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Holding up just perfectly! #MemeOfTheDay #RevOps #GenAI #DataDriven #CRM

The latest RevOps Buzz has arrived! ?? In this week’s edition, we had the privilege of speaking with Liana Dubois, Chief Marketing Officer at Nine, about how marketers are navigating the complex landscape of privacy-first data while crafting campaigns that are both ethical and creatively compelling. Here are the key takeaways: ?? Privacy-First, Personalization-Second: As privacy regulations evolve, marketers must find the balance between personalizing experiences and respecting consumer data. ?? Maximizing First-Party Data: Nine’s approach to leveraging first-party data for better segmentation and targeted campaigns is a game-changer in understanding your audience. ?? Smarter Segmentation: Whether it’s cohort-based or behavior-driven, Liana shares how Nine fine-tunes audience targeting to unlock deeper engagement and ROI. ?? Data Meets Creativity: It’s not just about numbers—by connecting data insights with creative campaigns, marketers can build stronger, more meaningful connections with their audience. Check out our newsletter to learn more about how you can redefine the marketing game with a privacy-first, data-driven approach that sparks creativity and builds trust. #DataDrivenMarketing #PrivacyFirst #MarketingLeadership #CustomerEngagement #CreativeCampaigns #RevOps

AI agents are rewriting the rules of customer engagement—but are our systems ready for them? This conversation around data readiness is more important than ever.

?? The latest episode of The Revenue Lounge has dropped! ??? In this week’s episode, host Randy Likas sits down with Liana Dubois, Chief Marketing Officer at Nine, to unpack the complexities of marketing in today’s data-driven and privacy-first world. Liana shares her expertise on breaking down data silos, leveraging first-party data, and balancing privacy with personalized marketing. She also explores the ethical considerations of AI in marketing and the enduring role of creativity in influencing consumer behavior. ?? Check out the top takeaways from the conversation! ?? ?? Breaking Down Data Silos Data integration is key to marketing success. Nine’s unified platform approach highlights how breaking silos can unlock actionable insights and create a seamless audience ecosystem. ?? The Power of First-Party Data As privacy regulations evolve, first-party data is becoming a marketer's most valuable asset. It’s all about leveraging data ethically to drive personalized and impactful campaigns. ?? Balancing Privacy with Targeted Marketing Marketers must find a middle ground between respecting consumer privacy and delivering effective, targeted campaigns. Building trust is paramount in this privacy-first era. ?? The Future of AI in Marketing AI offers incredible potential, but its success lies in ethical implementation. Liana emphasizes the importance of people-first principles and governance in harnessing AI’s capabilities. ?? Creativity’s Role in Marketing Even in a data-driven world, creativity remains vital. It’s the differentiator that inspires audiences and drives consumer behavior. ? Key to Success: Collaboration and Curiosity Liana stresses the importance of fostering curiosity within teams and collaborating across departments to make data more meaningful and actionable. Want to learn how to navigate the future of marketing data and creativity? Catch the full episode now! ?? Link in comments! #MarketingStrategy #AIInMarketing #DataIntegration #B2BMarketing #TheRevenueLounge

Leading a remote sales team? It’s time to rethink your playbook. ?? In this episode of the Revenue Lounge podcast, Patrick MacKelvie, Vice President - Americas Sales & GTM at Remote, joins host Randy Likas to explore the evolving landscape of remote work, especially for sales leaders. From async communication to fostering team connections, Patrick dives deep into how leadership is adapting to a fully remote environment. Key Takeaways: ?? Regionalization for Success Organizing teams by geography enhances market understanding, collaboration, and responsiveness to regional events—all while maintaining cost efficiency. ?? Building Remote Culture Remote work thrives with intentional practices like onboarding buddy systems, coffee chats, and budgeted local meetups to maintain human connection. ?? Async Communication Done Right Effective remote leadership requires setting clear expectations and providing runway for cross-functional teams to meet deadlines without last-minute chaos. ?? Investing in Talent Whether it’s localized support for critical deals or proactive training, equipping your team to handle challenges ensures sustainable success. Patrick’s insights reveal how to balance structure with flexibility while prioritizing people in a remote-first world. Don’t miss his actionable advice for navigating this new era of work! Catch the full episode now! ?? Link in comments ?? #RemoteWork #SalesLeadership #RemoteWork #B2BSales #TheRevenueLounge

Random acts to multithreading don’t yield any results? Sellers must know the depth and breadth of the engagement with each stakeholder. To multithread better, sellers need to know: ?? Committee size for each deal. ?? Roles and personas within the committee. ?? Expectations of each role. ?? Engagement levels of all members. Most of the selling still relies on relationship building. This is where AI and automation can map it for you.?? Better visibility into your buying committee can significantly improve your chances of pushing deals to closed-won. Along with utilizing the contact data trapped in inboxes. But how do you crack the code to this? ?? We have covered this in our blog. Link in comments! ?? #SalesStrategy #RevenueGrowth #Multithreading #AIinSales #B2BSales

?? The latest episode of The Revenue Lounge has dropped! ??? In this week’s episode, host Randy Likas talks with Patrick MacKelvie, Vice President - Americas Sales & GTM at Remote, about the shifting dynamics of remote and hybrid work and how sales teams are adapting to thrive in a fully distributed environment. Patrick shares his insights on how remote-first teams can scale globally, leverage async communication, and optimize sales processes without traditional office settings. ?? Check out the top takeaways from the conversation! ?? ?? Navigating Remote and Hybrid Work Models As some companies push for office returns, remote-first and hybrid work models remain the preferred choice. Async communication has become key, enabling teams to work efficiently across time zones. ?? Scaling with a Remote GTM Strategy A remote workforce requires an adapted go-to-market strategy, balancing async principles with real-time client interactions to drive growth across international markets. ?? Sales Leadership in Remote Teams Leading a distributed sales team means embracing async work, and using tools like Slack and Notion to streamline communication and keep momentum across time zones. ?? Sales Process Adaptation for Remote Teams Remote teams are shifting to specialized, segmented sales motions, from SMB to enterprise, requiring a new approach to managing clients and leads effectively. ? Async Communication: The Game Changer Async culture allows remote teams to make decisions outside traditional working hours, boosting productivity and supporting around-the-clock operations. ?? Overcoming Remote Work Challenges Building relationships and maintaining clear communication in a remote setting can be tricky. Sales teams must adapt to these new dynamics to stay effective and aligned. ?? The Future of Remote Work With the rise of remote and hybrid work models, flexibility remains crucial. Remote work isn’t just a trend—it’s reshaping how businesses operate globally. Patrick dives deep into how Remote’s sales team thrives using async strategies, powerful tools, and a regional approach to meet growth targets. Want to learn more about leading sales in a remote-first world? Check out the full episode! ?? Link in comments! #RemoteWork #WorkFromHome #SalesLeadership #HybridWork #RevenueGrowth #GoToMarket #TheRevenueLounge

Congratulations to our partners at Writer who have raised a phenomenal $200M in their Series C round, valuing them at an impressive $1.9 billion! ?? It's incredible to see how the founders May Habib and Waseem Alshikh have transformed Writer into an industry leader in enterprise-focused generative AI. What truly sets Writer apart is their commitment to building secure, customizable AI solutions tailored to real-world enterprise needs. They’ve shown that AI doesn’t just do tasks but can actively drive results in even the most demanding environments. This funding round will undoubtedly fuel their next chapter, and we are excited to see how they’ll continue redefining what’s possible in AI. Congratulations to the entire Writer team on this well-deserved achievement—can’t wait to see where you take it from here! ?? #GenerativeAI #EnterpriseAI #SeriesC #TechFunding #ArtificialIntelligence

The latest RevOps Buzz has arrived! ?? In this week’s edition, we had the pleasure of sitting down with Patrick MacKelvie, VP of Americas Sales & GTM at Remote, to discuss how remote-first organizations can scale their sales teams effectively in a dynamic, async world. Here are some key takeaways: ?? Embrace Async for Efficiency: Async communication is a game-changer for remote teams, enabling smooth collaboration without the need for constant meetings. ?? Regionalized Teams for Stronger Connections: Aligning sales teams by region fosters stronger relationships with clients, ensuring timely responses to market opportunities. ?? Rethink Sales Processes: By adopting a segmented approach, Remote has restructured their sales model, enabling greater specialization and targeted sales efforts. ??? Efficient Communication Across Time Zones: Effective cross-functional coordination helps Remote’s global teams resolve operational issues without delays, keeping the workflow smooth. Check out our newsletter to discover how Patrick is leading a remote-first sales team to success with innovative strategies for efficiency, communication, and growth! #ProductivityHacks #RemoteWork #SalesLeadership #RevOps #GTM #TheRevenueLounge

?? The latest episode of The Revenue Lounge has dropped! ??? In this week’s episode, host Randy Likas talks with Patrick MacKelvie, Vice President - Americas Sales & GTM at Remote, about the shifting dynamics of remote and hybrid work and how sales teams are adapting to thrive in a fully distributed environment. Patrick shares his insights on how remote-first teams can scale globally, leverage async communication, and optimize sales processes without traditional office settings. ?? Check out the top takeaways from the conversation! ?? ?? Navigating Remote and Hybrid Work Models As some companies push for office returns, remote-first and hybrid work models remain the preferred choice. Async communication has become key, enabling teams to work efficiently across time zones. ?? Scaling with a Remote GTM Strategy A remote workforce requires an adapted go-to-market strategy, balancing async principles with real-time client interactions to drive growth across international markets. ?? Sales Leadership in Remote Teams Leading a distributed sales team means embracing async work, and using tools like Slack and Notion to streamline communication and keep momentum across time zones. ?? Sales Process Adaptation for Remote Teams Remote teams are shifting to specialized, segmented sales motions, from SMB to enterprise, requiring a new approach to managing clients and leads effectively. ? Async Communication: The Game Changer Async culture allows remote teams to make decisions outside traditional working hours, boosting productivity and supporting around-the-clock operations. ?? Overcoming Remote Work Challenges Building relationships and maintaining clear communication in a remote setting can be tricky. Sales teams must adapt to these new dynamics to stay effective and aligned. ?? The Future of Remote Work With the rise of remote and hybrid work models, flexibility remains crucial. Remote work isn’t just a trend—it’s reshaping how businesses operate globally. Patrick dives deep into how Remote’s sales team thrives using async strategies, powerful tools, and a regional approach to meet growth targets. Want to learn more about leading sales in a remote-first world? Check out the full episode! ?? Link in comments! #RemoteWork #WorkFromHome #SalesLeadership #HybridWork #RevenueGrowth #GoToMarket #TheRevenueLounge