Nivia Sports转发了
From Messi’s first captaincy ball to Sachin’s double-century bat—some of sports' most iconic moments are tied to Nivia Sports, India’s homegrown sports giant. With a legacy older than adidas and Nike, Nivia has been shaping the game for 90 years. Our students got an exclusive behind-the-scenes look at how this D2C powerhouse operates—producing 20,000+ products daily, earning FIFA Pro approval, and constantly innovating in sports equipment. As India’s sports industry surges, the demand for high-quality, affordable gear is skyrocketing. Nivia’s journey proves that innovation, brand loyalty, and relentless quality can take a homegrown brand to global heights. With fitness trends on the rise and new sports capturing attention, the D2C sports market is a goldmine for the next wave of entrepreneurs. Who’s ready to build the next big thing? Rajesh KharaBanda Dhruv Kharabanda #TetrTribe #Nivia #D2C #SportsInnovation #LearnByDoing