One Lucky Guitar, Inc.

This week marks the beginning of One Lucky Guitar’s 25th year of communicating brand soul. We’ll be celebrating throughout 2025, and invite you to be a part of it all. First, a few words from our founder… Read the full Dial post 👇

We partnered with Healthier Moms and Babies to create a new visual identity, with the kangaroo mom and joey as the centerpiece, capturing their bold, compassionate approach to supporting our littlest, most vulnerable community members.

We specialize in building consumer brands—and launching campaigns—that have a magnetic attractability. Watch the video, and see what our clients and partners say!

At OLG, we're fair, we’re kind and we’re compassionate. We have grace and gratitude—for ourselves, for our team, and for those we serve. We meet people where they are, and we value each individual’s point of view.

For professional services organizations, articulating how you stand out from your competitors is crucial to gaining an edge. Just as important as your positioning, though, is understanding your decision-making prospects’ goals—and how they define success.

Happy 12th OLG-iversary to Jonathan Barker! Your extensive experience in print and digital design, typography and illustration brings thoughtful, creative ideas and diverse design to our clients—thank you!

Our work in place and community branding is consensus-driven. Whether a public space, a district or a private development, this work happens with, not to, its stakeholders.

During our #Lucky25, we celebrate our clients—their enduring impact in our community, and their trust in us as their partners! We've been working with Foellinger Foundation just shy of a decade, and it's been our honor to support them as they seek to help create a community where everyone has the chance to thrive.

Barton Coe Vilamaa Architects & Engineers (BCV) has delivered architectural and engineering services to northern and central Indiana for more than 50 years. And as specialists in K-12 public education, they’ve built long-standing relationships with school districts, who value their responsiveness, attention to detail and trust. BCV and One Lucky Guitar partnered to take a deeper dive into their brand—starting with a comprehensive research engagement with BCV team members, clients and partners, and resulting in a new comprehensive visual identity system. 

OLG was recognized as a "Partner" level organization at the Women's Fund of Greater Fort Wayne's 3rd annual Women in the Workplace luncheon! Thank you, Women's Fund, for your leadership in creating more equitable workplaces!