Operatus

In Q4 last year, the Operatus team worked with Benjamin Bryer and Facet to take their underutilized Salesforce Marketing Cloud instance and reevaluate their marketing operations strategy. Operatus teamed up with their internal teams to get everyone on the same page, making some changes to Marketing Cloud that allowed for better personalization and improved data flow throughout the organization. In just three months, the Operatus and Facet teams got a lot done: First personalized prospect journey launched:?They successfully kicked off their first customized customer journey. The marketing team now has a solid foundation to launch even more personalized journeys as they create more content and expand product offerings. The team is now mapping all the paths prospects can take and can easily implement them using Salesforce Marketing Cloud.? More informed sales team:?With the connection to Campaigns, the sales team gained real-time visibility into lead behavior. They can see which emails hit the mark and which ones don't, leading to smarter outreach and faster deal closures. Scaling while maintaining a lean team:?Facet's marketing team, which is just 15 strong, can now run more nurture streams and effective campaigns without needing to hire more people. The improved setup in Salesforce Marketing Cloud helps them continue to scale efficiently. Operatus helped break down the barriers between Facet's teams and gave them the tools to tackle their lead stagnation issues. By the end, it was clear that they had the right mix of team, tools, and processes to keep moving forward. #operatus #revops #revenueoperations #marketingops #salesforcepartner

Operatus is hiring for 2 new Senior Account Executives! A little bit about us: - I strongly believe that every seller should exceed quota and crush OTE. Our quotas are attainable and Tanner Lauringson will exceed again in 2024 - We're bootstrapped, profitable, and experiencing stable growth 30%+ YoY - We have steady inbound/referral pipeline, but we aim to expand our partnership channels significantly Who's a good fit? - Experience in the Salesforce ecosystem (either at Salesforce or an SI) - Experience selling professional services - Track record of generating good ICP fit pipeline from target accounts - Can run a consultative sales process - Doesn't require loads of outside support (we're small and scrappy) If you want in, apply at the link: https://lnkd.in/g43VjAN6 No agencies please at this time. #hiring #salesforce #salesforcepartner #operatus #consulting