When I take on a project I like to immerse myself into it and get to know the story behind something, especially on a branding project. When we started this project I talked with Cody and Aven bout the reason to naming OCC. They said that they live in the Owyhee region of Idaho. So I wanted to dig a little deeper (pun intended). So I talked with the Hawaiian himself, Aven and he told me a bit more and then i did some more research.
https://lnkd.in/eGUArN7b
I wanted to add elements of inspiration from the region and the origin of the Owyhee Region in some visual Identity pieces of the OCC brand. So we ended up with the badge design above.
Owyhee ??? (Ow wai hee)
"Owyhee" and "Hawaii" are two different spellings for the same word. When Captain James Cook discovered what he named the Sandwich Islands (known more recently as the Hawaiian Islands) in 1778, he found them inhabited by people called Owyhees. (The spelling "Owyhee" is simplified a little from its original form: "Owyhee" is the spelling that British and American traders used during the early nineteenth century.
Three of the Owyhees joined Donald MacKenzie's Snake expedition, which went out annually into the Snake country for the North West Company—a Montreal organization of Canadian fur traders. Unluckily, those three Owyhees
left the main party during the winter of 1819-1820; they set out to explore the then unknown terrain of what since has been called the Owyhee River and mountains, and have not been heard from since.
Because of their disappearance, the British fur trappers started to call the region "Owyhee," and the name stuck.
Just at the time the Owyhees disappeared into the Owyhee country, American missionaries came to the Sandwich Islands and worked out an alphabet for the native language in order to print the Bible and other missionary literature. In the
alphabet they adopted, the word "Owyhee" turned out to be "Hawaii."
The More you know...
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