Marketers... don't sleep on the power of Fandom Culture. Just a week ago at #SXSW they featured the world premiere of 'Forever We Are Young', a documentary on the global social phenomenon and fandom around K-Pop's BTS Army. Passion + engagement at an all time high! #NewMajorityReady
New Majority Ready
广告服务
Marketing & Strategy Consulting Company specializing in helping companies realize the power of multicultural customers.
关于我们
New Majority Ready is a marketing and content strategy firm that specializes in Multicultural. How? Our services include: - Brand building - Go-to-market strategy - Creative - Narrative for your business' DE&I and Sustainability efforts - Content Approach; Digital & Social Media. - Design Audience Strategy that Drives Growth - Research and Insights - Develop Content & Storytelling for Marketers to Deliver Brand Messaging
- 网站
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https://www.newmajorityready.com
New Majority Ready的外部链接
- 所属行业
- 广告服务
- 规模
- 2-10 人
- 总部
- New York City
- 类型
- 自有
- 创立
- 2019
- 领域
- DE&I和Sustainability
地点
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主要
获取路线
US，New York City
New Majority Ready员工
动态
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What's in a name? Well, when it turns out to be a name defining a whole new generation, ALOT! Generation Beta entered the world in January of this year. And already many are wondering if that name will stick. #NewMajorityReady
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Recently at the Horowitz Research "Cultural Insights Forum" in Miami, our Managing Partner Jack Rico led a forward-thinking panel on how Gen-Z #PolyculturalStorytelling is redefining the future of brand connection and influence for 2025. The event showcased four rising social media influencers - #SistersForever, #GrayDavis, #EdisonLopez, and #PercellDugger, who pitched their vision and value to brands. Two core takeaways stood out: - Polycultural influencers are the cultural bridge brands need.?By blending identity/heritage, creativity, and social impact, their work transcends age and culture. - Depth drives loyalty.?When brands align with diverse values, they build trust, spark conversations, and create deep engagement across generations. We’re proud to support the next wave of storytelling and connection. Check out the photos from this unforgettable session below! #newmajorityready Tinashe "The Mayor" Chaponda
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Although #GenZs are not monolithic, it's clear that values count when it comes to the companies and jobs they want to take. For businesses to grow, understanding youth culture is going to be increasingly critical. https://lnkd.in/eKd8FYku
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Congratulations to our Jacqueline Hernández (She. Her. Ella.) on winning the 2024 Corporate Visionaries Award for Senior Directors and above at the Cynopsis Top Women in Media Awards! This recognition honors women who are shaping the future of media through innovation, creativity, and leadership. Congrats again! ????
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Exciting news! Estrella is now the new home of the Liga MX's Los Tigres, one of Mexico's top soccer teams. It all begins tomorrow night, July 17th with Tigres playing against Americas. Congratulations team for bringing this great gollazo home! #EstrellaTV MediaCo Holding Inc.
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C-Suite Leader | Technology, Media, Entertainment & Non Profit | 3X Entrepreneur with Public Exit | Board Director | Investor in Badass Women-Led Companies
Jacqueline Hernández (She. Her. Ella.) believes the secret to media success is hyper consumer centric and being next generation curious. Over the course of her career including running ad sales at NBCUniversal Telemundo Enterprises, she has worked with literally hundreds of brands and marketers. What the best and most successful marketers have in common is their attention to the multicultural market. Listen in as she shares her perspective and provides tips about how she's addressing the growth in the multicultural marketplace. #videocommerce #media #marketing #multicultural #genz
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#GenZs are taking charge of business, politics and making $! Generation "Get It Done!" (Gotta love the power charms on 'em crocks.)
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The incomparable Ann Carlsen accepting her extremely well deserved Lifetime Achievement Award for supporting DE&I at tonight’s T. Howard Foundation!! Brava!!! ????????????????????
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#GenZ Shoppers are setting new standards for consumer experiences and reshaping #Ecommerce.