Nebo Wealth

"The Next Generation of Model Marketplaces Will Be Goals-Driven." At T3, Adam Scully-Power, CIMA?, CPWA? made the case for a BIG idea: The future of model marketplaces isn’t about offering more choices—it’s about making the right choice clearer. ? Goals-first: Every client has a personal wealth path ? Matching portfolios to goals, not just risk scores ? Decision fatigue solved: A smarter way to navigate a sea of static models “I’ve been in this industry for nearly 30 years, and I’ve never been more excited about a way to truly help advisors—and, ultimately, improve client outcomes.” Watch the 1-minute clip to see why this changes the game for goals-based investing. #GoalsBasedInvesting #ModelMarketplaces #T32025

Enjoy this behind-the-scenes of Adam Scully-Power, CIMA?, CPWA? and Matthew Kadnar, CFA outlining the future: Our Goals-Driven Model Selector. Advisors shouldn’t have to pick from a sea of static models and hope for the best. We’re building a system that aligns investments dynamically with client goals, optimizing for the highest probability of success. Big things ahead. #GoalsBasedInvesting #WealthOptimization #GoalsDrivenModelSelector

We loved meeting 50+ thoughtful advisors and industry leaders in Dallas TX during our ‘Personalization vs. Scalability’ fireside chat Josh Smith Adam Scully-Power, CIMA?, CPWA? Andy Finnegan, CFA, CAIA. Here are three standout lessons from the conversation: 1/ Next-Gen Model Marketplace: “there is no question that the entire industry is moving towards a more goals driven, goals-based framework. Over the next five years, I think this in particular is really going to take hold, is the ability to use tools like us on the front end, to take everything about the client, run these goals based optimizations, but instead of building a bespoke portfolio for every single client, which we could do, we're going to take the model marketplaces, those hundreds and hundreds of models, we're going to digest and put them into our framework, and we're going to help advisors map clients goals to the optimal model from a marketplace. I think it's the next generation of models.” 2/ AI Can’t Make You Do The Pushups: “the reality is, at the end of the day, we are still humans … people, we ultimately look for an affirmational nudge. We look for the permission slip that we should do the thing. And I think money is very, very personal. We want to look somebody in the eye, and that person is going to give us the nod and say, ‘that plan that we just did, you should do it.’ The human element is not going away.” 3/ Modern Wealth Firm = Experiences: “the future financial advisor is not your mom and dad’s; Let's go play golf. Let's go play tennis. It's getting answers quickly. It cannot take three to six weeks to get me an answer back. It needs to be personalized. You need to align with MY goals. Our generation wants to travel the world. We want to have new experiences. It's not about having the biggest house on the street, necessarily, and so, you know, the world's got to change and iterate with that.” P.S. Everybody loved the brisket, A++ Jesse Gurevich VRGL T3 Technology Tools for Today

The #t32025 Conference is always a highlight for our team. More than anything, we love the spirit of learning and growth that defines this event. Here’s a quote we’ve been thinking about a lot lately about new ventures: “… It’s like you’re at the base of a mountain shrouded in fog. You’re looking up, trying to figure out how to get there, but you can only see three or four steps ahead. So you have to take steps into the unknown. And when you take three steps, another three will be revealed. Sometimes you’ll end up on a local maxima and have to retrace your steps... But most people don’t take the steps into the unknown because it’s scary.” Brian Armstrong At Nebo, we believe the best ideas emerge when we embrace uncertainty—when we take those steps forward, even when the path isn’t fully clear. Whether it’s rethinking portfolio construction, going beyond risk scores, or building the modern model marketplace, progress happens one step at a time. P.S. Enjoy some photos from Adam Scully-Power, CIMA?, CPWA? and Martin Tarlie on the main stage at T3 Technology Tools for Today #GoalsBasedInvesting #WealthOptimization #GrowthMindset

“Nebo Launches Enterprise Platform.” Grateful for the exclusive coverage by WealthManagement.com Davis Janowski. Our three favorite quotes by Martin Tarlie: 1/ “These larger organizations needed scalable ways to deliver the personalized, goals-based portfolios, i.e. the best portfolio to fit the planning they were doing and do it across their advisor networks.” 2/ “As firms get bigger, or they have acquired other firms and they bring models with them, the struggle has become: ‘how do we deal with this plethora of models?’ and we figured out how to do that in a systemized way and get a handle on this explosion of models and tie it in a compliant and documentable way.” 3/ “One industry insider said ‘Nebo is the Stripe of portfolio optimization’ and I’ve decided I’m going to use that as my own,” said Tarlie referring to the global payments technology provider known for its embedded finance technology and constant innovation and adaptability with changes in that industry. Read here: https://lnkd.in/eCp_vsKn P.S. We’re excited to see how enterprise firms are embracing this new era of goals-based investing. If you're leading a firm at T3 Technology Tools for Today that is interested in hearing more, let’s talk.

Join us at T3 Technology Tools for Today Conference on Wednesday, March 5, from 3:50–4:20pm CT for our session, “Beyond Risk Scores: The Key to Unlocking Personalized, Goals-Based Investing.” Advisors have relied on risk scores for decades, but they were never built to construct truly personalized portfolios that align with client goals, cash flows, and time horizons. While they provide a starting point, today’s clients expect more—and advisors need a better way to scale personalization without adding operational complexity. For the first time on the stage together, Martin Tarlie and Adam Scully-Power, CIMA?, CPWA? will show: ? How to go beyond risk scores to build portfolios that align dynamically with financial plans. ? How advisors are scaling personalization while keeping their investment process efficient. ? Live case studies: See how Nebo helps create customized, goals-driven portfolios in minutes—not hours. If you’ve ever struggled with balancing scale and personalization, this session is for you. See firsthand how advisors are using Nebo to better align portfolios with client needs—without overhauling their existing process P.S. Behind the scenes breakfast prep:

Today, we are excited to announce the launch of our Enterprise Solutions Platform—a scalable, goals-based investing platform designed for large advisor networks, TAMPs, and wealth platforms. This new offering includes: 1?? White Label Portfolio Construction Engine: Firms can deliver personalized, goals-based investing under their own brand. 2?? Goals-Based Model Selector: A systematic way to align client portfolios with financial plans, replacing outdated risk score-driven models. 3?? Enterprise-Grade Scalability: Helping firms streamline workflows, enhance personalization, and maintain compliance. Built to bring clarity and efficiency to modern wealth management, our Enterprise Solutions enables firms to deliver goals-driven portfolios at scale—without adding operational complexity. Learn more: https://lnkd.in/gggCSgyx

An enjoyable piece from Cliff Asness AQR Capital Management recently crossed Matthew Kadnar, CFA’s desk – “2035: An Allocator Looks Back Over the Last 10 Years.” It’s a simple but powerful exercise: instead of asking “What should I invest in today?”, flip it to “What could go wrong over the next decade?” It’s a PRE-MORTEM– a way to stress-test our assumptions before reality does it for us. And it highlights something every great investor learns the hard way: the best investments rarely feel good when you make them. Three key takeaways from Matt’s breakdown: 1/ Bad-feeling investments often turn out the best. If an investment feels good, chances are it already feels good to everyone else too - and that’s probably reflected in the price. History shows that some of the most successful trades felt awful at the time. 2/ Our process helps advisors stress-test their intuition. You might think you have the right portfolio mix - but what do you need to believe for that to be true? We quantify those beliefs, linking client realities (cash flows, liquidity, goals) with capital market expectations. 3/ More confident advisors grow faster (h/t Michael Kitces). When you know a portfolio aligns with client needs - not just based on gut feel, but on rigorous analysis - you make better decisions, communicate with clarity, and build trust. And that trust fuels growth. Watch the full video here:?

Excited to share an article on a topic that I've been thinking about for some time. Welcome to the next generation of model marketplaces! If you’re an advisor managing client portfolios, you’ve probably faced this dilemma: ? Your model marketplace offers hundreds of options, far more than you could ever evaluate ? Clients expect personalized investment strategies, but you’re limited to choosing from static model portfolios built for generic risk profiles. ? You know risk scores alone don’t tell the full story, but what’s the alternative? The rise of model portfolios and the platforms that make them available was supposed to make investment management easier. Instead, it has complicated decision-making, created inefficiencies, and forced advisors to navigate a sea of choices without clear guidance. ???????? ?????????????? ??????’?? ???????????? ???????? ???? ???????????? ??????????????????. That’s why the next generation of model marketplaces is different. Nebo Wealth #goalsbasedinvesting #modelportfolios #modelmarketplace

We’re looking forward to T3 Technology Tools for Today Conference in Dallas next week – always an incredible event to connect, learn, and see where the industry is headed. Before we dive into this year, here's a look back at T3 2024 – from our 'logo reveal' to the big conversations around 'personalization vs. scale,' plus an unforgettable evening in Vegas with VRGL and wealth management leaders. This year, we’re kicking off T3 alongside VRGL with Texas BBQ, drinks, networking, and a fireside chat featuring Josh Smith & Adam Scully-Power, CIMA?, CPWA?. Join us March 3rd from 5-7PM CT – if you’re in Dallas, this one’s for you! A huge thank you to Phil Galanty Anna Nogueira for all the planning and to Jesse Gurevich Madisen Bauman, MBA for the opportunity to co-host an event in your brand-new offices – we appreciate you! #GoalsBasedInvesting #WealthOptimization #T3Conference