Norton Shopping Guarantee

The truth about package protection in e-Commerce 50% of shoppers are telling us this. Ever wonder why some brands hesitate to offer package protection? Here's what our data reveals: ?? 50% Protection Rate — When given the choice, over half of shoppers opt for package protection. This isn't just a statistic – it's a clear signal of growing consumer anxiety. ?? Peace of Mind Sells — Shoppers aren't just buying protection; they're buying confidence. They WANT to take control of their delivery experience. ?? Shared Responsibility Wins — Even when shoppers decline protection, having the option creates a psychological safety net. It transforms "Why didn't you protect me?" into "I should have chosen protection." The real insight? Offering package protection: ? Gives shoppers control ? Reduces brand blame ? Builds trust through choice Watch this quick video to understand why protection options matter: I was speaking on the Unboxing Logistics podcast by EasyPost last week. In e-Commerce, sometimes the best way to protect your brand is to let customers protect themselves. Are you giving your shoppers this choice? - PS WatchMaxx projected a $1.4M revenue boost with Norton Shopping Guarantee. Want to see similar results for your store? Book a call.

Q4 code freezes destroying your e-commerce growth? (...99% of merchants get this wrong) Here's the truth about playing it "safe" during peak season: ?? Every delayed tech update leaves your customers exposed to package theft ?? While you freeze changes, porch pirates are actively targeting your shipments ?? Modern platforms like Shopify and WooCommerce make it safe to add protection features, even during Q4 The solution? Adding third party package protection. Why? ? Protects customers from theft ? Builds trust with our iconic checkmark ? Takes minutes to implement Watch how to protect your Q4 profits before it's too late: Don't let fear of change cost you more than a smart update would. Sometimes playing it "safe" is the riskiest move of all. - PS ?WatchMaxx projected a $1.4M revenue boost with Norton Shopping Guarantee. Want to see similar results for your store? Let's chat.

Is a Q4 Code Freeze on your eCommerce Site Smart or Stalling? Don’t regret it. For eCommerce leaders, Q4 is high stakes. It’s the Super Bowl of online sales — the one time of year you’re too terrified to change a single pixel on your website. Enter the “code freeze,” where companies freeze all new tech implementations from October to January to avoid the nightmare of a site going down. Seems smart, right? Here’s the reality: While you’re playing it safe, you’re also opening the floodgates to the biggest threat to your customer experience — package theft. With every “add to cart” comes a growing risk that your product won’t reach the customer’s hands, especially during peak season. Porch pirates are banking on your Q4, too, and by January, you’ll be tallying up losses in stolen goods and disappointed customers. But here’s the twist: new tech doesn’t have to mean instability. Platforms like Shopify have evolved, with strict testing modes that make adding solutions like Norton Shopping Guarantee practically risk-free. Imagine mitigating holiday theft without touching your live environment or disrupting your team’s focus. So, are you ready to let fear dictate your Q4 strategy, or will you protect your profits and customers with confidence? This season, playing it safe could be the riskiest move you make.

Who guarantees your guarantee? Seriously? When eCommerce brands make promises or claims, consumers don’t always believe them. Why? Too often, guarantees are just clip art that first-time visitors are expected to trust - empty words that don’t hold weight when something goes wrong. The Boy who cried Wolf and all that. A guarantee is only as good as the entity backing it. If you rely on your brand to guarantee the customer’s experience, you’re missing a huge opportunity to build trust. That’s why third-party guarantees work — they give consumers confidence that someone else will step in if the brand drops the ball. I’ve seen countless merchants boost their trust and conversions by third-party guarantees. We know ours work through extensive split testing by a third-party agency. It’s the safety net shoppers look for when deciding whether or not to trust a brand for the first time. If your guarantees don’t have external validation, rethink your approach. Consumers are skeptical, and the more reassurance you provide, the more likely they’ll convert.

We tried something a little different in this fun episode! Eric Thorson from Norton Shopping Guarantee joins Lori Boyer to discuss the myths surrounding porch piracy and package protection while reacting to porch pirates getting caught in the act. Have a watch for some hilarious moments and insight about porch piracy statistics. -> https://lnkd.in/g2ecewGa