My Amazon Guy

Got a killer product but your video ads aren’t converting? It’s not just about meeting Amazon’s video ad requirements. It’s about understanding why they matter. Keeping your file size under 500 MB ensures faster loading times, which keeps your audience engaged. Choosing the right dimensions and frame rates makes your ad look professional, no matter the device. And let’s not forget the audio. Clear sound can be the difference between a scroll-past and a sale. Don’t just meet the requirements, exceed them to stand out in a crowded marketplace.

Do you want to scale your PPC before Q4 closes? This is your shot. The PPC Mastery Summit brings together experts to share actionable strategies that will help you improve your Amazon campaigns. Learn how to refine bids, optimize campaigns, and increase your ad performance! This summit is happening on October 22-24, 2024 – mark your calendars. Register now to win Q4 on Amazon: https://lnkd.in/gPP2QmU6 #PPCMasterySummitQ4 #AmazonPPC #AmazonSellers #HolidaySales #PPCStrategies #AmazonGrowth

Join us Tuesday at 12 PM EST for a session all about Amazon PPC and DSP! We'll be covering advanced strategies, campaign optimization, and the future of Amazon’s Demand-Side Platform with Kevin Sanderson and our guest Sam Lee, VP of Amazon DSP at Trivium. This live session will be packed with actionable insights to help you with your Amazon business! Expect to learn: ? Pro-level Amazon PPC tips from the experts. ? The latest trends in Amazon DSP. ? How to maximize ROI with Amazon DSP. Don't miss out on this opportunity to get expert and insider tips to help you grow on Amazon. Bring your questions and get them answered live! #MyAmazonGuyLive #MyAmazonGuyAMALive #AmazonPodcast #AmazonDSP #EcommerceMarketing

Need help with your Amazon PPC & DSP strategies? We’re going live in 1 hour to answer all your hardest questions on Amazon PPC and DSP! Whether you're looking for a step-by-step guide to lowering ACoS, optimizing your Sponsored Ads, or you're curious about how to leverage Amazon DSP for remarketing, we've got you covered. Join us for expert tips and tricks that will help you improve your ad performance, maximize your budget, and increase your sales on Amazon. Don't miss this chance to learn everything you need to crush it with Amazon Ads and DSP! Join us here: https://lnkd.in/gxmpedMb #AmazonPPC #AmazonDSP #SponsoredAds #ACoSHelp #DSPGuide #PPCOptimization #AmazonAdvertisingTips

Tired of guessing what works on your Amazon listing? A/B testing shows you what your customers really want. Test images, titles, and prices to find what drives more clicks and sales. Simple changes can make a big difference. If you’re not testing, you’re missing a chance to improve your results.

If your Amazon sales are slipping, your brand and customer avatar probably need a serious tune-up. Get to know your customer better, dig into what they want, need, and care about. Then, strip away the fluff and make sure your messaging is clear and to the point. And don’t forget to optimize those product listings with images, copy, and keywords that hit home with your audience. Nail this, and you’ll start seeing the sales come back to life.

Still writing product titles like it’s a Shakespeare play? ?? Let’s keep it simple and sell more! What’s your biggest struggle with writing product listings? #AmazonSellers #AmazonProductListing #AmazonListingOptimmization

Get ready for the PPC Mastery Summit Q4 Edition, happening October 22-24! Join Steven Pope and over 20 Amazon experts to learn proven strategies to improve your sales and optimize your PPC campaigns for the holiday season. What you will learn: → How to cut wasted ad spend by focusing on the right campaigns. → Ways to lower ACoS while improving PPC performance. → How to use a mix of automation and manual tactics to maximize efficiency. Don’t miss this chance to sharpen your Amazon PPC skills. Get your ticket now and make this your best Q4 yet! Get your ticker here: https://lnkd.in/gPP2QmU6 #AmazonPPC #AmazonSellers #HolidaySales #PPCStrategies #AmazonGrowth

Today I had the most productive one-on-ones with my leadership team at My Amazon Guy that I’ve had in a long time. ?? What did I do differently? I went for a walk. ???? Taking inspiration from Francisco Valadez, I decided to do Walking One-on-ones. I was able to be present with greater focus. I was able to think with greater clarity. I was able to get more done. But not only was going for a walk good for business, it was good for my health. I walked 7 miles in 2.5 hours and burned 1,600 calories. ???? I highly recommend taking your next meeting while out on a walk or on the treadmill. ???? You’ll be surprised just how much more productive it is. ??

Today, I got a good leadership and management lesson from Steven Pope. It's all about "Discovery". Gathering data can become a sport. I am guilty of trying to measure every action in the company to setup a baseline and improve. Don't get me wrong! We have some of the best KPIs ever due to this ^ but as a manager what you really want is to change behavior and be a change agent. Example: improving the speed of creative deliverables doesn't necessarily mean that there is meaningful improvement. It just means that the assets are getting delivered faster. Does it matter? Does it reflect progress? Another reason why I love working at MAG and have Steven Pope as a leader. Always learning, always improving