NRS Digital Media

Today especially, we are deeply grateful for our incredible partners and dedicated team members who give our work meaning. Your commitment and passion inspire us daily. May your Thanksgiving be full of love and laughter. ???? #HappyThanksgiving #FriendsAndFamily #Gratitude

??? We're back from an inspiring few days at the ANA Multicultural Marketing & Diversity Conference! Last week was filled with insightful conversations and powerful lessons on authentic representation and inclusive marketing. A big thank you to everyone we met and to the Association of National Advertisers for an exceptional conference. Let’s continue building a more inclusive future, together! #DiversityInMarketing #InclusiveMedia #DOOHAdvertising

???Key Takeaways from the October 2024 Retail Same-Store Sales Report???? ??Year-over-Year Growth: Same-store sales increased by 3.7%, driven by categories like office supplies and school-related essentials. ??3-Month Insights: Sales rose by?3.1%?compared to the same 3 month period a year ago. ?? Category Trends: Beverage sales, both alcoholic and non-alcoholic, saw robust growth while candy and sweet snacks continued to decline. ???Expert Commentary: "The NRS network had a strong October 2024 generating year-over-year same store sales growth of 3.7%, with all but three states (ID, ND, and CO) increasing sales. Sequentially, sales declined a slight 0.5% consistent with seasonal trends. Hurricane Milton, which might have been expected to negatively impact sales, did not. Sales in both North and South Carolina increased significantly year over year and sequentially."?– Suzy Silliman, SVP Data Strategy and Sales at NRS. Explore the full report here:?https://lnkd.in/eb69Ut8U #RetailData #DOOHAdvertising #RetailTrends #DataInsights

We’re excited to partner with?LottoShield to provide independent community merchants?with new opportunities to grow their businesses by increasing sales of lottery tickets and?reducing fraud-related revenue losses. As explained in?Retail Customer Experience, merchants who have deployed our point-of-sale network in their stores can now access LottoShield to manage lottery ticket?inventory and boost sales with ease, efficiency, and security. Additionally, state lotteries can use NRS to track ticket buying activity and create targeted campaigns to encourage greater participation. Click below to learn more about our latest partnership! https://lnkd.in/eaw9qich #Lottery #RetailMedia #LossPrevention

Next week is the?Association of National Advertisers Multicultural Marketing & Diversity Conference! The agenda is packed with insightful sessions exploring?the intersection of culture, media, and consumer experiences. Number one on our list??Marketing in a multicultural world with?The Coca-Cola Company???? If you're attending in Las Vegas, we'd love to connect?and see how a multicultural focus can transform your digital?out-of-home media strategies. #RetailMedia #MarketingDiversity #DOOHAdvertising?

Counting down to MediaPost's CPG Brand Insider Summit in Santa Barbara! We're eager to learn how brands are navigating the future of marketing through data and innovation. If you’re attending, we’d love to meet and share insights! #BrandInsiderSummit #CPGMarketing #MediaPost

With NRS Digital Media’s SKU-level scan data, you gain direct insights into real purchase behaviors, offering unmatched relevance and simplicity. Bring deterministic, measurable impact to your in-store ads across the fragmented network of independent convenience stores. Here’s what this means for your next CPG campaign with NRS: ?? Target with Confidence Reach consumers based on actual purchases—not just predictions. NRS’s SKU-level data provides the granularity you need for hyper-local, store-specific campaigns, pinpointing key locations in our network of over 30,000 independent stores. ?? Measure Real Impact NRS’s deterministic data delivers clear, reliable ROI and sales lift measurement, empowering you to optimize on the go and maximize ad effectiveness. ??? Engage Beyond Loyalty Programs Access an expansive network of c-stores, reaching shoppers beyond traditional loyalty programs. With NRS, connect with previously unreachable, non-loyalty shoppers through tailored ads that resonate in real time. #CPG #RetailMedia #DataDrivenMarketing #InStoreAdvertising #ConsumerInsights #NRS

Thank you to the veterans of this nation, we are forever grateful for your courage and dedication. Your sacrifices do not go unnoticed—thank you for your commitment to this country. #VeteransDay #Gratitude #HonoringService

Did you know???? 3 out of 4 of consumers stated DOOH ads had recently prompted them to take action. (Harris Poll x OAAA, 5/2024) Place your ads where they won't just get noticed, they'll be interacted with. Connect with consumers in the moment and?see what we can?DOOH for your brand.??? #DOOHAdvertising #NotJustForCPG #TakeAction

Together, we can create the change we want to see. Voting is your power, your choice, and your voice—use it! #Vote2024 #CivicDuty #GetOutTheVote #ElectionDay