Muck Rack

Tracking conversations across social media isn’t just about monitoring mentions—it’s about seeing the full picture. Muck Rack's new Social Listening integration brings real-time insights into the Muck Rack platform, empowering PR teams to: ?? Monitor real-time conversations about their brand, industry and competitors across major social platforms ??? Identify influential voices and understand who is driving engagement ?? Analyze sentiment and engagement patterns to gauge audience reactions and refine messaging ?? Measure Impact with integrated social and earned media analytics This is just the beginning. See how Muck Rack Social Listening changes the game for PR pros. ?? Check out more details on the blog: https://bit.ly/3WWx8MB

?? AI is giving #PR pros more time for what really matters. According to Kristen Stiles from Qualcomm, AI tools are freeing up time by handling routine tasks—giving PR pros more space to focus on strategy, planning and big-picture thinking. ?? ?? What’s one way AI has helped you shift from execution to strategy in your day-to-day work? Drop your thoughts below! ?? For more insights on how AI is shaping PR in 2025, download the full 2025 State of AI in PR report here: https://bit.ly/42qc7gH

?? PR pros, let’s talk pitching! The best media pitches don’t just promote your client—they offer journalists something they can’t resist while ensuring your client is part of the story. PR coach Michael Smart advises PR pros to: ? Lead with the journalist’s audience in mind – What would genuinely interest their readers or viewers? ? Find a timely hook – Connect your pitch to current trends or breaking news. ? Make it easy to say yes – Offer clear, compelling angles and ready-to-use assets. ?? What’s your go-to strategy for crafting a pitch that stands out? Drop your insights below! ?? Want more expert tips? Watch the full webinar on-demand here: https://bit.ly/4hlNDd8

At Muck Rack’s first LinkedIn Live, media analyst Steve Rubel dug into the data behind today’s media landscape, revealing: ?? Why analytics are a PR pro’s secret weapon ?? Critical issues shaping media coverage in industries like education, finance & healthcare ?? How PR teams can position their brands as the solution to major industry challenges ?? Want to stay ahead of media trends? Read the full recap on the blog: https://bit.ly/41PFF5i?

For Gloria Leung, remote work isn’t just a perk—it’s a way of life. As a senior product designer at Muck Rack, she blends her background in music composition, multimedia, and UX design to craft seamless digital experiences. ??? From designing at CBC to shaping Muck Rack’s search and monitoring features, Gloria thrives on solving complex problems and staying resilient. ?? Her top productivity tip? Creating delivery plans and taking small breaks to stay energized. Meet Gloria and learn more about her journey: https://bit.ly/4kszjkY?

With #AI and new tools transforming the industry, PR fundamentals still matter more than ever. According to Ashley Mann, Partner at The Colab, PR pros shouldn’t skip the development phase—strong storytelling, writing, and client relations remain essential skills for success in 2025. ?? What #PR skill do you think is the most underrated but crucial for long-term success? Drop your thoughts below! ??

We’re honored to be named Best PR Software or AI Platform at the #PRWeekAwardsUS for the second year in a row! ?? Huge thanks to PRWeek for this prestigious honor, and our incredible team, customers and the PR community for your support. https://bit.ly/3R7keI6

?? Calling all #PR and #comms pros ?? Are you open to work? Check out a few open positions in the industry! 1?? Elite Technology (Remote) - Internal Communications Manager: https://bit.ly/3Fidswt 2?? Alchemy (San Francisco CA, Onsite) - Internal Communications Manager: https://bit.ly/3FhnPkh 3?? Savills (Atlanta GA, Hybrid) - Senior Public Relations Manager: https://bit.ly/41U296v 4?? Suntory Global Spirits (New York NY, Hybrid) - Manager, Brand Public Relations: https://bit.ly/3FhnP3L Do you have an open position at your company in the PR and comms space? Share in the comments below! #publicrelations #pr

93% of PR pros say AI speeds up work and 78% say it boosts quality. ?? #AI isn’t replacing creativity—it’s enhancing it! See how #PR pros are making the most of this evolving tool. ?? Explore the full findings: https://bit.ly/3BZ91FM

We’re Muck Rack, of course we have the best team around. ???? Our Chicago co-working team recently shared their favorite parts about working here—from the supportive culture to the flexibility of remote work and everything in between. ??? Want to join a team that values collaboration, innovation & transparency? We’re hiring! Check out our open roles: https://bit.ly/3tVse6Z