OP2B

We’re pleased to support our partner, SAI Platform, with the release of their latest iteration of the Regenerating Together Programme global framework.? The updated framework aims to empower the agri-food sector to scale #RegenerativeAgriculture with practical, impactful #solutions. It guides food and beverage companies with practical solutions, best practices, and measurable indicators to support #farmers and create a shared vision. Through WBCSD – World Business Council for Sustainable Development and OP2B's initiative - supported by 33 partners, including SAI Platform - we're collectively driving business alignment on how to measure and report on regenerative agriculture outcomes by: ?? Calling for a holistic approach to regenerative agriculture that encompasses three categories: environmental, social and economic outcomes at farm, landscape and corporate ESG levels ?? Creating a consolidated short list of outcomes and indicators for regenerative agriculture that align with major sustainability frameworks, planetary limits, and UN SDGs, to use across different agricultural value chains. These findings can be referenced to help accelerate broad-scale public and private investments to expand transition finance, simplify stakeholder coordination and strengthen the enabling environment to scale at the required pace. Read more about our collaborative effort: https://lnkd.in/dsmUQCp4 #RegeneratingTogether #RegenerativeAgriculture

?? Farmers are on the frontlines of #ClimateChange and #NatureLoss, yet they often bear the full weight of transitioning to regenerative practices. At OP2B, we work to ease this burden by building a collaborative approach that empowers #farmers. This week, we hosted a virtual workshop with over 60 participants, bringing together farmers, EU policymakers, industry leaders, financial institutions, and NGOs. Insights from sectors such as agriculture, finance, food & beverage, textiles, and cosmetics underscored the importance of aligning efforts to drive regenerative agriculture across #Europe.? The key takeaways: ?? Turn Data into Action – Shared public and private data can better identify climate risks, enabling targeted support and fair renumeration for farmers. ?? Set a Shared Vision – Aligning on soil health, biodiversity, and farmer livelihoods creates a clear roadmap. Shared goals let us pool resources and expertise to support farmers with regenerative solutions for people and the planet. ?? Bring Together Policy, Finance, and Farmers – Real change happens when policymakers, financiers, and farmers collaborate and co-design rewards tied to environmental outcomes, benefitting both nature and farmers. ?? Optimize Existing Financial Instruments – Existing tools in supply chains, banks, and Common Agricultural Policy (CAP) funds are often fragmented, limiting farmer support. An outcome-based CAP could offer targeted policies to help farmers succeed. By creating comprehensive financing that reduces immediate risks and provides long-term incentives, we can support farmers as they lead the way in building a resilient, regenerative future. ?? Thank you for your valuable inputs Michael Pielke, Meghan Sapp, Melanie Muro, Stephen Hart, Donald Lunan, Viktoria de Bourbon de Parme, Dana Rakha-Michalon, Jo Lawrence, @Ion Codescu and a special thanks for all participants sharing their insights. #RegenerativeAgriculture #SustainableFarming #Collaboration #OP2B #FinanceForNature #SustainableFuture?

Check out the actions OP2B member, PepsiCo takes for the future of farming and the crucial role of optimal incentive structures for farmers and public-private collaboration for scaling up regenerative agriculture.? ? ?? Large-scale change requires collaboration across value chains, substantial investments and long-term support for farmers.?By empowering #farmers with the necessary tools and funding, we enable #regenerativeagriculture to thrive, benefiting both our planet and communities. ? At OP2B, we unite companies to drive this vision forward by working together to accelerate the transition to regenerative agriculture. ? How are we achieving this? ?? We harmonize the way we measure the impact of regenerative agriculture ?? We identify opportunities for private and public investments ??We advocate for financial support to help mitigate risks for transitioning farmers #collaborateforimpact #publicprivatecollaboration ?

En el marco de la #COP16, tuvimos el honor de recibir y acompa?ar, junto con PROCOLOMBIA, la Secretaría de Desarrollo Económico y Competitividad de la Gobernacion del Valle del Cauca y WBCSD – World Business Council for Sustainable Development, a una delegación de multinacionales extranjeras en Agrícola Himalaya, la única planta de té en #Colombia, ubicada en Bitaco, #ValleDelCauca. Empresas como IKEA, The HEINEKEN Company, Unilever, Nestlé, Tetra Pak, Nutrien y Danone vivieron de primera mano un modelo de cultivo que combina sostenibilidad, impacto social y rentabilidad. ? Esta visita fue una oportunidad única para mostrar cómo en el Valle del Cauca logramos un equilibrio entre el uso sostenible de nuestra biodiversidad y los negocios. Invitamos a la comunidad empresarial global a unirse a este cambio, promoviendo prácticas responsables con el planeta. Con más #InversiónExtranjeraDirecta, podemos transformar la agricultura en un pilar de sostenibilidad y negocios verdes para el departamento y el país. Oscar Eduardo Vivas Astudillo - Andrés Felipe González Gutiérrez - Mateo Gaviria L. - Karen Guerrero - Veronica Giraldo - Producers Trust - Stefania Avanzini - André da Silva Amaral - OP2B - Eulalia Banguera Hinestroza - Pablo García Fernández - Ethan Soloviev - Owen Bethell - Juliana Abreu - Mike Nemeth, P.Ag. - Justina Spencer - Sofia Gape - Mikhail Tarasov - Anni Vuohelainen - Jade Mauzat - Martin Carlsson - Kimberley Chan - Myriam Merchan - Maria Virginia Vilari?o #InviertaEnElValle?#IED?#PacíficoLatinoamericano?#InviertaEnColombia?#AlianzaDelPacífico?

When you think of Colombia, globally recognized coffee comes to mind. But did you know that it’s also famous for its premium tea from Cauca Valley???? At #CBDCOP16, Stefania Avanzini and André da Silva Amaral along with WBCSD – World Business Council for Sustainable Development members and network partners visited Agrícola Himalaya, an advanced regenerative farm to witness firsthand the positive impact of regenerative practices on #biodiversity, contributing to target 10 of the #KMGBF and the goals set out in the #CBDCOP16 discussions. What stood out? - The economic viability of the farm, supporting farming #livelihoods of 18 tea pickers, mostly women, by driving a culture of pride? - Clearly visible positive impacts on #water and #soilhealth - Protected #forests with thriving #biodiversity? - Abundance of #groundwater ?? The transformative approach of this farm proves that to tackle climate change and nature loss, we need to make regenerative agriculture the norm, not the exception. Special thanks to our colleagues at PROCOLOMBIA, without whom this trip would not have been possible, as well as to Producers Trust and Invest Pacific. Kudos to: Mateo Gaviria L., Andrés Felipe González Gutiérrez, Karen Guerrero, Veronica Giraldo, Daniella Guzman, Katherin Vega Thanks for everyone who joined us! Eulalia Banguera Hinestroza, Pablo García Fernández, Ethan Soloviev, Owen Bethell, Juliana Abreu, Mike Nemeth, P.Ag., Justina Spencer, Sofia Gape, Mikhail Tarasov, Anni Vuohelainen, Jade Mauzat, Martin Carlsson, Kimberley Chan, Myriam Merchan, Maria Virginia Vilari?o, Rodrigo C.

?? Did you know that jasmine rice supports millions of #farmers and it ranks as Thailand’s second most exported rice, with over 1 million tons shipped worldwide each year?? ?? To protect this essential crop and many others such as soybeans and tomatoes, Unilever has set an ambitious target to implement regenerative practices across 1 million hectares globally by 2030.? Their commitment is reflected in Thailand’s jasmine rice fields, where Unilever, in partnership with Livelihoods Venture, is introducing cover cropping and reducing chemical fertilizer use by 30-40%. These practices are vital in enhancing #biodiversity in #agriculture, aligning closely with target 10 of the #KMGBF and the goals set out in the #CBDCOP16 discussions. Led by Lucas Urbano and Jeremie de Charentenay, this project is creating sustainable income opportunities while protecting the land. Farmers like Phonthip Phalanisong have reported positive impact: ‘’With lower costs and higher yields, our income has improved compared to before’’. Supported by OP2B, Unilever’s efforts go beyond just improving yields – they’re setting news standards for agricultural success. ‘’OP2B is vital’’, says Lucas Urbano, ‘’ as it helps redefine success to include environmental and social outcomes’’. ?? Read the full article here https://lnkd.in/dUangAuz This story is part of a series that highlights OP2B members' commitment to scaling regenerative agriculture. Want to hear more stories? https://lnkd.in/dTktaa-9 Lucas Urbano, Dorothy Shaver, Jeremie de Charentenay, Lily Cannon

The key to the transition to regenerative agricultural systems? ?? Collective action. ? ?? Large-scale change requires collaboration across value chains, substantial investments and long-term support for farmers.?By empowering #farmers with the necessary tools and funding, we enable #regenerativeagriculture to thrive, benefiting both our planet and communities. ? ?? Dana Rakha-Michalon from OP2B shares how our, cross-sectoral, global coalition unites companies to drive this vision forward by working together to accelerate the transition to regenerative agriculture. How are we achieving this? ?? We harmonise the way we measure the impact of regenerative agriculture ?? We identify opportunities for private and public investments ??We advocate for financial support to help mitigate risks for transitioning farmers Read the full article here with Dana here at the French Institute of Consumer Business Liaison (Ilec – La voix des marques): https://lnkd.in/gyv-miBB Would you like to see an example of what one of our members, GROUPE INVIVO is doing in France to accelerate transition? Check this out: https://lnkd.in/d7knvTtU

Did you know that 50% of global GDP and 72% of European businesses depend directly on #biodiversity? At OP2B, we’re committed to protect and restore biodiversity through regenerative agricultural practices, that improve soil health, optimise water resources, increase the resilience of farms and support farming communities. ? To drive this transformation that delivers larger-scale change, OP2B members are already taking action, calling a move beyond isolated projects and focus on landscape-level initiatives. The shift to regenerative agriculture requires collaboration across value chains, substantial investments and long-term support for farmers. See examples of collective action taken by OP2B members: https://lnkd.in/etfAtMei Institut Montaigne's new report on biodiversity and economy explores how biodiversity can be an opportunity for strategic development by outlining six actionable recommendations to help businesses, public authorities, and citizens integrate biodiversity into resilient economic systems. Collective action is a key element to change, driving robust European frameworks, embedding biodiversity into business models, and prioritizing social acceptability. ?? Read the full report here: https://lnkd.in/dStCXWTk

?? Transformative action to restore and protect #biodiversity is already underway. As #CBDCOP16 unfolds, businesses continue to take collective action in scaling up regenerative agriculture to safeguard biodiversity, supporting the goals of National Biodiversity Strategy and Action Plans (NBSAPs) worldwide. OP2B members are leading the way with $3.6 billion invested, 300,000+ farmers engaged, and 3.9 million hectares of land impacted, we are scaling regenerative agriculture?to new heights. By 2030, our members aim to expand these practices across 12.5 million hectares—roughly the size of England.? OP2B members are accelerating action through 72 regenerative agriculture programs in direct partnership with farmers. These initiatives deliver tangible benefits such as enhanced biodiversity, healthier soil, and reduced input costs while demonstrating the powerful role that regenerative agriculture plays not only in promoting biodiversity but also in enhancing the overall sustainability of our agrifood systems. Would you like to know more about the transformative action of OP2B members? This report highlights the impact of 19 leading companies, with key milestones, innovative case studies, and a clear path toward a more sustainable future. Explore the full progress report here: https://lnkd.in/eGwF8F7D Arla Foods, Diageo, Danone, FrieslandCampina, L’OCCITANE Group, IKEA, Inditex, GROUPE INVIVO, Kering, L'Oréal, LVMH, McCain Foods, Mondelēz International, Nestlé, Pernod Ricard, PepsiCo, Symrise AG, Unilever, Yara International

?? As #COP16 takes place, it's time to align business?on the impact of regenerative agriculture to?safeguard #biodiversity. ?? #RegenerativeAgriculture is vital for restoring and protecting?biodiversity, but scaling its impact requires collective action and credible?metrics.?Aligning metrics across the agricultural value chain can support National Biodiversity Strategy and Action Plans (NBSAPs) and help farmers, businesses, and policymakers achieve shared environmental and socio-economic outcomes. Why are metrics essential? ?? Enable companies to disclose progress and be accountable for sustainability commitments. ?? Reward farmers for positive co-benefits from their farming. ?? Help investors compare sustainability performance and guide investments. ?? Support policymakers in creating evidence-based policies for agri-food transformation. Momentum is building. Leading private sector actors and actors beyond are increasingly taking action and calling for a holistic approach to regenerative agriculture that encompasses environmental, social and economic outcomes. Through the Regenerative Agriculture Metrics (RAM) initiative—driven by WBCSD – World Business Council for Sustainable Development, OP2B, and 33 partners—over 110 businesses have aligned on 11 cross-sectoral #outcomes and 10 key #metrics, aligned with key sustainability frameworks, planetary boundaries and #UNSDGs. Textile Exchange, SAI Platform Read more about the initiative: https://lnkd.in/dsmUQCp4