One Lucky Guitar, Inc.

It’s his “golden” anniversary! ✨ Help us wish Matt Kelley a happy 24th OLG-iversary. This year, each OLG’er will receive a (surprise!) illustration on their anniversary, created by their colleague, Jonathan Barker. Each custom design is inspired by their personal interests + a style that reflects their personality + a “lucky guitar” that we think embodies those things! The sum of those pieces? Artwork as one-of-a-kind as they are. Matt founded One Lucky Guitar on November 24, 2000—the day after Thanksgiving. His illustration is influenced by Cody Hudson’s gig poster artwork of some of Matt’s favorite bands, including Hiss Golden Messenger. Matt’s signature guitar is, of course, *the* lucky guitar—a 1964 Gibson B-25 acoustic guitar.

Looking for a podcast recommendation? Check out our team’s recommendations to broaden your perspective, and learn something new along the way!

If a place is distinct and authentic at all times—the experiences it creates can become memorable. But how, exactly, do we create a place so memorable people want to come back, again and again?

Happy 200th birthday, Allen County. We had a blast celebrating you on Saturday night, and are grateful to have been a part of the journey over our last 25 years.

The most important and mercurial feeling that OLG can offer our team members, clients and this community is one of meaningfulness. We seek to create this feeling in all that we do.

For generations, Stillwater Hospice has been serving families with respect and love. We helped them bring this mission to life in their new brand video!

At OLG, our background and our business is branding. We love and admire brands. We understand how important they are, and our days are jam-packed with work to build and grow brands. But you know what? Brands don’t hold a candle to people.

Foellinger Foundation was created in 1958 by Helene and Esther Foellinger to carry forward their family’s tradition of civic involvement and active concern for the well-being of their community. As the organization continues to honor its donor intent while looking toward the future, we helped them evolve the brand by updating the logo and creating a more robust brand identity system. One goal of the update was to better define elements within the logo, which helps with overall reproduction as it is used in various settings and sizes. Thicker rings and more space between the elements make for less tension, and the bold serif font denotes a sense of legacy. Thank you for your ongoing partnership in the evolution and maintenance of the brand, Foellinger Foundation!

YEP—Youth Empowered Philanthropy—is a program ran by the Community Foundation of Greater Fort Wayne that teaches high schoolers in Allen County about the world of charitable giving. Each year, a select group of students in grades 10-12 meet—not only learn about nonprofit work—but to make real decisions, with real money, to create an impact in the community. In an effort to promote the program and allow the students themselves to become ambassadors to future YEP participants, OLG created video content that gave an upbeat overview of how the program operates and insight into what the current class has learned along the way.

Happy Halloween! In the spirit of the season, we compiled a list of some of our favorite Halloween-like movies (and other spooky merriments)—in no particular order.