Congratulations ?? to NY Fashion Tech Lab (2017 alumni) Neha Singh on the acquisition of Obsess by Infinite Reality --“Obsess CEO Neha Singh and her brilliant team share our vision to upgrade the ancient 2D web grid to improve ecommerce KPIs for our clients, and delight their customers with more engaging, dynamic, and personalized experiences.”- John Acunto, Co-Founder and CEO of Infinite Reality. ????
We have some very exciting news to share today! We are thrilled to announce the acquisition of Obsess by Infinite Reality –? an innovation company powering the next generation of digital media and e-commerce through XR, AI, and other immersive technologies. Infinite Reality is laser-focused on leading the future of immersive technology with the most powerful and complete platform for software, content, and services. We’re ecstatic that Obsess’ technology and team will now be a part of this rocketship and will play a pivotal role in executing on our shared vision of an immersive, 3D internet. We are so proud of the Obsess team's accomplishments – from building an industry-first patented technology for a new kind of web experience for shopping and brand interaction, to releasing over 400 virtual experiences for incredible brands like Ralph Lauren, L'Oréal, Crate and Barrel, E.L.F. BEAUTY, J.Crew and so many more. Joining forces with Infinite Reality enables us to supercharge our growth, and double down on our mission to reinvent the digital consumer experience to make it immersive and interactive. We are grateful to our amazing brand customers for placing their trust in us, to our team members for all of their hard work, and to our investors for their support. We can’t wait to share new developments on our platform, and new brand experiences with you soon! ?? Read more about the acquisition in the Forbes story here: https://lnkd.in/gvAqQk_u Press release: https://lnkd.in/gpWXhpPn