My Agency Guy

Creating content doesn’t have to be complicated, just start by answering customer questions. Every time someone asks you something, no matter how small, that’s a video idea. Those tiny questions? They’re the goldmine. Because while a video may only get 28 views, those 28 views can land you $10,000 in sales. People don’t always need a fancy production, they just need a clear answer to their problem. Want to see how this approach built a $20M agency? Check out the full story.

"I’ll just figure it out as I go…" Sound familiar? Without SOPs, that mindset will keep your agency stuck in chaos. - Tasks get messy - Deadlines slip - Team members repeat work they didn’t know was already done SOPs are your blueprint for growth. They give your team clarity, speed up delivery, and help you focus on scaling your agency. Don’t let your agency run on guesswork. Start building structure with SOPs, because a successful agency doesn’t happen by accident. What’s the one task in your agency that desperately needs an SOP? ??

"Can we just copy this competitor's listing?" If only it were that easy... ?? If you're running an Amazon agency, you've definitely heard this one before. But copying doesn't cut it. - Success comes from building unique strategies. - Winning clients means showing them why their product stands out. - Scaling your agency requires systems that simplify processes, not shortcuts that backfire. If you're tired of explaining this over and over, maybe it's time to equip your team with SOPs that help clients understand what really drives results. ??♂? Agency owners, what's the wildest "quick fix" request you've heard?

It’s easy to get stuck chasing quick wins. But what are you measuring it for? If that made you pause, chances are you don’t have a clear business plan (or none at all). A solid plan is your guide for growth, clarity, and making smarter decisions. Check out this guide to see why every Amazon agency needs a business plan, and how it can set you up for long-term success. ?? If you need proven SOPs on how to build one, head over to myguy.agency

Amazon SEO isn't a word salad contest, it's about relevance and value.

"Hope" is not a business plan. If you're running an Amazon agency, you need a clear roadmap to stay profitable and grow. This guide breaks down 10 essential steps to build a solid business plan From defining your mission to preparing for unexpected challenges. Don't guess your way to success, plan for it.

"Winging it" is not a strategy, it's a shortcut to chaos. SOPs aren't just documents, they're your safety net. They keep your team aligned, prevent costly mistakes, and save you from constant guesswork. If your agency relies on memory and best guesses, you're risking more than you think.

A scattered focus leads to scattered results. Niche down.

You started a business to escape the 8-hour workday… now you work 16.

Most agencies don’t fail because they lack leads, they fail because they don’t convert them. ? Tighten your qualification process by setting clear criteria for ideal clients so you stop wasting time on the wrong ones. ? Refine your follow-up system to respond within hours, not days, and build trust fast. ? Present value, not just services, clients buy solutions, so show them exactly how you’ll fix their problems. Small changes in your process can lead to big wins.