NextAfter

Giving Tuesday is just 7 days away... So if you need a last-minute idea to maximize your Giving Tuesday results... Or just simply need some reassurance that there's even more opportunity to accelerate your impact during the last week of the year... Check out our newest video??? (Shout out to Nathan Hill, Ioannis Saratsis, and Adam O'Brien for sharing your expert insights!!!) https://lnkd.in/g2viFuNj #givingtuesday #yearendfundraising #onlinefundraising #nextafter

Giving Tuesday Results Are In— How Did Your Campaign Perform? On the Friday after Giving Tuesday, we’re going live with Kevin Peters from AVID AI to analyze how nonprofits faired on Giving Tuesday this year, giving you a chance to benchmark your performance. Using a first-of-its-kind live benchmark report, you’ll see real-world data about Giving Tuesday fundraising performance — and what it could mean for your campaign's ROI and revenue for the year ahead. During the live stream, you’ll find answers and insights on: ? How much revenue came in on Giving Tuesday this year? ? How do this year’s Giving Tuesday results compare to last year? ? What expectations should we have for the rest of the year-end season (and how should we respond)? Don’t miss this chance to get data-driven insights that can help you maximize revenue with the rest of your campaign.

Don't make this #GivingTuesday subject line mistake ??♀???

What if the homepage of your website ?????? your year-end donation page? It might sound scary, but a homepage takeover can be quite effective at converting more site traffic when used at the end of a high-urgency campaign. Take a look at this week's experiment to see what we mean ?? #nonprofitfundraising #nonprofitmarketing #nextafter #abtesting #fundraising #yearendfundraising #yearendgiving

Thankful for … Good friends ?? Good food ?? Good vibes ?? Our crew eats lunch together ever day. Maybe you think that’s weird. But we love breaking bread together. ESPECIALLY at our annual Thanksgiving potluck. It’s a big event. Everyone brings a favorite dish and we eat ALL the things for lunch … Turkey, ham, mashed potatoes, stuffing, spicy sausage cheese dip, corn bread, Brie prosciutto rolls, cranberry sauce, green beans, assorted dips, salads, pies, cookies, confections, cake and more! If you’re trying to reach us this afternoon, we’ll return your email after our nap!! ?? Happy Friday, everyone! ??

Ok so what even is an instant donation page? ?? If you have a lead magnet like a content offer, a newsletter, or a free course, you're priming leads by providing them upfront value so that when you ask them to donate in the future, they're more likely to say yes. An instant donation page appears right after someone takes advantage of your lead magnet while the value you're providing them is fresh in their brain. Read this new article to learn more about instant donation pages and how you can use them to accelerate your donor acquisition ??

If you don't have a strong year-end campaign planned out, you're missing out on critical revenue for your cause. In fact, the data says that 29% of organizations send NO communication to their online donors during the end of the year. Yikes. Catch some ideas pulled from the latest year-end benchmark data in the full video linked in the comments ?? #yearendfundraising #yearend #nonprofitfundraising #nextafter Nathan Hill

A common misconception: People don't read emails. If you believe that, then this experiment that added more copy to a fundraising email might just surprise you. Have a look ?? #nonprofitfundraising #nonprofitmarketing #nextafter #abtesting #fundraising #yearendfundraising #yearendgiving

New course coming soon ?? what do y’all think??

Effective year-end emails do five things well: ?? They thoroughly explain the problem at hand ?? They illustrate the symptoms of that problem ?? They present a credible solution to the problem? ?? They demonstrate the donor’s tangible impact ?? They clearly call the donor to action Check out this article for 12 easy-to-implement emails so you can plan a more effective, more impactful end-of-year fundraising campaign, setting your mission up for future success while saving your team time and stress during the most important time of the year for nonprofit fundraisers. #yearendfundraising #onlinefundraising #nonprofit #endofyear