?? Data-Driven ?? Human-Centered ?? AI-Powered For over 12 years, we’ve been setting the standard in creator marketing. From creative strategy to execution, we deliver bespoke, premium, end-to-end solutions that drive real impact. ?? Check out our reel and see how we bring brands and creators together to raise the bar for what’s possible. ?? #creatormarketing #influencermarketing #marketing
关于我们
Open Influence is a global multi-award-winning creator marketing company focused on generating value for brands across all the major social media platforms. Having been a pioneer in the influencer marketing space for more than 10 years, we have established successful track records working with top brands from a variety of industries including fashion, lifestyle, automotive, entertainment, technology, CPG, pharmaceuticals, and more. The company’s proprietary platform boasts the industry’s largest collection of influencer data and leverages machine learning and image recognition to analyze more than 100 million pieces of content. Top brands we have proudly worked with include Under Armour, Pepsi, Puma, Corona, Hyundai, Unilever, Samsung, McDonald's, Universal Studios, and Verizon.
- 网站
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https://www.openinfluence.com
Open Influence的外部链接
- 所属行业
- 广告服务
- 规模
- 51-200 人
- 总部
- Los Angeles，California
- 类型
- 私人持股
- 创立
- 2013
- 领域
- Mobile Advertisement Platform、Product Integration、Influencer Marketing、Campaign Management、Creative Development、Social Campaign Analytics、Native Advertising、Word-of-Mouth Marketing、Social Media、Branded Content Strategy、Branded Content、Influencer Relations、creator marketing、experiential marketing、Social SEO、advertising 、creative strategy和Production
地点
Open Influence员工
动态
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Thanks for having us Brand Innovators! Watch the full panel here: https://lnkd.in/e2ty3Wpv #storytelling #marketingstrategy #creatormarketing
Brand storytelling isn’t just about sharing a message—it’s about creating a connection that resonates with the next generation of consumers. At our Leadership in Brand Marketing #BISummit during SXSW, ETS' Michelle Froah, Dallas Stars' Joanne Lovato, and Huckberry's Ben O'Meara discussed how to craft narratives that not only engage but also inspire future audiences. Moderated by Open Influence's Bryce Adams, the panel highlighted the power of authentic storytelling, tapping into cultural trends, and leveraging digital platforms to create stories that stick. It’s all about building a deeper, lasting relationship with tomorrow’s consumers through the stories we tell today. ?? You can check out our full agenda here: https://lnkd.in/gRAqnk49
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?? The Future of Social Commerce is Here Social commerce isn’t just evolving—it’s reshaping the way consumers discover, engage, and buy. With AI-driven personalization, creator-powered storytelling, and the rise of shoppable video, the digital shopping experience is more immersive and seamless than ever. We teamed up with our partners at KERV.ai to co-author a trend report that explores the forces driving this transformation and what brands must do to stay ahead. In this report you will learn: - How AI is revolutionizing product discovery with hyper-personalized recommendations. - Why shoppable video is becoming the new storefront, seamlessly merging content and commerce. - How creators are influencing purchase decisions, building trust and engagement. - Why omnichannel strategies are the future, ensuring a frictionless customer journey across platforms. And more! ???Download it here: https://lnkd.in/e9Xusqvb #socialcommerce #creatormarketing #shoppableads #influencermarketing #AI
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Are you leveraging YouTube Shorts? Watch this video to hear from our SVP of Strategic Accounts, Suzanne Browne Mead, on why meeting consumers where they are is key—and how Shorts offer untapped potential. #YouTube #YouTubeShorts #shortformvideo #creatormarketing #influencermarketing
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?? We’re Hiring! Join Our Team in NY or LA! Passionate about creators? Excited to work in a dynamic, innovative environment? Now’s your chance! We’re looking for talented minds to join our team and help shape the future of creator marketing. Be part of a company that values creativity, collaboration, and impact. Apply today: https://lnkd.in/gNMKbit #hiring #jobopportunity #creatormarketing #influencermarketing #creatoreconomy
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Last week at #SXSW I was lucky enough to sit down with Alysha Yuille and Ailee Taggart from Carat USA to discuss how brands can reach elusive audiences in today's saturated digital media landscape. Thanks for having me and thanks as always to my incredible team at Open Influence for the opportunity to join them! If you've got 5 minutes check it out and share your thoughts below!
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Employee Spotlight: Meet Jake Alibrandi! Jake is one of the brilliant minds behind our creative strategy, bringing fresh ideas and innovative thinking to the team every day. From crafting impactful campaigns to staying ahead of trends, he’s always pushing the boundaries of what’s possible! Check out some fun facts about Jake in the graphic below and give him some love in the comments! ?#employeespotlight #creativestrategy #creatormarketing #lifeatOI
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Rewinding SXSW moments! Some highlights? YouTube showed up in style—from fun YouTube Advertisers activations and on-the-ground interviews to an epic party (those hats ??!). One standout moment was catching an incredible session on International Women’s Day with powerful voices in our industry— Jamie Gutfreund , Blair Imani and Christen Nino De Guzman- who shared inspiring insights! Watch our recap video ?? #sxsw #sxsw2025 #creatoreconomy #creatormarketing
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?? #SXSW ENERGY = UNMATCHED. ?? We hit the ground running—hopping from brand activations to industry meetups, soaking in the creativity, and connecting with some of the brightest minds in marketing. Oh, and of course, we made time for some legendary BBQ at Brand Innovators’ annual gathering at Lamberts. But the real showstopper? Our SVP of Partnerships, Bryce Adams, took the stage to moderate a powerhouse panel on Brand Storytelling that Engages and Inspires Future Audiences featuring: ?? Michelle Froah – Global CMO & Innovation Officer, ETS ?? Joanne Lovato – VP of Marketing, Dallas Stars ?? Ben O'Meara – Chief Brand Officer, Huckberry From defining a North Star brand vision to crafting multi-platform strategies that meet consumers where they are—and, of course, partnering with #creators to bring brand stories to life in memorable ways—this conversation was one for the books. ??? Missed it? We got you. Watch the recap for the highlights! ??? #sxsw2025 #marketing #creatormarketing #marketingstrategy
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Happy International Women’s Day! #womensupportingwomen
March is Women’s History Month—a time to honor the remarkable contributions of women throughout history and to recognize the ongoing journey toward equality. We’ve come far, but there’s still a way to go, especially in the corporate world. I’m immensely proud to work alongside so many incredible women at Open Influence. Together, we are unstoppable. n e v e r let anyone define your limits or tell you who you can or can’t be. Embrace all facets of yourself—feminine, emotional, ambitious, independent, strong, bold…. Remember, as Coco Chanel said, “A girl should be two things: who and what she wants.” that is all, amigas. ?? Happy International Women’s Day! cc: Abigail Rieskamp
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