myStartUpCFO

Startups love the “build the jet while flying it” metaphor. But what if… ?? The jet you built isn’t built for where you need to go? ?? The design you swore by is actually slowing you down? ?? The only way forward is to break it down mid-air and start over? That’s exactly what Sandeep (Sandy) Gupta had to face. He built Innovaccer from $0 to $10M ARR, but when things started stalling, he had to make the brutal call: Tear down what wasn’t working, even if it meant losing revenue in the short term. It wasn’t easy, but it worked—because today, they’re flying at $180M ARR. ?? In this Startup Therapy episode, Sandeep Shroff, Sandy G, and Gaurav Rastogi discuss: ?? Why founders MUST be willing to admit when their big idea isn’t working. ?? The pivots that look reckless but are actually survival moves. ?? ?How to stand by what you believe in—without being blind to reality. If you’re holding onto an idea that used to work but isn’t anymore, this one’s a must-listen. Episode 3 is here, tune in ?? ?? Link in the comment section ?? #StartupTherapy #StartupLife #ScalingUp #FounderWisdom #FounderJourney #GrowthMindset #EntrepreneurLife #JetLaggedButWinning

Yes, we finally had a reason to swap pajama bottoms for real pants! ??? Last week, the myStartUpCFO crew gathered at our parent company Numera’s gorgeous new offices in Bengaluru and Udupi—proving we’re more than just floating heads in Google Meet. ????? These vibrant spaces are perfect for collaboration, connection, and confirming that, yes, we exist in 3D! While our pets likely staged protests at home, we made the most of every moment—hallway chats, team photos (no virtual backgrounds needed!), and strong coffee that actually beats strength of our home WiFi. ??? At msCFO, we’re proud to blend the best of both worlds: the flexibility of remote work with the irreplaceable energy of in-person bonding! Here’s to growing, building, and celebrating—wherever we are. Until the next meetup! ?? #BestOfBothWorlds #msCFOFamily #IRLMeetup

This Women's Day, we have a lot to celebrate at myStartUpCFO. ?? Meet our talented women professionals who make up 55% of our workforce. Their stories remind us that when we build workplaces designed for real life—with flexibility, support, and understanding—professionals don't just grow careers—they build lives of purpose and impact. Like Sneha Suralikal, who's balancing a thriving career with being a community changemaker, even earning a sustainability award. ?? ?? We're proud that myStartUpCFO's flexible work model helps bridge the gap for women at every life stage—working mothers, caregivers, and professionals returning to the workforce. Because true empowerment means?building a workplace where women can excel—on their terms.??? What does a truly supportive workplace look like to you? #WomensDay #RemoteWorkCulture #WomenInFinance #WorkLifeBalance #WorkCulture

At myStartUpCFO, we've built our culture around a powerful truth: career breaks shouldn't break careers. ? For countless talented women, life's chapters—whether motherhood, caregiving, or personal growth—often force impossible choices. But what if time away from work actually deepened professional wisdom rather than diminished it? Meet Chandana G S, whose journey embodies this vision. After stepping away from her career, she found in myStartUpCFO not just a job, but a community that values the unique wisdom that comes only from living a full life beyond office walls. ?? The leadership skills honed while managing a household. The patience cultivated through caregiving. The perspective gained through life's unexpected turns. These aren't professional liabilities—they're superpowers that transform how we serve our clients. Our flexible, remote-first approach isn't just a perk—it's a deliberate dismantling of the barriers that have silenced too many brilliant voices for too long. Because when work fits life, we all rise—professionals rediscover their purpose, families thrive, and clients benefit from truly diverse thinking. What barriers did you overcome in your career journey? Share your story below! ?? #WomensDay #CareerComeback #ReturnToWork #FlexibleWorkplace #WomenInFinance #RemoteFirst

Would You Burn It Down to Build It Bigger? ???? Every founder dreams of scaling. But would you torch 90% of your business to do it? ?? That’s exactly what Sandeep (Sandy) Gupta, Co-founder & COO, Innovaccer did. ? Investors told him to sell ?? ? Revenue dipped from $10M to $1M ?? ? Sandeep Shroff and Gaurav Rastogi had one question: "What were you thinking?" His response? "You don’t scale by looking back. You scale by moving forward" ?? ?? Catch this episode of Startup Therapy to hear why there is no room for second guessing and how the biggest wins come from the boldest bets ?? Episode 3, out now! ?? ?? Link in the comment section ?? #StartupLife #FounderJourney #StartupTherapy #ScalingUp #HighStakesDecisions

Scaling a company is like building a jet while flying it—and trust is your fuel. ?? In the latest Startup Therapy episode, Sandeep Shroff and Gaurav Rastogi sit with Sandeep (Sandy) Gupta, Co-founder of Innovaccer to dig into the scaling journey, as he shares how they went from $0 to $180M ARR and why the right people are everything. ?? Key takeaways: ? Trust is non-negotiable—hire the people you’d go to battle with. ? Scaling is about more than speed—it’s about scaling trust, culture, and leadership. ? Speed with trust always beats speed alone. If you’re in the startup trenches, this episode is a must-listen. Get the unfiltered truth on what happens when you scale beyond the numbers! ?? ?? Episode 3, coming soon. #StartupLife #FounderJourney #ScalingUp #StartupTherapy

Accounting Jargon: Tax Season Edition ?? ?? Founders, have taxes got you tangled in technical terms? Here's your ultimate, unfiltered cheat sheet for all those tax terms everyone’s throwing around! ?? #accounting #fun #jargon #founders

'What's your biggest startup regret?” ?? “What’s the most important trait you look for in your cofounders?” ?? “Biggest personal doubt you struggled with during the Pivot?” ?? “One thing you learnt about yourself during the tough times?” ? After walking us through Leen's evolution from late-night brainstorming sessions, more than a 100+ unsuccessful VC pitches to pivot-powered success, Kabir Mathur faced our lightning Q&A round – and his responses? Pure founder gold. ?? Join Sandeep Shroff and Gaurav Rastogi on Startup Therapy as Kabir unpacks how a stack of 100+ VC rejections became Leen's secret weapon. ?? ?? In this raw conversation, he reveals how each closed door didn't end their journey – it just marked the beginning of a better one. ?? Episode 2, out now! #StartupLife #FounderJourney #PivotStories #StartupTherapy #Pivot #StartupAdvice #VCFunding #EntrepreneurshipLessons #RealTalk

The Perfect Balance Sheet: Life + Work at myStartUpCFO! ?? Our expert team has crunched the numbers (it's what we do best) and listed down their findings related to our flexible, remote work culture - TIME SAVED ANNUALLY ?? ??? Commute Hours: 520 hours (That's 21.67 days of your life back!) ?? Looking for Parking: 130 hours (Your driveway has a 100% vacancy rate) ?? Deciding What to Wear: 156 hours (Business professional on top, comfy pajamas on bottom) HAPPINESS GAINED ?? ?? Pet Cuddles: ∞ ?? Home-Cooked Meals: +100% ? Work-Life Integration: Priceless Note: Results may vary based on your pet's tendency to join Google Meet calls and your ability to resist raiding the fridge every hour. We support all kinds of Home Offices! ?? Want to be part of our statistically significant happiness index? We're expanding our team! myStartUpCFO - building careers on your terms. ?#AccountingLife #WFHBenefits #RemoteWork #WorkCulture #Hiring

Rejection in the startup world can hit like a gut punch—it feels personal, like a rejection of *you*. When that happens, you need something to hold on to. For Kabir Mathur, Co-founder, Leen that “something” was his team. At first, they were strangers. But as they navigated the endless “nos,” pitched in borrowed spaces, and faced rejection after rejection, something became clear: the best founding teams aren’t built on polished resumes—they’re forged in the fires of shared struggles. ?? ?? Kabir also knows the curse of “founder brain.” When your company lives rent-free in your head, even casual conversations start connecting back to business ideas. But through all the chaos, Kabir discovered a critical truth: your greatest asset isn’t necessarily your idea—it’s the people in the trenches with you. ??? In Startup Therapy Episode 2: Pivoting with Purpose, Sandeep Shroff and Gaurav Rastogi sit down with Kabir to uncover how those tough months didn’t just shape his startup—they became the foundation for a stronger, more resilient team. If you’ve ever struggled to let go of a startup idea or wondered what really makes a founding team thrive, this conversation is for you. #StartupLife #FounderJourney #PivotStories #StartupTherapy