NP Digital

Pi goes on forever … and so do the ways we help brands grow! ?? From SEO and content marketing to paid media, CRO, and analytics, our strategies are as limitless as 3.14159 (you get the idea ??). What’s your go-to marketing slice? ??

Cool read & data sets from William Kammer. Yes, the LLM piece of the traffic pie is small now, but it’s driving leads for many brands, and it’s rapidly growing! Especially for travel and finance. Brands who start to optimize now will be ahead when it’s a bigger piece of the pie. Need an agency to help you organize the data, understand the impact on your business/industry, and plan for the future? Reach out to our passionate and forward thinking team at NP Digital.

Here's an interesting insight from William Kammer NP Digital Six months ago, AI referral traffic amounted to 0.54% of organic traffic.?Today, that ratio is 1.24% of organic traffic. This may not be a big number but it's definitely worth monitoring as the share of AI traffic to organic traffic has increased by 130% in the last six months 391 SMB websites?were analyzed for this study I think SEOs could still take credit for these referral traffic as the foundation of getting ranked/featured is quite similar (but not exactly the same) If the adoption grows significantly like an s-curve pattern, then the share of AI traffic to organic traffic may even reach 10% to 15% over the next 5 years.

Amazon’s new ad service is changing the game. ?? Announced in beta at CES 2025, this innovative solution empowers retailers of all sizes to run Sponsored Product ads on their platforms without massive tech investments or outdated tenancy models. The benefits? ? Lower barrier to entry for smaller retailers that often lack access to media opportunities due to technological or financial constraints ? Real-time data and transparent reporting ? New opportunities for brands to reach engaged shoppers What are your thoughts on this new reveal from Amazon?

Learn how to stay visible and drive revenue in an AI-first search landscape. Join Neil Patel, Lindsey Schrant, and Nikki B. for a brand-new webinar on March 18. Register now to get the link to join us live! ???? https://lnkd.in/eCYKiNMU #webinar #marketing #SEO

Google doesn't care if your content is the best, they only care about how easy it is to read your content. While yes, the effort you put into your content is still important, but when someone is seeking a solution to their problems, they want to be able to skim a paper and find the solution. Not have to read 10,000 words in an effort to find what they're looking for. Neil Patel says this is how to fix this: Clear headlines Short Paragraphs Easy-to-Read Fonts The key to getting ranked higher by Google is keeping it as simple and clear as possible while still giving people the answers they need. #DigitalMarketing #GoogleRanking #SEO #WebsiteOptimization

Top areas that I believe digital marketeers should focus on 1. Short Form Videos 2. Using AI 3. Data Privacy 4. Authenticity 5. Purpose driven marketing #digitalmarketing NP Digital

We partnered with a niche clothing brand to boost organic traffic and increase sales. We helped drive sustainable growth—without paid ads—by implementing strategic SEO optimizations, refreshing content, and leveraging high-impact keywords. The results? ? 172% increase in organic impressions ? 114% increase in organic traffic ? 52% increase in organic visitors per month SEO isn’t just about rankings. It’s about real business impact. Ready to grow your organic presence? Let’s make it happen. ??

How long someone interacts on your webpage actually is the main factor controlling your website ranking! Similar to how long people interact with our content, Google cares most about how long people are interacting with your website, because this tells us whether they found what they're looking for or not. Neil Patel says these are the two most important ways to make sure people stay engaged with your site: ? Use a good hook to draw people in ? Use Sub-Hooks throughout your content so people stay engaged longer and longer #DigitalMarketing #SEO #WebsiteStrategy #MarketingStrategy