nDash

?????????????? ???????? ?????????????? ???????????????? ???? ???? ???????????? ???????? ?? ????????—????’?? ?? ?????????????????? ???? ????????. As market demands grow and digital transformation accelerates, enterprise marketers must make critical decisions about their content production models. ?? "???? ???????????????????? ????????????????’?? ?????????? ???? ?????????????? ?????????????? ???? ????????" is your blueprint for choosing the right partners, balancing cost with quality, and building a process that grows alongside your business. Inside, you’ll find actionable insights on: ?? Vetting agencies vs. freelancers ?? Managing procurement challenges ?? Avoiding common roadblocks in scalability Check out how brands like yours are achieving higher ROI while maintaining agility in their content strategies. If you’re ready to future-proof your approach, download the guide today. ?????? https://buff.ly/3VDpTZj

???????? ?????????????????? ?????? ?????????? ???????? ???? ?????????????? ???????????????????? Marketers often think of HR as an internal function—but what if HR holds the key to stronger content marketing? James Kelly explains how internal communications, transparent messaging, and people-first content can help brands not only attract customers but retain top talent. ?????? ?????????????? ?????? ??????????????????: ?? Great internal comms = better external messaging: How you engage employees reflects on your brand. ?? Audience understanding is key: Know what resonates with both customers and employees. ?? Storytelling builds branding: Real stories create stronger connections. ?? Check out his insights on blending HR knowledge with marketing to build a brand that resonates. https://buff.ly/41uL4ju

?? Client collaboration doesn’t have to be a challenge—especially when you have the right tools. Jenn Greenleaf contributed her expertise to Client Services Manager’s article, “7 ?????????? ???????? ?????????????? ???????????? ???????????????? ?????? ???????????????????? ??????????????????????????.” Here’s what Jenn highlighted: ?? The importance of cloud-based tools to ensure seamless communication, even across dispersed teams. ?? Workflow management platforms that keep projects organized and on track. ?? Why content collaboration tools are key to keeping feedback cycles productive and efficient. If improving client services is a top priority for your team, this article is packed with actionable advice. Read more here:

?????????????? ?????????????????? ??????????????????: ??????????-???????? ?????????? ????. ????????-???????? ?????????? When planning your content marketing budget, do you focus on short-term wins or long-term ROI? Many brands make the mistake of cutting costs on content creation, thinking it saves money. But in reality, high-quality, evergreen content delivers value for years. Blog posts, videos, and pillar pages generate organic traffic long after publication. So, where should you invest? ?? Evergreen content that drives long-term engagement ?? Strategic distribution to get more eyes on your work ?? Repurposing content into multiple formats to maximize ROI Balancing short-term spend with long-term returns is the key to sustainable success in content marketing. How do you prioritize your budget? https://buff.ly/3Qx3PfP #MarketingROI #ContentStrategy #SmartSpending

A recent legal squabble between WordPress and WP Engine has affected the ability of WP Engine customers to update plugins and themes, raising security concerns. This squabble has sparked conversations about businesses moving away from WordPress. "The WP Engine issue was more of a wake-up call to evaluate whether WordPress is still the best long-term fit for us," says Eli Itzhaki, CEO and Founder at Keyzoo. nDash community member Aimee Pearcy examines whether WordPress can evolve to stay competitive—or if alternatives will continue to gain ground. Read the full breakdown: https://buff.ly/PgMfGBc

???????? ??????????????, ???????? ????????????????????, ???????? ???????????????????? Here’s what’s new: ?? ???????????? ???????????????????? ????????????????????: Transfer ownership of assignments to keep content moving. ?? ???????????????? ?????????????? ????????????: All brand users can now explore writer profiles before subscribing. ?? ???????????? ???????????? ?????????????? ????????????????????: SEO-friendly profile URLs help writers get discovered. ?? ?????????????? ???????????? ????????????????: Low balance alerts ensure pre-funded accounts never run dry. More control for brands. More visibility for writers. More efficiency for everyone. ?? ???????? ?????? ???????? ????????????: https://buff.ly/4kjCQ56

?? ?????????????? ???????????????????? ??????’?? ???????? ?????????? ?????????????? ????????????????. ????’?? ?????????? ???????????????????? ?????????????? ???????? ????????????????. ?? ???????????? ???????????????? ?????????????? ?????????? ?????????? ???????????????????? ???????? ?????? ??????????????: ?? Internal teams were too execution-focused, lacking storytelling expertise ?? Their content was too technical & struggled to engage audiences ?? Leadership wanted more compelling narratives but lacked internal resources ?????????? ?????????????? ???? ????: ? Provide expert thought leadership writers ? Transform dry, technical content into engaging stories ? Help marketing gain stronger leadership buy-in ?????? ????????????? ?? Faster decision-making & reduced bottlenecks ?? A more engaging, audience-focused brand identity ?? High-quality thought leadership content that resonated ?????????? ?????? ?????? ???????? ???????? ?????????? ?????? ???????? ??????????????????????: https://buff.ly/EXA4rY5 #ContentStrategy #ThoughtLeadership #MarketingWins

?? Social media is at a turning point, and Jenn Greenleaf, nDash’s Managing Editor, shared her perspective in the Washington Examiner on the BlueSky vs. X debate. Her key takeaways: ? BlueSky’s rise as an alternative for creators seeking less noise and more authentic conversations. ? The growing challenges on X (formerly Twitter), from algorithmic frustration to polarizing user experiences. ? How brands can adapt by using multi-platform strategies to navigate this dynamic space. For content marketers, this isn’t just a trend—it’s a potential game-changer. Dive into Jenn’s insights here: https://buff.ly/42rqvW4

?? ????????’?? ???????? ?????? ?????????????? ??????????????????? Jenn Greenleaf shared her take in Digital Marketing Interviews’ feature, “25 ?????????????? ?????????????????? ?????????????????????? ???? ???????? ?????? ?????? ????????????.” In the piece, Jenn outlined key trends, including: ? The rise of micro-content to capture attention in today’s fast-paced digital landscape. ? AI’s role in scaling workflows without losing authenticity. ? The importance of real-time responsiveness to adapt to emerging trends. Check out the article here:

?????? ???????????? ?????????????????? ???? ?????????????????? ??????????????: ?????????????? ???????????????? ?????????????? Freelance writers play a critical role in content marketing, but are they sourcing their information from the right places? Katie Major dives into the biggest challenges freelancers face when using scholarly articles and government data, from paywalls to complex jargon. She also offers solutions for content marketing managers who want to maintain quality without slowing down production. Get the full breakdown here: https://buff.ly/4kfFyZe