NP Strategy

Marketing vs. Public Relations: What’s the Difference? ?? Marketing and public relations are essential tools for effective communication, but their roles often overlap, leading to confusion. In her latest blog, Morgan Grimes breaks down how marketing promotes your brand while PR builds trust through relationships—and how combining the two creates a powerful strategy with 3 key tactics: ?? Earned media coverage for credibility ?? Thought leadership to establish authority ?? Crisis management to protect your brand ?? Read more: https://lnkd.in/eKQvrd4i #publicrelations #PR #marketing

When visiting a new city or town, it’s always inspiring to see how people bond over all the characteristics and shared memories that make their home special. The power of community was definitely in the room during City of Charlotte Corridors of Opportunity Beatties Ford Road Friendsgiving Celebration! Grateful that our NP Strategy team had the opportunity to collaborate with the City of Charlotte to plan an engaging night of people-driven progress.

Crafting your message isn’t just about what you want to say; it’s about what your audience needs to hear. ?? At NP Strategy, we help you develop messages that are aligned with who you are and what you offer. Discover how we can elevate your message development at www.npstrategy.com. #StrategicSignOff

?? Achievement Unlocked! ?? One of our clients just wrapped up a big on-camera interview without saying the word "um" even once – a personal milestone in confident and clear communications! At NP Strategy, we offer media training for our clients to deliver key messages to the media clearly and efficiently. I'm interested in media training ?? https://lnkd.in/edKBB7Fd #LinkedInMilestone #MediaTraining #PublicRelations

NP Strategy was honored to support Hall Management Group, founder of the Halls Chophouse restaurant brand, for the annual Braggin' Rights Bash, held last night at Halls Signature Events in Charleston. Each year, this friendly competition gathers teams from all 11 Hall Management Group restaurants to determine the best dish, cocktail, and decor of the year. Our NP Strategy team helped promote the event and worked behind the scenes to provide real-time social media management, actively posting unique content across multiple platforms for each restaurant. We were honored to help share the excitement with their audiences.

It was an exciting weekend in South Carolina as Scout Motors Inc. unveiled concept vehicles, the Scout? Traveler? SUV and Scout? Terra? truck. NP Strategy joined state and local community leaders for a celebratory event, highlighting the vehicles will be made at the South Carolina production center. We’re proud to support Scout Motors as they continue to push the boundaries of the EV industry, creating exciting new opportunities for South Carolina and beyond. #ScoutMotors #NPS #SouthCarolina

I had the pleasure of meeting some very bright students at University of North Carolina at Chapel Hill today! What a way to get inspired! Truly, such bright future comms pros in that room. Thank you to Dane Huffman for inviting me to speak to your class about what it takes to pull off a memorable PR campaign. I look forward to interacting with each and every one of those students as they begin their careers in PR and journalism ??

At NP Strategy, we believe community engagement is the cornerstone of a powerful strategic communications plan. VP DENADA JACKSON shares how to tailor your strategy to your audience, address the NIMBY culture, and harness the power of community engagement to create meaningful connections and positive outcomes. I want to read the blog ?? https://lnkd.in/e8efxBij

Back in the WIS-TV newsroom with former colleagues and GREAT friends! Thank you, John Howard, for coordinating a last-minute reunion as we all celebrate the wonderful life of Joe Pinner. Jack Kuenzie Dawndy Mercer Plank Darryl Huger Rick Henry Scott Smoak Casey Allen Ashley Dusenbury, APR Pete Poore (We should have taken more photos, Randy Covington, Kevin Floyd, Taylor Kearns, Russ Congdon, Leigh Lowery, Brian McConchie and too many more to tag!)