With over 14,000 people strong, we're creating what's next ?? — building the future of creative media solutions with the best of Omnicom, the best of the marketplace, and the best of our people across the globe. Today is the first day of the new OMD. #WeCreateWhatsNext
关于我们
OMD is the world’s largest media network, with more than 14,000 people working across more than 100 countries. At OMD, We Create What’s Next — delivering creative media solutions to drive sustainable growth for the world’s leading brands. Named the best-performing global media network overall by RECMA, the highest-ranked media agency network on the Effie Effectiveness Index, and Media Network of the Year at the 2024 Cannes Festival of Media, OMD is a leader in innovation, creativity, and cultural relevance.
- 网站
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https://www.omd.com
OMD的外部链接
- 所属行业
- 广告服务
- 规模
- 超过 10,001 人
- 总部
- New York，NY
- 类型
- 上市公司
- 领域
- Media Planning、Media Buying、Marketing、Communications、Social Media、Content、Data Analytics、SEO、ROI、Strategy、Programmatic、Insights、Partnerships、eCommerce、AdTech、SEM和Sponsorship
地点
OMD员工
动态
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With new leadership appointments, OMD USA expands its talent bench to create what’s next. Read more on Ad Age: https://lnkd.in/gn2955pU #OneOMD #WeCreateWhatsNext
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?? Listening is the new leading. At today’s Ad Age NextGen Summit, one principle stood out loud and clear: it all starts with truly listening. ??? ? “Whether it’s Burberry’s Gillian Tozer turning brand storytelling into cultural moments for Gen Z, Philips’s Ivone Lima Miranda unveiling exciting new partnerships, or OMD USA’s Danielle Curtis Atanda showing up where Gen Z searches, shares, and discusses — knowing when and where to dial the volume up or down makes all the difference,” says Chrissie Hanson, CEO of OMD USA. “That’s how we create what’s next.” ? So, what’s your brand doing to truly listen? ???? #GenZ #OneOMD #WeCreateWhatsNext
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?? Forget the hard sell. Today’s Gen Z consumers demand authenticity, engagement, and culture-first connections. At Ad Age NextGen Marketing Summit, OMD USA’s Danielle Curtis Atanda joins leaders from Burberry and Philips, Gillian Tozer and Ivone Lima Miranda, to share how brands are moving beyond Gen Z strategies to drive impact across all demographics. From community influencers to social-first storytelling, discover how brands are shaping a new marketing era — one that resonates, converts, and builds lasting loyalty. ??? ?? Don’t miss Taking Gen Z Marketing Strategies Beyond Gen Z at 10 AM this Tuesday at Halo (28 Liberty St., NYC). See you there! #AdAgeNextGen #OneOMD #WeCreateWhatsNext
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?? In her interview with Beet.TV, OMD USA’s newly announced President of Integrated Investment and Client Solutions, Suzanne Irving, reveals best practices for unlocking cross-platform measurement as ad-supported streaming keeps growing. Ready to level up your campaign impact? Be sure to check it out. ?? https://lnkd.in/eWCeVjnR #OMD #WeCreateWhatsNext
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?? TOMORROW: THE POWER OF SPORTS + BRANDS ?? ? Live sports aren’t just entertainment—they’re cultural moments that bring people together, fuel passion, and drive brand impact. And tomorrow at Campaign Convene: Marketing Evolved, we’re diving into the playbook on how brands can leverage sports to create deeper, more meaningful audience connections. ? ?? Thursday, Feb 27 | 11:30 AM - 12:00 PM EST ?? Driving Brand Resonance Through Fan Connection in Live Sports ? Featuring: ? Allie Smith, SVP of Marketing, MSC Cruises USA ?? Caitlin Winsor, Head of Media, PepsiCo North American Beverage Marketing ?? Suzanne Irving, newly appointed President, Integrated Investment & Client Solutions, OMD USA ? Big congrats to Suzanne on this well-deserved promotion. ?? Join us tomorrow in NYC as she shares her expertise on how brands can turn fan passion into brand momentum: https://lnkd.in/e-kmSsyg ? ?? Don’t miss it! #CampaignConvene #LiveSports #OMD #WeCreateWhatsNext
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OMD APAC CEO, Charlotte Lee has been named as an APAC Effie Head of Jury. ? Charlotte shared,?“Being selected as a Head of Jury for the APAC Effie Awards isn’t something I take lightly. In a landscape as dynamic and diverse as APAC, creativity and strategic impact go hand-in-hand, and I look forward to recognizing and rewarding ideas that not only break through but drive real business results.” ? Congratulations to Charlotte and all the best to everyone involved. ? Read the full announcement on Campaign Brief Asia here:?https://lnkd.in/eg5yte74 ? #WeCreateWhatsNext #APACEffies #Effectiveness
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???On February 5th, 2025, OMD relaunched with 14,000+ people across the globe, united in building the future — and we’re just getting started. 20 days in, our community is more committed than ever to creating what’s next — delivering breakthrough work for the world’s best brands, powered by the industry’s best people. The momentum is real. Let’s keep pushing forward. #OneOMD #WeCreateWhatsNext ??
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?? LIVE SPORTS = LIVE OPPORTUNITIES ?? Sports remain the last true appointment-viewing experience—an unparalleled platform for brands to create cultural resonance and deep fan connections. ? At Campaign Convene: Marketing Evolved, we're bringing together industry powerhouses to explore how brands harness the power of sports to drive impact and engagement: ? ? Allison Smith, SVP of Marketing, MSC Cruises USA ?? Caitlin Coburn Winsor, Head of Media, PepsiCo North American Beverage Marketing ?? Suzanne Irving, Head of Integrated Investment & Activation, OMD USA ? Join us Thursday, Feb 27, 11:30 AM - 12:00 PM EST for Driving Brand Resonance Through Fan Connection in Live Sports—a must-see discussion on how brands can build deeper, more meaningful relationships with fans in the moments that matter: https://lnkd.in/e-kmSsyg ? ?? See you in NYC! #CampaignConvene #LiveSports #OMD #WeCreateWhatsNext
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OMD转发了
?? BIG ANNOUNCEMENT ?? I’m beyond excited (and proud) to share that Angel Soft will be participating in this year’s Super Bowl with our first-ever commercial. But here’s the twist: we’re not just creating another ad to grab your attention—we’re doing the exact opposite. Introducing an Angel Soft “Potty-tunity” - a commercial designed intentionally to be missed. Why? Because we know that there’s no good time to use the restroom during the Big Game. You’re either missing the game, the ads, or the halftime show. So we’ve got you covered, turning our commercial break into your bathroom break. It’s a bold, playful, and differentiated move—and we couldn’t be more thrilled with how it turned out. Make sure to catch (or miss) our ad on Super Bowl Sunday right before halftime! ?????? A HUGE shoutout to the incredible team who made this happen: - Rafael Garcia, Alexis Peterson, and Olivia Bateman from my team—your vision, creativity, and relentless dedication made this possible! - Grey - for their amazing creative work that brought this concept to life. - OMD USA - for their strategic media planning and incredible execution. - Burson - for their fantastic PR and communications strategy. - And last but certainly not least, all my partners and capabilities on the Georgia Pacific team —thank you for being outstanding partners in making this dream a reality! I’m incredibly proud of what we’ve accomplished and can’t wait to see this campaign come to life on the one of the world’s biggest stages. Cheers to everyone who made this moment possible! ?? #SuperBowl #PottyTunity #GPEMP
Angel Soft | Potty-tunity Teaser :15
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