NorthCoast Media Group LLC

The newest video and photography arm of NorthCoast Media Group did a spectacular job at the AAF Fox River Ad Club Addy Awards this month, receiving 9 awards in total, including BEST OF SHOW. We're proud to have Image Studios Inc. as part of our team. CONGRATULATIONS! #addyawards2025 #advertising #videoproduction #awardwinningads #video #creativestudio

?? ?? ?? BIG NEWS ?? ?? ?? NorthCoast Media Group and Image Studios Announce Woman-Owned Creative Studio Powerhouse Merger [Green Bay, Wisconsin] — [March 4, 2025] Two Wisconsin-based, woman-owned creative production studios, Green Bay’s NorthCoast Media Group - including their live event production arm, Made Ya Look - and Image Studios Inc., are proud to announce their merger, uniting their talents, expertise, and passion for storytelling. This strategic partnership marks the formation of one of the Midwest’s largest video production agencies, also offering full-service creative marketing, live event production, and professional audio. With a shared commitment to delivering high-quality, purpose-driven content, the newly formed entity will offer expanded services in video production, branding, digital marketing, and creative direction. The studios will leverage their combined resources, industry experience, and professional talent to create compelling, visually stunning narratives for brands and organizations locally, across the nation, and worldwide. “I’m excited to bring the studios together,” said Michelle Tyo Johnson, owner of NorthCoast Media Group. “Bringing our teams together allows us to amplify our reach, empower more creatives, and deliver an even stronger portfolio of media services.” For decades, NorthCoast Media Group and Image Studios have each built a strong reputation for crafting and delivering engaging campaigns for a diverse range of clients—including local startups, non-profits, global brands, and manufacturing companies. The studios’ combined portfolio includes award-winning commercial video production, branded content, design, and photography. With a collective 140 years of experience, NorthCoast Media, Made Ya Look, and Image Studios have continuously adapted to an evolving industry, embracing new technology to enhance their creative capabilities. The merger officially took effect on February 26, 2025, with upcoming projects already in the pipeline. For more information on this story, please contact Megan Dorsch at (920) 436-4777 or [email protected] ?? ?? ?? #northcoastmediagroup #mediagroup #videoproduction #midwestmedia #creativestudio

Meet Sabrina Schumacher, our newest Audio Engineer! Curious how many we have? NorthCoast Media Group has 3 skilled audio engineers and we’re glad Sabrina is part of our team.?? ? Here’s a little about Sabrina: ? Sabrina joins us from lower Michigan, where she grew up in the town of Ubly, located on The Mitten’s thumb. After high school, Sabrina attended Central Michigan University, where she majored in Broadcast & Cinematic Arts and minored in English. Sabrina ran Moore Media Records, CMU’s student-run recording studio and record label, as well as spending 2 summers as an audio tech intern at the well-known Interlochen Center for the Arts. In her spare time, Sabrina loves reading fiction & fantasy books and her favorite one is “This is Where it Ends”. Sabrina also plays bass, board games (she even has an audio engineering board game), and enjoys live music, especially Pop Punk. The movie she likes most is “The Princess Bride” and if she’s dining out, she’s likely ordering ramen – and maybe a slice of chocolate cake. Is she from Wisconsin? No. Do we love her anyway? We sure do! ?? ? Welcome, Sabrina! #northcoastmediagroup #mediagroup #audio #audioengineer #eventproduction

Meet Jordan Skorlinski, one of our newest team members. We’re glad to be able to add another Audio Engineer to the NorthCoast Media Group crew! ? Here’s a little about Jordan: ? Jordan grew up in Neenah, Wisconsin. After high school, he spent 2 years at UW Fox Valley working towards a degree in business. He decided it wasn’t his calling and switched tracks, going on to attend the Madison Media Institute, getting his degree in Audio Recording & Technologies. After completing his degree in Madison, Jordan moved back to Neenah and began freelancing as an audio engineer for places like Gibson Music Hall, where became involved with Appleton’s Mile of Music in its very first year. Jordan continues to be involved with MOM and we’re glad to have him on as a full-time part of the NorthCoast team. ? In his spare time, Jordan digs building computers and playing games on them, as well as being perpetually down for board games, tavern trivia, Magic: The Gathering, and D&D. Jordan can be found listening mostly to hard rock and nu metal – Starset is his favorite band (he’s seen them SIX TIMES). The man also plays bass and has “been in bands”. In a break from the standard NorthCoaster Movie Favorites (Star Wars, Goonies), Jordan’s preferred flick is Cannibal the Musical (note: this film is also enjoyed by the writer of this fine piece of copy and you should check it out – well, maybe). Favorite Food? He’ll happily destroy sushi and pretty much anything Italian. Jordan also nerds out on audio gear and is a self-described “fidgety, left-handed weirdo”.? ? Pets: 2 cats (Benji, Sunny), 2 dogs (Ginny, Sherlock)? ? Welcome to NorthCoast Media Group, Jordan! #audioengineer #northcoastmediagroup #liveevents #eventproduction #audioprofessional

?? ?? ?? Have tons of fun tonight and stay safe. Happy New Year! - Shea the NorthCoast Office Pooch #northcoastmediagroup #motiongraphics #media #creativemarketing #officedog

After the better part of 26 years with Made Ya Look/NorthCoast Media Group and over 40 years as an incredible audio engineer, John Gibson is officially retiring from his 9 to 5 with us. We will miss the heck out of him. John’s vision, dedication, and passion for pristine audio quality have been the cornerstone of Made Ya Look since he first joined the team in 1996. From working gigs at Lambeau Field and recording the voices of some of the Green Bay Packers’ greatest players to mixing videos for broadcast and working with bands in the MYL studio, John’s contributions and his drive for high-fidelity audio will resonate for years to come. Beyond his professional accomplishments, John’s musical talents have added a unique rhythm to his journey, showing us all the beauty of balancing work and passion. You can now catch John Gibson playing jazz and funk with his upright or electric bass at venues across Wisconsin! He hasn't come out and said it, but we all know he's most looking forward to playing U-Bass with some local ukulele players, too (says Audio Engineer AJ Rahm, who's our in-house ukulele player). John, we’ll miss your creativity, leadership, and the energy you brought to every gig, video shoot, and recording session. We’re thrilled for you to be able to enjoy more time playing bass and relaxing. Here’s to more music, adventures in the Mach E (with a frunk!), hangs with your furry friends, and well-deserved time to do what you love! Let’s celebrate John and wish him all the best in retirement! #audioengineer #northcoastmediagroup #mediagroup #audioengineering #audioprofessionals _ _ _ P.S. We now have 3 audio engineers, up from last year's 2. If you need professional audio, we've got you covered!

Merry Christmas from NorthCoast Media Group! We're missing a couple of vacationing folks (Steve and Johnny D., we're looking at you), but here's the bulk of our video, audio, and marketing professionals dressed for the season - and of course Shea the Office Dog, who is simply tolerating this situation. Get to know our crew and start scheduling your 2025 projects today! #northcoastmediagroup #mediaproductioncompany #mediagroup #videoproduction #creativemarketing

Here's a sneak peek behind the scenes of our latest shoot with Orrington Farms. 'Tis the season for friends, family, and good food! #orringtonfarms #turkeybrinemix #behindthescenes #thanksgiving #northcoastmediagroup

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White balance is when we adjust the camera's color temperature to make sure the whites in the shot appear as true white. This helps all other colors in the video look natural. Generally, a white card is used to calibrate the camera. Used in a sentence: "We're going to need a white card to calibrate the white balance." #northcoastvideoglossary #northcoastmediagroup #whitebalance #colorbalance #videographer