New Engen, Inc.

?? BIG NEWS: New Engen has acquired Donut Digital! ?? The creative-led performance marketing powerhouse from California will support New Engen in expanding our creative foundation. If you’ve been online in the last three years, you’ve probably seen their work for MeUndies, Prose, Caraway, and Spindrift. Learn more about Donut Digital’s bold, fresh approach to high-performance creative—especially on TikTok—and what this acquisition means for New Engen and our clients. ?? Full press release in the comments! #MarketingNews #PerformanceMarketing #DigitalMarketing #PaidSocial #TikTokMarketing #CreativeStrategy #MarketingAgency #Growth #NewChapter #DigitalMarketingNews

We’re always pumped to be working alongside some of the most innovative and results-driven agency partners in the industry. ?? From driving record-breaking growth to mastering the art of performance marketing, these teams are constantly pushing the boundaries. At Everflow, we’re proud to collaborate with agency mainstays like Paul Street, New Engen, Inc., NYMO & Co., All Inclusive Marketing Inc., Partner Commerce, Affiliate Marketing Partners, Round Barn Labs, iO, and many others who are dedicated to delivering impactful results for their clients. Check out our full list of incredible agency partners here: https://lnkd.in/e48B8Yxw Let’s continue to grow, innovate, and win together! ?? #AgencyLife #PerformanceMarketing #AffiliateMarketing #Partnerships #GrowthMarketing Hello Partner

Is your affiliate strategy holiday-ready? ?? Q4 is officially underway, and with the holidays fast approaching, it’s time to make sure your affiliate strategy is ready to meet the season’s demands. Have you locked in key placements and ensured your partners are prepped for success? Now’s the time to double-check that your strategy is primed for the Q4 rush. ?? Our latest blog covers: ? How to review 2023’s Q4 performance to fine-tune this year’s strategy ?? ? The importance of locking in placements and negotiating quarterly deals early ?? ? Using holiday bonuses and higher CPAs to attract and motivate affiliates ?? ? Why focusing solely on Cyber Week might limit your potential — leverage other Q4 shopping dates ??? And more! ?? Check out all 10 tips in the full blog linked below in the comments. Don’t wait — ensure your affiliate strategy is in top shape for maximum results this season. #AffiliateMarketing #AffiliateMarketingTips #AffiliateMarketers #Q4Strategy #HolidayMarketing #EcommerceGrowth #DigitalMarketing

As we move beyond traditional click and touch-based attribution, the question is: what’s next? ????♀? How do you continue optimizing performance and reporting on results amidst a changing measurement environment? ?? ?? That's where we come in! Join us for our upcoming webinar: "Measuring for Impact: Unlock Growth with AI-Powered, Data-Driven Full Funnel Planning and Optimization." Andrew Richardson, our SVP of Advanced Analytics & Measurement at New Engen, and Jesse Math, VP of Strategic Partnerships at Keen Decision Systems, will dive into the future of marketing measurement. ?? What you’ll learn: ? Why traditional click/touch-based attribution isn’t cutting it anymore ? Practical tips for triangulating your marketing data ? Strategies to enhance your reporting and performance optimization ? Incrementality testing, multi-touch attribution (MTA), and marketing mix modeling (MMM) explained ?? When: Thursday, October 10th at 11 AM PT / 2 PM ET ?? Secure your spot and RSVP via the link in the comments below. Don’t miss your chance to cut through the noise and gain confidence in your marketing strategies in this LIVE webinar. #MarketingAttribution #Incrementality #MarketingPerformance #MarketingMixModeling #CMOLeadership #GrowthMarketing

?? Registration is open! ?? Join Andrew Richardson, our SVP of Advanced Analytics & Measurement, and Jesse Math, VP of Strategic Partnerships at Keen Decision Systems, for a webinar exploring how AI-powered strategies can transform your marketing approach. Don’t miss out! ?? Thursday, October 10th at 11 AM PT / 2 PM ET ?? Register here: https://lnkd.in/eMN4xEiK #MTA #MarketingMeasurement #MarketingPerformance #MarketingMix

???? Tuning in to tonight’s Vice Presidential debate? ?? Get the details you need to stay informed—and make sure your campaigns are election-ready. ??? Date: Tuesday, October 1st (Today!) ?? Time: 6:00 PM PST | 9:00 PM EST ?? Where to Watch: CBS News & Paramount+ Your social feeds are proof that election season is in full swing, with political debates and discussions taking over. For brands, staying on top of it and protecting your campaigns is key. Check out our blog on political ad spending in Q4 for insights into how to protect your strategy. ?? Don’t forget to check out our Election Insights Dashboard to stay on top of media trends and election-year ad spend! ?? Access the blog and dashboard via the comments below. #VicePresidentialDebate #VPDebate #Election2024 #WhereToWatch #BrandSafety #MarketingStrategy #PoliticalAdvertising #Q4Insights #ElectionTrends

We're thrilled to announce this month's Genuine Impact Award winner: Blake Marts! ?? Your dedication, leadership, and unwavering support make a genuine impact every day, and we’re grateful to have you on the team. Here's what Blake’s colleagues had to say: “Blake checks in often to ensure we are set up to succeed professionally and personally, and growth is his number one priority – be it the growth of the company, or of us as individuals." – Clare Leo "Blake is the most hard-working, diligent, strategic, and brilliant leader we could hope for. He handles multiple teams, countless projects, innovations, and solves on a daily basis." – Rebekah Mills Congrats Blake! ?? We also want to acknowledge our incredible nominees who have each brought something special to our teams: ?? MK Clark, Associate Account Manager, Client Success ?? Breanne O'Dell, Senior Account Executive, Client Success ?? Abbie Nicholson, Sales Manager ?? Addisyn Burlage, Senior Account Executive, Client Success ?? Brie Slavens, Senior Manager, Media Services ?? Alex White, Director, Media Services ?? Tasmin Turner, Manager, Workplace Operations & Special Projects ?? Dustin Tabor, Associate Director, Client Success Thank you to all our nominees for your dedication, commitment, and excellence; we recognize your efforts daily. We're grateful for everything you do! Please help us celebrate Blake in the comments below! ?? #EmployeeRecognition #Nominees #Award #GenuineImpact #PeerRecognition

Staying ahead isn’t just a strategy; it’s a necessity. ?? Get marketing trends and insights from our in-house industry experts, delivered straight to your inbox. ?? Each month, we curate a roundup of the news and insights that all marketers and brand leaders should have on their radar - here’s a sample of what’s inside: ??? The top industry stories, trends and articles we’re following ?? Digital marketing insights and best practices ?? The latest updates and upcoming events happening at New Engen HQ Join our community of marketing and growth leaders and subscribe now at the link in the comments! ?? #DigitalMarketingCommunity #DigitalMarketingNewsletter #DigitalMarketingUpdates #MarketingInsights #LeadershipInsights #SubscribeNow #StayInformed

By this time next week, we’ll be in Q4 - who’s ready? ?? To help you get in ?Holiday Mode ?, here are four tactics that New Engen experts say every brand should implement in Q4. Get our full guide to Q4 prep and success at the link in the comments. ?? Thanks for sharing your expert Q4 advice Natalia Silvina Fernandez, Katie Scott, Lucy McQueen, Emily Graves, & Kevin Goodwin! ?? ?? #2024HolidayGuide #Q4DigitalMarketing #DigitalMarketingGuide #HolidayMarketing #DigitalStrategy #Q4Success

Huge congratulations to?Walmart Connect?for being named a finalist in the Digiday Awards' inaugural?Best Use of Retail Media?category for the 2024 Spring Grilling #GetYourGrillOn Program! It was an absolute privilege to collaborate with?Emily Tabaczynski,?Aaron Brown, and the entire team. We had a blast managing the influencer talent and assisting in bringing this exciting program to life!