latest updates from OptiPub this July, designed to enhance your #emailmarketing efforts and make your work easier! July 2024 Highlights: ?? View Message Stats by Segment: Gain deeper insights into your audience's behavior with our enhanced stats view, now showing performance by segment. ?? New Subscribe Form Component: Effortlessly add subscribe forms to your landing pages with our intuitive drag & drop content editor, making it easier than ever to grow your audience. ?? External Offer Campaigns: Direct users to an external URL as the primary offer in the OptiPub campaign builder, giving you more flexibility in your campaigns. ?? Ability to Copy Segments: Speed up your workflow by copying existing segments to create new ones faster than ever, saving you time and effort. We believe these features will significantly boost your efficiency and effectiveness in #emailmarketing. Want to learn more? Check out the full update on the @OptiPub website! ?? https://lnkd.in/exAWZ-62
It's official, we're jumping on a train from Baltimore to NYC to rep Postmaster+ at MailCon this July 28! ?? We’re looking forward to geeking out about email deliverability and marketing automation with fellow email nerds. ???? See you there! Get tickets and join us: https://lnkd.in/eftpf2Ap #MailCon #EmailMarketing #OptiPub #PostmasterPlus #NYC
?? You can now completely white label Postmaster+. ?? This is huge for deliverability consultants! ?? Check out our Postmaster+ monthly update for details: https://lnkd.in/ejYVYNvx #emailmarketing #email #deliverability
?? OptiPub Monthly Update - June 2024 ?? We're excited to share the latest enhancements to our platform. Introducing the New Campaign Builder: Simplify your campaigns with a user-friendly interface, follow-up funnels, upsell/downsell chains, and automated tracking. Enhanced Query Capabilities: Create precise queries within funnels by campaign, campaign tag, or campaign partner. Copy Funnels and Pages: Duplicate automations with a single click. Tag Publications: Add tags directly to publications for better organization. Read the full update here: https://lnkd.in/emNp_PVN #OptiPub #MonthlyUpdate #MarketingAutomation #CampaignBuilder #EmailMarketing
?? We have more updates! This time we're showing our love for Postmaster+. Details below: ?? Enhanced Email Alerts: All team members now receive crucial alerts, keeping everyone in sync with your email reputation. Stay ahead of high complaint days, blocklistings, and configuration issues, all without cluttering your inbox thanks to our improved email preferences. ?? New Annotation Feature: Easily add notes to your graphs and timelines, enabling your team to keep track of key events. This feature is all about making your email data work harder and smarter for you. ?? Upcoming Compliance Enforcement: With Google’s June 1 enforcement on list-unsubscribe and complaint rates looming, we hope our updated features will help you stay compliant and maintain excellent deliverability. ?? https://lnkd.in/epJ7JgTB #EmailMarketing #Deliverability #EmailCompliance
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?? Proactivity > Reactivity June 1 is approaching so I'm going to poke you again ?? , psst... If your email is not compliant you're going to be in for a world of hurt soon. Google has been playing nice with slaps on the wrist for now. Not only will you be filtered to spam, but any sender with a spam complaint rate exceeding 0.3% will lose the opportunity for mitigation. Mitigation offers a second chance to send emails without restrictions, but it requires maintaining a spam rate below 0.3% for seven consecutive days. The best advice I've seen out there: send more email. The majority of the time we see large complaint rate spikes it's due to the drop in volume. IE, You sent 100 thousand messages yesterday then 1 thousand today, you can see your complaint rates overlap into the next day from your previous volume and throw your current days % way up. The best way to avoid that is to *consistently* send. And send more email to your most recently engaged subscribers to drive those %s down. So now you have an excuse to send more email! And, obviously, you want to *monitor* these things regularly so that you know what your normal averages are and when you are above / approaching thresholds. Or, if you do go over thresholds you want to be sure you are notified right away so you can correct. OptiPub built an app to do exactly that called Postmaster+. Don't sleep on this and hit us up crying in June. Take advantage of the free trial and get straight. https://lnkd.in/g7KZnDwj #google #yahoo #emailmarketing
This May, we're excited to begin rolling out monthly platform updates. We've been quietly building the best high volume marketing automation platform for long enough! In this update: · Stronger Security with Two-Factor Authentication: Protect your data and reputation with an extra layer of security. · Improved Tagging System: Organize and target your subscribers more effectively. · Deeper Subscriber Insights: Utilize new filters and dashboard enhancements to optimize your outreach. ?? For more details on these updates and what’s next, check out our full update. https://lnkd.in/eN5xwcbY