Nansen

? Last call to join Nansen’s Drive, Chip & Putt Challenge at Opticon! If you’re here at Opticon 2024, don’t miss this fun, casual competition at the TPC Practice Facility. Network with industry leaders, show off your golf skills (or learn new ones), and compete for prizes! When: ?? TODAY, 11:30-1:30 pm Let us know if we’ll see you on the green! ?? Register Here: https://bit.ly/40QkPE0 #Opticon2024 #DriveChipPutt #DigitalExperience

Calling all Opticon attendees: We’re getting ready for our Drive, Chip & Putt Challenge at the TPC Practice Facility, and we’d love for you to join us. ??? It’s the perfect chance to network, have some fun, and compete for prizes. Don’t miss out! When: Today Nov 19, 12-2 pm Wednesday, Nov 20, 11:30-1:30 pm No golf experience? No problem! Come ready to connect and compete. Register Here: https://bit.ly/40QkPE0 #Opticon2024 #DriveChipPutt #DigitalInnovation

Ready to tee off? ? Join Nansen at Opticon for a unique Drive, Chip & Putt Challenge! Whether you're a seasoned golfer or brand new to the game, this event is for you! It’s the perfect opportunity to connect with industry peers, test your skills, and enjoy the outdoors at the TPC Practice Facility. ?? When: November 19, 12-2 pm, and November 20, 11:30-1:30 pm ?? Where: JW Marriott San Antonio Hill Country Resort Register Here: https://bit.ly/40QkPE0 See you on the green! ?? #Opticon2024 #DigitalExperience #DriveChipPutt

?? Exciting news! Vercel has been named a Visionary in the 2024 Gartner? Magic Quadrant? for Cloud Application Platforms, and as a proud partner, Nansen is beyond thrilled! ?? Why Vercel? ?? Accelerate Growth: Vercel's Frontend Cloud enables enterprises to deliver exceptional user experiences, driving faster business growth through seamless innovation. ?? Global Reach & Speed: With global edge infrastructure and tools developers love, Vercel transforms ideas into high-performing applications—reaching users worldwide in seconds. ?? Unlock Developer Potential: Vercel stands out by providing a fully managed platform that maximizes productivity, creativity, and performance, empowering teams to push boundaries. As a partner, Nansen is excited to continue creating groundbreaking digital experiences alongside Vercel, helping clients unlock their full potential. Curious about what this Visionary ranking means for your business? Let’s connect! ??

We’re thrilled to be a proud sponsor of Opticon 2024! ?? Join us in San Antonio for an event packed with insights, innovation, and opportunities to connect with digital experience leaders. As part of the excitement, Nansen is hosting a Drive, Chip & Putt Challenge at the TPC Practice Facility! ???♂? It’s open to everyone, no golf experience needed—just come ready for fun, networking, and a chance to win gift card prizes. Opticon Details: ?? November 19-20, 2024 ?? JW Marriott San Antonio Hill Country Resort We can’t wait to connect and share how Nansen is helping brands elevate their digital experiences. Will we see you there? Let us know in the comments! #Opticon2024 #DigitalTransformation #NansenAtOpticon #DriveChipPutt

Managing content across platforms can be complex, but integrating tools like your CMS, CRM, and e-commerce platforms with Optimizely CMP makes it easier. Streamline workflows, improve collaboration, and deliver personalized content with more agility. Today on the blog, Nansen’s Mary Dolgin explains how integrating Optimizely CMP with your tech stack can enhance your content strategy and drive better results. Learn more ?? https://bit.ly/40k5QCd #ContentMarketing #Optimizely #Integration #DigitalTransformation #MarTech

Congrats to everyone on our team here at Nansen for this achievement and thank you to our fantastic partners at Optimizely! ????????

?? Big news in the digital experience space! ICYMI Contentful acquired Ninetailed, a leader in AI-driven personalization, and we’re thrilled about what this means for our clients. At Nansen, we’ve already seen the impact Ninetailed can have—improving conversion rates, enhancing user experiences, and simplifying workflows. Now, with Ninetailed integrated directly into Contentful, brands can deliver personalized, real-time content like never before. Curious about how this can elevate your digital strategy? Check out our latest blog to learn more about this exciting development and what it means for your business. ?? Read the full blog here: https://bit.ly/3Y2JqE0 #Contentful #Ninetailed #Personalization #DigitalExperience #AI #ContentStrategy

?? We’re thrilled to announce our upgrade to Platinum Partner status with Optimizely! This achievement underscores our deep expertise and commitment to delivering exceptional digital experiences. For over 15 years, we’ve partnered with Optimizely to empower businesses with cutting-edge solutions that drive measurable results and enhance customer engagement. Learn more about this exciting development and what it means for our clients: https://bit.ly/4dBu0eB #Nansen #Optimizely #DigitalExperience #DigitalMarketing #Ecommerce

A/B testing is your secret weapon for optimizing user experience and driving conversions. But beware—common pitfalls can lead to skewed results and misguided decisions. Today on the blog, David Boland dives into the most frequent A/B testing mistakes teams make in Optimizely and how you can avoid them to ensure your tests deliver actionable insights. Key Takeaways: ?? Craft a Strong Hypothesis: Base your predictions on solid research, not just hunches, to avoid unreliable outcomes.? ?? Test One Variable at a Time: Avoid the temptation to overhaul your site all at once. Isolating variables ensures clear cause-and-effect insights.? ? Don’t Rush the Data: Make sure your sample size is sufficient and let your tests run their course for statistically significant results.? ?? Focus on High-Impact Areas: Test where it matters most—like product pages and checkout flows—rather than low-impact pages. Remember, even negative or neutral results are valuable learning experiences that guide your future strategies. Ready to elevate your A/B testing game? Read the full article and transform your Optimizely experiments into a strategic advantage: https://bit.ly/4e2LyRr #ABTesting #WebOptimization #Optimizely #DataDriven #CRO #DigitalStrategy