NOCAP Sports

Why should brands be investing into #NIL? Hear from AMERICAN EAGLE OUTFITTERS INC. Chief Marketing Officer Craig Brommers on why they were eager to work with college athletes. Episode 1 of "The Check Writers" hosted by UCLA QB Chase Griffin of the The Athlete's Bureau premiers January 8th. Powered by NOCAP Sports. #influencermarketing #athletemarketing #collegeathletics

?? New NOCAP Sports Newsletter is LIVE! ?? The NIL space isn’t slowing down in 2025, and neither are we. With March Madness on the horizon, brands are increasing their budgets, and universities are rolling out fresh NIL strategies. We’re kicking off the year by expanding partnerships, launching new initiatives, and delivering real impact across the industry.

NOCAP Sports is off to a hot start in 2025 with the addition of some big-time brand and agency partners who are looking to go all in on #NIL and athlete marketing this year. Back in 2021, it was unclear the value that investing in this space would create and the results that it could drive. Years later, NIL and athlete marketing are becoming one of the most effective ways for brands to authentically engage their target audience, if done right. We have strategically built our team at NOCAP, focusing on bringing in brand and activation experts. This allows us to embed upstream with our brand and agency partners, helping inform the overall strategy, ensuring flawless execution, and effectively measuring the impact of each activation, so that when it comes time to decide if you should go deeper on this strategy, it's not even a question. If you are a brand or agency looking to learn more about how you can get started in NIL and athlete marketing, give our newsletter a follow below or shoot me a DM. ?? ?? https://lnkd.in/ef2Ge-nk

NOCAP is excited to welcome Russell White to the NOCAP Sports team. Russell has been a leader in the NIL space since day 1 and is the Founder and President of The Collective Association (TCA). Russell is joining to accelerate growth for NOCAP across its entire business, working closely with key brands, universities, and collectives to create a more sustainable future for NIL. ??

The NOCAP Revenue Solutions team continues to grow with the addition of Dan Ockree. With extensive experience as a sales leader, Dan is joining as an Account Manager to work with key University and Collective partners to help them accelerate revenue and position themselves in the best way possible for what is coming to college sports #NIL

After a year of significant growth for our brand business, NOCAP is excited to bring on Lisa Bregman to take us to new heights in 2025. With years of leadership experience at top sports organizations, Lisa is joining as Vice President of Brand Solutions to strategize, activate and ensure ROI on investments made within the college sports space for some of the biggest brands in the world #NIL

Officially welcoming Adam Gunn to the NOCAP Sports team. Adam has extensive experience in building out and managing high performing teams. Most recently a leader at Stryker, Adam is joining NOCAP as Chief Operating Officer of NOCAP Revenue Solutions (NRS) to help Universities and Collectives unlock new, sustainable revenue and prepare for the future of college sports #NIL

This holiday season, NOCAP Sports teamed up with local college athletes and Walmart to spotlight Walmart's incredible impact in supporting Texas communities. From delivering toys to children’s hospitals and Toys for Tots to attending Walmart-sponsored events with organizations like the Boys and Girls Club and other local charities, athletes truly embraced the holiday spirit by giving back. Their commitment to making a difference off the field is a powerful reminder of how sports and community are deeply connected. We’re proud to partner with Walmart to empower these athletes to give back and help brighten the holidays across the Lone Star State. Athletes who participated: ? Emma Halter (Texas Volleyball) https://lnkd.in/gARVmfww ? Gabe Taylor (Rice Football) https://lnkd.in/gbtTYxSS ? Kordel Jefferson (Houston Basketball) https://lnkd.in/gJMWuEds ? Martin Dominguez (SMU Soccer) https://lnkd.in/gyyZ2R-S ? Payton Washington (Baylor Acrobatic and Tumbling) https://lnkd.in/gdNvfRYF ? Kevin Jennings (SMU Football) https://lnkd.in/gt35xd2G ? David Balyeat (Dallas Sidekicks) https://lnkd.in/g8sESgkz Check out their contributions to making the holiday season brighter! ??

NOCAP Sports is honored to be selected as a Front Office Sports 2024 Best Employer in Sports. This is all thanks to the incredible employees, advisors, partners, and investors who help drive our business forward daily. It’s just the beginning. ?? Link to full list: https://lnkd.in/eethvpCE

The first-ever College Football Transfer Portal Combine is here. This groundbreaking event connects top transfer portal athletes with career-defining NIL opportunities. ?? January 5, 2025 ?? Dragon Stadium, Southlake, TX ?? Sign up now at athleteshowcase.com to access the livestream and witness the future of college football. Are you a Brand, Collective, or Athlete looking to get involved? Email us at [email protected] to explore opportunities and partnerships. Exos x NOCAP Sports