New Breed

It's LIVE! We're very excited to have contributed to this Account Based Marketing Kit from our friends RollWorks, a division of NextRoll, alongside other industry leaders. We'll pop the link to access in the comments if you want your *free* toolkit, packed with insights and tips to make your ABM strategy a success! #abm #abmtips #abmstrategy #abmtrends

?? Ready to elevate your ABM strategy? Join us on November 19th at 1 PM ET for a power-packed webinar, “Maximizing ABM Success with 6sense + HubSpot: The Ultimate Tech Stack.” Discover how top ABM leaders are driving results with a best-in-class tech stack! Jonathan Burg, SVP Revenue at New Breed, and Ash Lojko, MBA Lojko, Senior Solutions Consultant at 6sense, will be sharing actionable insights on: ?? Identifying and prioritizing high-value accounts with 6sense’s predictive insights ?? Personalizing every touchpoint with a seamless 6sense + HubSpot integration ?? Aligning sales, marketing, and customer success teams to work toward shared ABM goals ?? Real-world success stories that showcase how teams are driving revenue with these tools Whether you're just starting with ABM or looking to take your current strategy to the next level, this webinar has the strategies you need to make an impact in Q4, 2025, and beyond. Link in the comments ?? #ABM #6sense #HubSpot #B2BMarketing #Webinar #ABMTechStack #MarketingTech #RevenueGrowth #NewBreed

Back by popular demand! ?? We invite you to join our "State of HubSpot 2024: How The Best Do It Different" webinar on November 12 at 1 pm EST. ?? Hosted by our own Jonathan Burg, the event features, Kerry Cunningham, Head of 6sense Research & Thought Leadership, and Scott Brinker, HubSpot VP Platform Ecosystem and Editor at chiefmartec.com. ?? They will be joined by our New Breed Hubspot and AI experts Olivia Perek-Clark and Nick Lafakis. This is the one webinar to watch in order to set your GTM strategies up for success in 2025! ?? Register using the link posted in comments. ?? #gtm #inboundmarketing #ABM #accountbasedmarketing #hubspot #buyerjourney

?? Congratulations to Nicole Ott and the Amira Learning team on launching a new brand and a new website -- in record time. ? Nicole explains: "In September we kicked the project off with New Breed to create a fresh brand, a new website, merged communities, Help Centers, resource hubs – and migrated two HubSpot accounts into one. Our goal in launching this brand was to set a foundation for sustained growth, not just a one-time splash." ?? Whew! Mission accomplished! ?? We loved helping to make your new brand come to life. We look forward to Amira's continued success! ?? Shout out to the New Breed team: Wayne Kelley Everett A Ackerman Jacque Turbett Angelica Fierro Kate Quinn Megan Ramey Thomas Quinn Stephanie Souvannavong Erik Pendleton Baili Olive #amiralearning #istation #brandlaunch #webdesign

How can marketing, sales, and customer success teams work together to fuel retention in 2025? On October 29th, join the live roundtable 2025 ABM Power Moves: Boost Retention and Growth with Expert Insights to hear from leaders at RollWorks, a division of NextRoll, Act-On Software, NetLine, New Breed, Snowflake, and Webflow. Discover how they’re aligning teams for seamless retention strategies that protect top accounts and unlock new growth. Click the link in the comments to register! ??

Just wrapped up an insightful lunch session with HubSpot and New Breed with Jonathan Burg discussing ABM strategies and sales efficiency! Thank you so much for having us. The conversation was rich with practical takeaways. Here are my top 3: 1. Ideal Customer Profile (ICP): Building a cross-functional team is essential to understand and document the ICP clearly, ensuring all departments align on the target audience. 2. Integrated Technology & Data: Leveraging unified tools and platforms like HubSpot’s AI-CRM and 6sense Inc’s revenue intelligence is key to optimizing and measuring ABM outcomes effectively. 3. AI-Powered Activation: Using AI to personalize outreach and automate processes scales efforts, ensuring every touchpoint is relevant and impactful. Excited to implement these best practices! ?? #6sBreakthrough2024 #ABM #SalesStrategy #HubSpot #NewBreed #B2BMarketing #RevenueIntelligence

Revenue planning is part art, part science. At INBOUND, I had the opportunity to share a playbook that incorporates my experience from building countless revenue plans as a CMO and CRO in VC, PE, and self-funded environments. Here are some key elements I include in my approach to annual revenue planning: ?? Create strategic planning principles to guide your decision-making. Pro tip: align them with your company values. ?? Treat planning like any major initiative: curate your team, hold a kick-off call, and align on timelines. ? Establish alignment on your go-to-market model, as it will impact the metrics and assumptions of your plan. ?? Use your own benchmarks and historical reporting to identify key assumptions. ? When modeling, avoid over-indexing on new business. Consider the entire customer lifecycle to build a revenue plan anchored on Net Revenue Retention, balanced by new business growth. ?? Use the mathematical model to drive strategic initiatives. Every cell in your revenue model should correspond to an initiative that maximizes the chance of hitting that assumption. ?? Communicate, communicate, communicate. Transparent and consistent communication is key to aligning your organization around the revenue plan. I'm going to dig into each of these tips next week. If you want to pick up a few nuggets and get inspired as you kick off your 2025 planning, come join me! Pics are from my session at INBOUND. If you were there, give me a like if you found it valuable. https://lnkd.in/ex6gPDbQ

It's exciting to support the evolution of companies and their brands! ??

In case you missed it, our partner guide, "Operationalizing Account-Based Experiences: A Tech Stack Approach," is turning heads. Developed with ABM titans RollWorks, a division of NextRoll, Act-On Software, Bombora, NetLine, New Breed, and Webflow, this guide gives you proven insight into how industry leaders maximize their MarTech investments and drive pipeline growth. Discover how to: ??? Build the ideal ABM tech stack for your unique needs ?? Unify data for 360-degree account views and precise targeting ?? Automate and scale personalized experiences across channels ?? Measure ABM success with metrics that impact your bottom line Don't let your competitors get ahead by having an outdated tech stack. Get the link in to comments ?? #ABMTechStack; #MarTechOptimization; #ABMToolkit; #ABMStrategy

The buzz at #INBOUND was electric this year, and the New Breed team was in the thick of it getting charged up! ? Thank you to the 12,000+ revenue leaders that came together to talk about how to do things differently to win in the dawn of AI. The passion for HubSpot, the customer, data, and embracing technology among the entire ecosystem was inspiring, and New Breed is ready to unlock meaningful growth as we evolve for the future. For those who couldn't attend or might have missed the details, here's our roundup of the lessons learned from INBOUND 2024 product updates, announcements, and trends. https://lnkd.in/eDsPTAvE